PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
February 17, 2021
For Fun: Peloton gets an ‘SNL’ ad with instructors who mercilessly neg you
Saturday Night Live knows that Peloton's inspirational instructors aren't for everyone. That's the inspiration for Pelotaunt. Mashable
February 16, 2021
Brooks Has a Top 10 Selling Sneaker for the First Time and Bests Nike as the No. 1 Women’s Running Shoe Brand
The list of top-selling sneakers for January featured plenty of Nike and Jordan Brand, which is typical. However, Brooks entered the top 10 for the first time ever. Footwear News
February 16, 2021
POC launches “world’s first self-powered cycling helmet” with integrated lighting
The Omne Eternal, a “self-powered cycling helmet,” integrates solar technology into the shell that charges via ambient light to power a rear light. The helmet uses Powerfoyle, a “light-harvesting material” that, like other solar cells, can convert any light source into electrical energy. Bike Radar
February 16, 2021
Garmin launches Enduro smartwatch focused on trail running as activity grows 70% during lockdown
The watch’s chief feature is its incredibly long battery life: using solar charging built-in to its screen, the Enduro can last up to 65 days, and can even last even longer. With the GPS and other features switched off, it has last as long as 300 days. Independent
February 13, 2021
A Facebook smartwatch? It could be coming for your health data in 2022.
Facebook, the social media company that definitely cares a lot about user data, is reportedly developing a smartwatch. The rumored wearable, to be released in 2022, is powered by an open source version of Android, would support cellular connections, and be able to connect directly with other health and fitness-focused...
February 12, 2021
Lifetime Achievement: 6 Marathoners Vie for a Spot on the Olympic Team
‘A Time and Place’ running documentary, profiles Northern Arizona Elite’s head coach Ben Rosario and six marathoners, who have spent their entire lives seeking perfection, as they prepare for the 2020 Olympic Trials. GearJunkie
February 11, 2021
The Chrono Show – Tina Wilmott, Ep. 11
Interested in learning a bit more about how Endurance Sportswire was founded and some PR tips. Check out The Chrono Show's podcast interview with Endurance Sportswire founder Tina Wilmott here.
February 10, 2021
Strava adds activity filters and search functionality to history in mobile app
Strava has let loose updates to the mobile app that will allow you to more easily find activities in your history without thumbing through the endless activity feed. VeloNews
February 10, 2021
Sponsor-A-Song: the new way to fundraise
This new fundraising platform allows your friends and family to create a running playlist for you while supporting a worthy cause. Canadian Running
February 10, 2021
How New Balance Won One of the Largest Trademark Settlements in China to Date
The judgment, which was first reported by The Financial Times, is being described as one of the biggest ever awarded to a foreign brand in a Chinese trademark case. Footwear News