PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
May 3, 2022
BMC, Red Bull, Fabian Cancellara team up on ‘world’s fastest race bike’ project
BMC and Red Bull unveiled a prototype time trial/triathlon bike that will be raced at the Ironman world championships this weekend. This is the first public iteration of the two brands’ project to “develop the world’s fastest race bike.” Four-time world time trial champion Fabian Cancellara was also involved. VeloNews
April 26, 2022
Wahoo acquires RGT Cycling, putting the hardware brand in competition with Zwift
Wahoo announced Tuesday the acquisition of RGT cycling, the virtual racing platform that hosted the 2022 USA Cycling national esports cycling championships. With the addition of a virtual racing platform to existing indoor cycling training software and hardware products, Wahoo looks to be taking on Zwift for indoor cycling. VeloNews
April 20, 2022
Enjoy Wordle? Try Trackle–the new running version
Unless you have been living under a rock for the past six months, you’re aware of Wordle, the game that challenges users to guess the daily five-letter word in six or fewer attempts. A group of runners out of the U.K. has launched an unofficial modified version called ‘Trackle‘ based...
April 19, 2022
Have You Noticed the Changes in Cycling Clothing?
You and I are “experts” in cycling apparel in that we have invested Gladwell’s hours riding in shorts, bibs and jerseys, and it feels like we’ve spent Gladwell’s money buying it all. But... since money and user hours are my only investments my comments are as consumer/spectator of the cycling...
April 19, 2022
Who Wore What? These Were the Top Shoes at the 2022 Boston Marathon
In the context of super shoes, though, it may as well have been a head-to-head battle between Adidas and Nike–two Goliaths in the space. And though Nike had more racers finish in the top 15 wearing its shoes, the eventual 2022 Boston Marathon champion was wearing a pair of Adidas...
April 13, 2022
Why Bike Club NFT Ditched NFTs
After receiving waves of criticism, the world’s first blockchain-based cycling club pivoted away from NFTs. For now. In the weeks after its launch, Bike Club NFT generated waves of online criticism. Social media users labeled the club a scam and a Ponzi scheme and chastised its founders for tying the...
April 12, 2022
Lululemon Rolls Out Resale Program to All US Stores
Lululemon is expanding its resale program across the U.S. The expansion comes after Lululemon launched a successful resale and trade-in pilot program across 80 stores in California and Texas last spring. Footwear News
April 11, 2022
There’s a virtual dating event for Boston Marathon runners and enthusiasts
Filteroff, a video speed dating app, is hosting an April 11 event for people attending the Boston Marathon as runners, friends, family, or fans. Really, it’s for anyone who’ll be in town next weekend and cares about the race. West Observer
April 6, 2022
Teens Rank Nike and Lululemon Among Their Top Brands
The majority of the 7,100 teens across 44 states who responded to Piper Sandler’s 43rd semi-annual spending survey this spring voted for Nike as their top footwear and apparel brand. In apparel, Nike garnered 30% of the vote, followed by American Eagle at 7%, and Lululemon at 5%. Nike’s share...
April 1, 2022
Netflix and A.S.O. confirm docuseries on 2022 Tour de France
Netflix is partnering with A.S.O. to create a documentary series on the Tour de France 2022, with the participation of France Télévisions. Produced by Quadbox, a joint venture between QUAD and ‘Box to box Films’ (Drive to Survive), the series will follow the journey of eight teams taking part in...