News Topics
August 1, 2023
New Balance Taps Blue Bottle Coffee for New Fresh Foam X 1080v12 Sneaker Collaboration
New Balance is giving its Fresh Foam X 1080v12 sneakers a jolt of caffeine, thanks to Blue Bottle Coffee. The sneaker brand has partnered with Blue Bottle in a new collaboration, which is now live online. The duo’s $180 style features the Fresh Foam X 1080v12’s signature chunky silhouette, complete with light cream-dyed...
August 1, 2023
Under Armour Launches First-Ever Loyalty Program As It Looks to Improve North American Business
Under Armour, Inc. today announced the launch of its first-ever loyalty program, “UA Rewards,” for U.S.-based consumers 16 years and older. Eligible customers can enroll for the program for free on Under Armour’s website or digital apps and platforms. Once enrolled, they can earn points through purchases, product reviews, and...
August 1, 2023
Running Retailers Are Sprinting Into the Pickleball Category
When Jeff Harris picked up pickleball during the pandemic, he didn’t have a business agenda. His family retail store, Run With It in Fort Walton Beach, Fla., sold running and walking gear. At the time, pickleball was just a fun way for the then 57-year-old to stay active and social...
July 31, 2023
Coast woman said she was injured running a muddy obstacle course. Now there’s a lawsuit.
A Jackson County woman has filed a lawsuit against a company that runs a female-only obstacle course event, claiming she was injured while leaping headfirst into an inflatable pool. The event, called the Muddy Princess Run, is held at the Harrison County Fairgrounds in South Mississippi. The run is described...
July 30, 2023
Study: caffeine reduces pain perception and perceived exertion while running
While you know your morning java helps you jump-start your day; you may even know that it’s a legal performance enhancer. But you may not know what the science behind that boost is–and whether it can carry over to race day. A new study published in Nutrients Journal evaluated the...
July 28, 2023
Hot-Selling Hoka Looks to Meet Excess Demand with DTC
High-growth running brand Hoka continued its strong performance in the first quarter for parent company Deckers Brands – so much so that the company boosted its full-year revenue outlook based on Hoka’s results despite every other brand it its portfolio recording first quarter sales declines. For the quarter ended June...
July 28, 2023
Clif Bar Continues to Improve Profitability Under New Owner
Mondelez International said its recently-acquired Clif Bar business continued to improve profitability in the second quarter with the help of higher prices amid “robust” sales growth and as Clif Bar recently overhauled its management team, including the exit of CEO Sally Grimes. At the close of February, Alexandre Zigliara was...
July 26, 2023
Study shows risk of sudden cardiac arrest from exercise is low among older adults
Every so often, you hear a tragic story about someone who collapsed from cardiac arrest while out for a run, or while racing a marathon. Often their running habit will be called into question, with speculators asking whether they were simply running too much. This can be unsettling, but a...
July 25, 2023
7 weird and wonderful British running races
From pushing a hospital bed to serving time in a prison, these quirky events will have you hooked, and get you serious bragging rights. Runner's World
July 25, 2023
French woman becomes first to win Tahoe 200 overall
France’s Claire Bannwarth ran her way into the record books this past weekend by becoming the first woman to win the Tahoe 200 Mile Endurance Run outright. The 34-year-old ultrarunner finished the mountain ultra—billed as the United States’ only 200-mile single-loop mountain race—in 62 hours, 24 minutes and 42 seconds. Running...