PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
September 12, 2022
Tonal to Raise $100M at $1.9B Valuation
Home gym-maker Tonal is looking to raise $100 million in financing in a deal that would value the company at $1.9 billion, according to Bloomberg. The potential funding round for Tonal — backed by a star-studded group of investors including Serena Williams, LeBron James, Mike Tyson, Drew Brees, and others...
September 7, 2022
Here is the New Apple Watch Ultra – Built for Athletes and Adventurers
Apple announced their new Apple Watch Series 8 but they also unveiled the Apple Watch Ultra. Here is a look at some of these features that set it way above the regular Apple Watch to go after Garmin and COROS. RWM
September 7, 2022
Meta shows a very Zwift-like cycling metaverse concept
If you’ve ever wondered if (or when) Zwift will finally jump into the metaverse to create a truly immersive 360°cycling experience, well, you’re not alone. But Meta (the artist formerly known as Facebook) might just beat them (or drag them into it). Bike Rumor
September 6, 2022
Snapchat teases new augmented-reality running glasses
Snapchat has released a video teasing a few new updates on their augmented-reality (AR) glasses called “Spectacles,” with images and a video of users wearing the glasses on the track and while running. According to tech website UploadVR, these glasses will allow you to see and train with virtual training...
August 31, 2022
Clif Bloks Energy Chews Contain Less Caffeine Per Cube Than Advertised, Class Action Says
A proposed class action contends that each cube of Clif Bloks Energy Chews contains less caffeine than advertised. The 28-page suit says that although product labels lead buyers to believe that each Clif Bloks cube will contain 25mg or 50mg of caffeine, depending on the flavor, the energy chews actually...
August 11, 2022
Zwift’s future direction: A doubling-down on project innovation and, eventually, VR headsets and AR
His answers are deliberately vague but Zwift CEO Eric Min has hinted at the future directions the company and the platform may take, including new product innovation and, in a matter of years, the possibility of virtual and augmented reality enhancing the riding experience. Velo News
August 9, 2022
Garmin Enduro 2 ultraperformance smartwatch adds mapping, touchscreen and its longest-ever battery life
OLATHE, Kan., August 09, 2022 - Garmin International, Inc., a unit of Garmin Ltd. (NYSE: GRMN), today announced the Enduro™ 2 ultraperformance multisport GPS smartwatch. Purpose built for endurance athletes, the rugged yet lightweight Enduro 2 includes built-in TopoActive maps with multicontinent coverage, a superbright LED flashlight and Garmin’s exclusive SatIQ™ technology to...
August 2, 2022
McLaren Steps into Sports Apparel with $450 Sneakers
McLaren is tapping into the fashion market with the debut of its first athletic footwear line, HySpeed. The British luxury carmaker is entering the $3 trillion fashion market to expand its reach and attract more consumers behind the growing popularity of its Formula 1 racing team. FOS
August 2, 2022
Porsche eBike Performance GmbH launches into cycling market
If there were any remaining doubt about how serious performance vehicle manufacturer Porsche is about eMobility, that has been officially ended with the launch of Porsche eBike Performance GmbH. The car maker announced it, “wants to increase its activities in the eBike segment. To this end, two joint ventures founded...
August 1, 2022
Pepsi to pay US$550m for 8.5% stake in fitness-drink maker Celsius
PEPSI will pay US$550 million for a stake in fitness-energy drink maker Celsius Holdings as part of a long-term strategic distribution agreement. Pepsi is getting convertible preferred stock equating to 8.5 per cent ownership in Celsius, the companies said on Monday (Aug 1) in a statement. The soft drink giant...