BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
March 17, 2025
Giant profits plummet by 60% as inventory woes and heavy discounting bite, but bike brand confident of “recovery” in 2025
The positive take on the figures, first reported by Bicycle Retailer and Industry News(link is external), is that sales were actually only down 7.4 per cent on 2023 and still exceeded pre-pandemic levels, Giant stating that the "over-inventory situation continues to improve. Road.cc

March 17, 2025
Movemint Launches Google Sheets Integration for Seamless Participant Management
SAN FRANCISCO, CA. (March 17, 2025) /ENDURANCE SPORTSWIRE/ – Movemint, a technology platform for endurance events, is excited to announce its new integration with Google Sheets, offering event organizers a streamlined way to manage participant data. With this integration, organizers can now generate Google Sheets directly from Movemint using saved...

March 17, 2025
Cadence Sports launches Collie
March 17, 2025/ENDURANCE SPORTSWIRE/ - Austin, Texas-based Cadence Sports has launched Collie, an all-in-one software solution to streamline event registration, fundraising, and check-in processes. Built for organizations of all sizes, Collie enhances efficiency, engagement, and growth through powerful tools tailored for event and campaign management. Collie offers a seamless and...
March 14, 2025
Rad Power Bikes Appoints New CEO after Phil Molyneux’s Departure
Rad Power Bikes (RPB) has appointed former Bartell Drugs CEO Kathi Lentzsch as its new chief executive officer, closing the loop after the surprising departure of former CEO Phil Molyneux. SGB Media
March 14, 2025
Chains subject to steel tariffs; some cables and other products, too
The 25% U.S. tariffs on steel and aluminum that took effect Thursday apply to bicycle chains, some bike cables, perhaps some locks, and a wide variety of hardware and other products that are used in bike shops and by manufacturers. Bicycle Retailer

March 14, 2025
Electrolit Named Official Hydration Sponsor of the Los Angeles Marathon Through 2029
Los Angeles, CA (March 14, 2025) - Electrolit – the preferred, premium hydration beverage – announced today the continuation of its partnership with the Los Angeles Marathon presented by ASICS, extending its role as the Official Hydration Sponsor through 2029. As part of the multi-year agreement, Electrolit will provide pharmaceutical...
March 13, 2025
USA Triathlon Launches Revamped Elevate 2028 Strategic Plan
USA Triathlon has unveiled a revised strategic plan through the 2028 Olympic Games in Los Angeles, calling the revamped plan “Elevate 2028: Focus Forward.” Calling 2025 the “midpoint of our journey,” the revised plan features heavy focuses across the entirety of USA Triathlon stakeholders — athletes, coaches, clubs, and race directors. Slowswitch
March 13, 2025
Health and Athletic Performance Platform Creates Board of Directors
Minneapolis, MN. (March 12, 2025) /ENDURANCE SPORTSWIRE/ – Human Powered Health, a Minneapolis-based health and athletic performance company, announces the establishment of a board of directors comprised of industry leaders who will help provide direction and oversight of the organization’s key objectives and vision. Dave Wichmann, Co-Founder of Jory Capital...

March 12, 2025
Anton Krupicka and La Sportiva Announce an Elevated Athlete Partnership
BOULDER, Colo. (Mar. 12, 2025) /ENDURANCE SPORTSWIRE/ – La Sportiva, a global leader in mountain running, climbing, skiing, and outdoor gear, today announced an elevated athlete partnership with Anton Krupicka, a defining figure in the sport of trail running whose approach to movement in the mountains has left an indelible...
March 12, 2025
MarathonFoto Extends Partnership with Grandma’s Marathon for Five More Years
March 12, 2025 /ENDURANCE SPORTSWIRE/ - MarathonFoto, the premier provider of professional race photography, is thrilled to announce a five-year extension of its partnership with Grandma's Marathon, one of the most iconic marathons in the United States. This extension builds upon a long-standing relationship between the two organizations, further solidifying...