News Topics
September 3, 2024
Olympic Marathon Runner Set on Fire by Her Boyfriend in Gasoline Attack Weeks After Competing at Paris 2024
A Ugandan athlete who appeared in the 2024 Paris Olympics is in critical condition after reportedly being set on fire by her boyfriend in Kenya. Distance runner Rebecca Cheptegei, 33, suffered 75 percent burns on her body after her boyfriend allegedly doused her in gasoline and set her on fire...
September 3, 2024
Kabata Sets Price for AI-Powered Dumbbells, Plans To Ship This Year
Kabata, a fitness tech company that’s raised $5 million for adjustable dumbbells that use artificial intelligence (AI) to track reps and analyze form, has set an aggressive new pricing strategy as it plans to begin shipping its inaugural product later this year. Through a campaign set to launch on crowdfunding...
September 2, 2024
U.S. Paralympic Triathlon Team Wins 8 Medals to Lead All Countries at the Paris 2024 Paralympic Games
U.S. Paralympians Grace Norman (Bloomington, Ind.), Hailey Danz (Colorado Springs, Colo.) and Chris Hammer (Gilbert, Ariz.) each won gold at the Paralympic Games Paris 2024 on Monday, Sept. 2, leading the U.S. Paralympic Triathlon Team, which won eight medals on a historic day to top the medal count for all...
September 2, 2024
Paralympic Runner Stripped of Bronze Medal After Being Disqualified for Breaking Rule at Finish Line of Race
An Australian Paralympian runner has been disqualified from a long-distance event after officials said that he dropped the tether connecting him to his seeing eye guide. Visually impaired distance runner Jaryd Clifford would have received the bronze medal in the T13 5000m for vision-impaired athletes at the 2024 Paralympics on Saturday, Aug....
August 30, 2024
Alta Cycling Group downsizes dramatically as Regent waits out industry’s downturn
Alta Cycling Group, the parent of Redline, Diamondback and IZIP, has scaled back significantly as its private equity owners wait out the industry’s current period of discounting and high inventory. Larry Pizzi, the company’s longtime leader, stepped down when his five-year contract ended in late July, he told BRAIN. This...
August 30, 2024
Lululemon cuts guidance, misses sales estimates after botched launch of ‘unflattering’ yoga pants
Lululemon lowered its guidance and posted its first revenue miss in more than two years on Thursday after it botched a highly anticipated product launch. The company now expects full-year net revenue to be between $US10.38 and $US10.48 billion ($15.4b) down from a previous range of between $US10.7 billion and...
August 29, 2024
Snow sport specialists Rossignol launch new flagship trail running shoe after three years of research
Rossignol, a French brand best known for its winter sports equipment, has made a move into the high-end trail running market with the launch of its first flagship high-performance trail running shoe, the Vezor. Reportedly the result of three years of research and in-depth field testing, the Vezor is spearheading the brand’s first trail-running collection...
August 28, 2024
Why Top Olympic Athletes Use Baking Soda to Boost Performance
Just a week before the Olympics, Arop decided to try something new—something that he’d never tried before but that, according to an anonymous Olympic runner quoted in the Telegraph, at least 80 percent of elite runners are now using: sodium bicarbonate, better known as baking soda. “I figured if everybody else is...
August 28, 2024
The 5 Trends to Watch in Athleisure, Per Report
The global athleisure market size — projected to grow by $176.3 billion from 2024 to 2028 — is being driven by online shopping, per Technavio. That may not come as a surprise, but other key insights from Technavio’s latest global athleisure market research report underscore how mainstream athleisure has become, what’s fueling...
August 27, 2024
New York Road Runners agree to deal with ESPN/ABC for year-round broadcast partnership
The New York Road Runners (NYRR) announced an agreement with ESPN and ABC for a first-of-its-kind, year-round broadcast partnership that will televise its benchmark races, such as the New York City Marathon, NYC Half Marathon, 5th Avenue Mile, and the New York Mini 10K nationally as well as locally for...