News Topics
May 19, 2020
Strava leaderboards and routes no longer free; subscription model the future for fitness platform
Encouraging more users to pay for a Strava subscription will, according to co-founders Mark Gainey and Michael Horvath, fund future product development and, crucially, provide a route for the company, founded in 2009, to become profitable. Read more on BikeRadar.
May 19, 2020
Marathon racing brings big money to cities across America. Some events may not survive the pandemic
In this segment of the series, “The Next Normal,” CNBC examines what happens to the highly popular running industry as thousands of races have been cancelled, and what races of the future might look like. Read this in-depth article here.
May 18, 2020
On a lighter note: Take it easy with the Slow Mile Challenge
American runner David Melly has introduced the Slow Mile Challenge—a virtual challenge where the slowest runner wins. Read more on Canadian Running.
May 18, 2020
What the future of fast marathons looks like
Physiologists from around the world share their pet theories and crazy ideas on what it will take to break records. Read more on Outside.
May 18, 2020
Thinking of buying a bike? Get ready for a very long wait.
The United States is facing a shortage of bicycles as anxiety over public transportation and desire to exercise has sent the demand surging. Read more in New York Times.
May 18, 2020
Cycling sales surge in first quarter
Cycling sales increased 31 percent to $1.3 billion in the first quarter of the year, according to NPD. Find out what types of bikes made the biggest jump in sales on SGBMedia.
May 14, 2020
Under Armour delays athlete payments as Q1 revenue takes Covid-19 hit
US sportswear manufacturer Under Armour is renegotiating contracts with some of its athlete endorsers in an attempt to offset some of the financial impact of the coronavirus pandemic. Read more about how the sportswear brand is handling sponsorships on SportsPro.
May 14, 2020
‘I’m not going to lie to you now’: New Lance Armstrong documentary to air
A new Lance Armstrong documentary is set to air this month, featuring “unprecedented access” to the Texan that tells the story of his career, cancer recovery, and fall from grace after his doping was revealed. The two-part, four-hour documentary is part of ESPN’s 30 for 30 series, with part one to...
May 13, 2020
By the numbers: treadmill world record breakdowns
Treadmill record-breakers don't get enough credit for their feats, so here's a breakdown of some of the most impressive records out there. Read more on Canadian Running.
May 13, 2020
Tracksmith wants to redefine running sponsorships
The company is upending the traditional athlete contract model, by hiring Mary Cain and Nick Willis as full-time employees. Read more on Outside.