PRODUCT NEWS
Want to stay up to date on the latest press releases and news about products in the running, cycling and triathlon industries? Scroll below to view all endurance sports product news.
November 19, 2024
Nivis Gear Launches Highly Anticipated New Ski Apparel and Website
Richmond, VA. (November 19, 2024) /ENDURANCE SPORTSWIRE/ — Today, Nivis Gear, a boutique skiwear company offering high-performing outerwear, is excited to announce a new website alongside two new highly anticipated jackets. The Protego Pro Shell and Tendo Jacket join the existing Nivis line of exceptionally well made products with a...
November 18, 2024
Fleet Feet Launches Vendor Partnership with hylo athletics, an Emerging Footwear Brand Focused on Performance and Sustainability
CARRBORO, N.C. (November 18, 2024) /ENDURANCE SPORTSWIRE/ - Fleet Feet, the largest franchisor of run specialty stores, today announced a new vendor partnership with hylo athletics, an innovative, emerging footwear brand dedicated to performance, sustainability and environmentally-conscious design. Fleet Feet’s vendor partner program, which includes 19 footwear, apparel and accessories...
November 15, 2024
Turning the Tour de France into Formula 1: How Performance Engineers are Reshaping Pro Cycling
Pro cycling is an arms race of technology and equipment. A paddock full of aero experts and rocket scientists are bringing the Tour de France closer to Formula 1. “Performance Engineers” and “Innovation Departments” have become the fastest way to win at the highest level. Velo
November 15, 2024
RunSignup Launches 2024 Timer Survey
Moorestown, NJ— November 15, 2024 /ENDURANCE SPORTSWIRE/ - RunSignup, the leading registration and technology provider for endurance events across the United States, announces the launch of its 2024 Timer Survey. Now in its 6th year, this annual survey remains the only industry research specifically tailored to race timers, offering essential...
November 14, 2024
Strava expands mapping tools with night and weekly heatmaps
Strava has confirmed the release of two new heatmaps: Night and Weekly Heatmaps. These new features help subscribers to make informed decisions related to their routes, and adapt their activities as the seasons change. Endurance.Biz
November 14, 2024
SaltStick® FastChews®, the #1 chewable electrolyte, launches into H-E-B stores throughout Texas
THOUSAND OAKS, CALIF — November 14, 2024 /ENDURANCE SPORTSWIRE/ - SaltStick, a leader in electrolyte innovation, announced select flavors of FastChews are now available in the Healthy Living section at many H-E-B locations. As chewable electrolyte tablets, FastChews help athletes of all disciplines replenish electrolytes in a fast, convenient way....
November 13, 2024
Coopah Raises $1.9M for AI-Powered Run Coaching App
Coopah, an AI-powered run coaching app, has raised £1.5 million ($1.9 million) in a seed funding round backed by the London Marathon, venture capital firms and a pair of big names in endurance sports. London-based VC firms Redrice Ventures and Active Partners led the round, with participation from London Marathon...
November 13, 2024
KUIU Introduces New PRO HD Flex Zip Wader
November 13, 2024 – Dixon, CA /ENDURANCE SPORTSWIRE/ – KUIU, a leader in high-performance hunting gear, proudly announces the release of the PRO HD Flex Zip Wader, built to withstand the most extreme waterfowl hunting conditions. This is the first breathable wader designed with functional stretch from chest to boot,...
November 13, 2024
Bringing Innovation and Sun Protection Back to TRE: Introducing the New KINeSYS Pro Sport Range
13 November 2024. Vancouver, Canada /ENDURANCE SPORTSWIRE/ - KINeSYS Performance Sunscreen is excited to announce its return to The Running Event (TRE) in Austin, TX, from November 19–21 2024. This marks the first time since 2017 that KINeSYS will be exhibiting at the premier industry gathering. “With 2025 shaping up to be...
November 13, 2024
“Power Comes from Within” Thermore Launches First Consumer Campaign
Milan, Italy/ENDURANCE SPORTSWIRE/ - Thermore, an Italian manufacturing firm that has been innovating in the apparel insulation sector for over 50 years, announces the launch of its first consumer campaign. Imagined by global creative team, Innocean Italy, “Power Comes from Within,” is a brand manifesto highlighting the quality and versatility of...