BUSINESS NEWS
Want to stay up to date on the latest press releases and business news in the running, cycling and triathlon industries? Scroll below to view all endurance sports business news.
July 30, 2024
Brooks Running Continues 2024 Surge with All-time Record in Quarterly Revenue
Brooks Running reached a new record in global quarterly revenue in the second quarter of 2024, up 15% year over year driven by double-digit growth in its wholesale and direct-to-consumer channels. In North America, Q2 revenue increased 19% year over year with continued success of the brand’s Glycerin 21 super franchise,...
July 26, 2024
After the bike industry’s pandemic boom and bust, what’s next?
Investment bank Houlihan Lokey, with management consulting firm Kearney, recently released a research report [PDF] attempting to predict what the next few years look like for the bike industry, and it’s overall a rosy picture: supply chains stabilizing, inventory overhang dissipating, and gradually rising sales. But the most interesting prediction was a...
July 25, 2024
Nutrition brand Maurten scores $22 million investment
Swedish sports nutrition brand Maurten has closed on a 20 million euro ($21.7 million) investment led by IRIS Ventures. The investment round also had participation from existing investors including Dan Sten Olsson, the CEO of Stena Sphere, a Swedish investment firm. Maurten, founded in 2015, offers high-carbohydrate gells, drinks and...
July 25, 2024
Deckers Continues to Ride High With Help From Hoka and Ugg in Q1, Finds New Home For Sanuk
Shares for Deckers Brands were up over 8 percent in after-hours trading on Thursday as the company continues to see robust sales from Hoka and Ugg. The Goleta, Calif.-based footwear company reported net sales in the first quarter of 2025 increased 21.1 percent to $825.3 million compared to $675.8 million the same...
July 23, 2024
Maurten Secures $22M for Next-Gen Energy Gels
Maurten, a Sweden-based sports nutrition company that’s created an advanced carbohydrate fuel ecosystem, is having a stellar month, just in time for the Olympics. Following a €20 million ($21.7 million) investment led by IRIS Ventures, the brand is now entering its next growth phase, with plans to expand beyond sports...
July 19, 2024
ABG Owner Peter Hurley Passes Away
Peter Hurley, the owner of American Bicycle Group (ABG), under which are the brands Quintana Roo, Litespeed and OBED, passed away this morning from a heart attack at the age of 67. He had just finished a run with his wife Lorraine. Peter came to the bike and triathlon industry...
July 16, 2024
Adidas Beats Estimates Amid Turnaround as Nike Woes Continue
Adidas announced preliminary results for its second quarter on Tuesday that reflect the continued turnaround at the German sportswear giant. Revenue for the three months ending with June rose 9% to $6.35 billion (€5.82 billion based on current exchange rates). The gain was 16% on a currency-neutral basis and if Yeezy...
July 15, 2024
LeBron James Partners with Canyon Bicycles
LeBron James has been vocal about his love for cycling over the years as a way to stay mentally and physically fit. In mid-2022, the power forward for the Lakers invested in Canyon Bicycles, and today they are launching the “Find Your Freedom” initiative with a stacked roster of Canyon...
July 12, 2024
Bike industry ‘ripe for M&A’ despite recent rollercoaster
A report by Houlihan Lokey has judged the bike industry ripe for a new wave of mergers and acquisitions (M&A) despite the trade’s recent whiplash-inducing boom and bust run. With the market broadly expected to have largely dealt with its overstock problem in 2025, the report forecasts gradual recovery with significant upside in the medium...
July 12, 2024
How These Brands Are Chasing Olympic Gold in Paris and Beyond
U.S. companies from Nike to Warner Bros are opening new stores and holding big marketing events in Paris before and during the Olympics, betting that excitement for the summer games can help boost their sales. Comcast's NBCUniversal said that International Olympic Committee (IOC) sponsors spent 18 percent for the latest Olympics compared to...