September 4, 2024

Why older runners are rocking the trails

A fascinating trend has emerged in trail and ultrarunning: athletes in their 40s and 50s are not just competing—they’re thriving. Recent performances by American ultrarunner Jeff Browning (53) and France’s Ludovic Pommeret (49) are putting to rest the common belief that athletic performance declines with age. Instead, these trail runners are proving...

September 4, 2024

The Travel Yogi Appoints Darby Communications as Communications Agency of Record

Long Beach, CA – September, 2024 /ENDURANCE SPORTSWIRE/ – The Travel Yogi, the first company to blend yoga and wellness with first class adventure travel, proudly announces its partnership with Darby Communications, a PR and digital marketing agency specializing in the outdoor and active lifestyle markets. Effective immediately, Darby Communications will...

September 4, 2024

Women’s Professional Field Announced for 2024 VinFast IRONMAN World Championship in Nice, France

- The world’s best female triathletes and age-groupers set to compete in Nice, France at 2024 VinFast IRONMAN World Championship - Defending IRONMAN World Champion Lucy Charles-Barclay (GBR) headlines the field chasing back-to-back titles, while fellow 2023 podium finishers Anne Haug (DEU) and Laura Philipp (DEU) also make a return...

September 4, 2024

VELOUS Footwear Announces New Hoya Adjustable Slide Collaboration with CITIUS MAG

PORTLAND, Ore., September 4, 2024/ENDURANCE SPORTSWIRE/ – VELOUS Footwear, a leader in recovery footwear today announced its new collaboration with CITIUS MAG, the premier media outlet covering track and field. The first-of-its-kind collaboration features the VELOUS popular Hoya Adjustable Slide with a limited edition , custom CITIUS MAG print. Created...

September 4, 2024

Nashville 1/2 Marathon Announces First Horizon Bank as New Presenting Sponsor Ahead of 2024 Event

NASHVILLE, Tenn. /ENDURANCE SPORTSWIRE/ – The Nashville 1/2 Marathon, Marathon & 6.15K, produced by Run Nash, has announced First Horizon Bank as its new presenting sponsor ahead of this year’s event on Oct. 26, expanding their local involvement. First Horizon Bank is also the Official Bank of the Nashville 1/2...

September 4, 2024

Running USA Launches 2024 Global Runner Survey, Revealing Key Insights into Runners’ Behaviors and Mindsets

Sept. 3, 2024/ENDURANCE SPORTSWIRE/ – Running USA is excited to launch its highly anticipated 2024 Global Runner Survey sponsored by ACTIVE Network, a comprehensive report providing critical insights into the behaviors and attitudes of event participants in North America and worldwide. This year’s survey garnered over 7,400 responses, with 94% of...

September 4, 2024

CHAPTER2 partners with BikeInsure for USA Bike Insurance Solution

Bentonville, AR. – September 4, 2024 /ENDURANCE SPORTSWIRE/ – CHAPTER2, the boutique bike brand of New Zealand, has selected BikeInsure as the company's Official USA Bicycle Insurance partner. BikeInsure offers affordable, opt-in bicycle insurance to protect CHAPTER2 customer’s bicycles against the riding, transit, and theft risks that all bike owners...

September 4, 2024

RBC GranFondo Whistler: Celebrating a 15 Year Legacy of Building Cycling Community

Vancouver/Whistler /ENDURANCE SPORTSWIRE/ – Celebrating its 15th anniversary on September 7, 2024, the RBC GranFondo Whistler draws around 10,000 cyclists and spectators over a range of distances and has inspired countless stories of motivation, camaraderie, and community spirit since 2010. As we approach the highly anticipated RBC GranFondo Whistler on...

September 4, 2024

NFL Star Brock Purdy Joins Ariat as Brand Ambassador

SAN LEANDRO, Calif. (Sept. 4, 2024) /ENDURANCE SPORTSWIRE/ - Ariat International, the leader in innovative western and work footwear and apparel, announces a multi-year partnership with Brock Purdy, starting quarterback for the National Football League’s San Francisco 49ers. As Ariat’s newest brand ambassador, Purdy will appear in national TV and...

September 3, 2024

Jogology® and The Running Event Debut Future Leaders Award to Celebrate and Honor Achievement in the Running Industry

Wake Forest, N.C. (September 3, 2024) /ENDURANCE SPORTSWIRE/ - In partnership with The Running Event, Jogology® announces its inaugural award for the 2024 Future Leader of the Year, which celebrates an individual who has been a driving force in the run specialty industry – championing innovation and leadership. The Future...