News Topics
July 25, 2024
Asics Debuts 3D Printed Sockliners Made for Individual Foot Shapes at New Personalization Studio in Paris
According to the athletic brand, it has partnered with French tech company Dassault Systèmes to open a studio in Paris to test a new service providing on-demand sockliners personalized for individual foot shape. Dubbed the “Asics Personalization Studio,” the company described the activation as an “ultra-compact factory.” At the studio,...
July 25, 2024
Nutrition brand Maurten scores $22 million investment
Swedish sports nutrition brand Maurten has closed on a 20 million euro ($21.7 million) investment led by IRIS Ventures. The investment round also had participation from existing investors including Dan Sten Olsson, the CEO of Stena Sphere, a Swedish investment firm. Maurten, founded in 2015, offers high-carbohydrate gells, drinks and...
July 25, 2024
Deckers Continues to Ride High With Help From Hoka and Ugg in Q1, Finds New Home For Sanuk
Shares for Deckers Brands were up over 8 percent in after-hours trading on Thursday as the company continues to see robust sales from Hoka and Ugg. The Goleta, Calif.-based footwear company reported net sales in the first quarter of 2025 increased 21.1 percent to $825.3 million compared to $675.8 million the same...
July 23, 2024
The ACSM American Fitness Index
The ACSM American Fitness Index (Fitness Index), a ranking of America’s 100 largest cities, celebrates healthy, active lifestyles. Cities with the highest scores are considered to have strong community fitness, a concept analogous to individuals having strong personal fitness. The 2024 Fitness Index ranked Arlington, VA as the fittest city in America for the...
July 23, 2024
Maurten Secures $22M for Next-Gen Energy Gels
Maurten, a Sweden-based sports nutrition company that’s created an advanced carbohydrate fuel ecosystem, is having a stellar month, just in time for the Olympics. Following a €20 million ($21.7 million) investment led by IRIS Ventures, the brand is now entering its next growth phase, with plans to expand beyond sports...
July 23, 2024
US rapper Snoop Dogg to carry torch ahead of Paris opening ceremony
American rapper Snoop Dogg will be among the torchbearers carrying the Olympic flame in the final stretch before the opening ceremony of the Paris Games on Friday. Snoop Dogg, 52, will carry the torch through the streets of Saint-Denis, the underprivileged northern Paris suburb that is home to the Stade...
July 22, 2024
Ironman Announces New Pregnancy and Parenthood Policy for Age-Groupers
Today Ironman changed a policy would now allow athletes entry to the same event for up to two years if a triathlete registered for one of their races and then became pregnant—a response, in part, to an article published by Triathlete in June, Ironman said. The new policy touches more than simply a race registration...
July 22, 2024
Why Running Clubs Are the New Dating App
Like many other singles, I have grown exasperated by the apps. According the the Pew Research Center, at least 30 percent of American adults have used dating apps at some point, and we are fairly evenly split between finding the experience to be a net positive or net negative. Just over half say...
July 19, 2024
ABG Owner Peter Hurley Passes Away
Peter Hurley, the owner of American Bicycle Group (ABG), under which are the brands Quintana Roo, Litespeed and OBED, passed away this morning from a heart attack at the age of 67. He had just finished a run with his wife Lorraine. Peter came to the bike and triathlon industry...
July 17, 2024
Running helps prevent erectile dysfunction, new study says
According to recent research in Harvard Health, regular aerobic activity can significantly improve erectile dysfunction (ED) symptoms, offering a safe and effective solution. Running is a low-risk and inexpensive therapy that not only improves ED but also boosts overall health. Running Magazine