News Topics
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January 30, 2024
U.S. Olympic Marathon Trials unveil huge prize pool
We are less than a week away from one of the most exciting pre-Olympic qualification events: the 2024 U.S. Olympic Marathon Trials (on Feb. 3). Not only will the top three men and women have the opportunity to represent Team USA in the marathon at the 2024 Paris Olympics, they...
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January 30, 2024
Miami Marathon finisher medals spark airport security concerns
Finishers of the 2024 Miami Marathon on Jan. 28 were warned, but still, hundreds of participants went home without their medals when the TSA (Transportation Security Administration, for Canadians) confiscated the medals, likening them to deadly ninja throwing stars. The 2024 medal is shaped like a golden sun with the...
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January 29, 2024
Ironman taps Equinox president as new CEO in effort to woo more type-A executives
Ironman Group said Monday that it has hired the president of the high-end gym chain Equinox, Scott DeRue, to be its next chief executive as the endurance sports event organizer navigates a drop in race participation a decade after its peak. DeRue, who joined Equinox in 2021 to help the...
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January 29, 2024
Athletes fight — and win — over $1 million bicycle dispute
Mountain View triathlete Jimmy Dworkin puts himself through the paces. “I’ve been doing triathlons since 1995,” he said. But lately, he’s endured an unexpected obstacle course: a marathon battle over his custom bike. To compete in Spain in September, Jimmy paid a company he’d previously used, called TriBike Transport, $824...
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January 28, 2024
How was fugitive Kaitlin Armstrong caught? She answered U.S. Marshals’ ad for a yoga instructor
One month after Kaitlin Armstrong disappeared, the U.S. Marshals were in hot pursuit of her in another area of Costa Rica. A source had suggested she might have gone to a small village on the Pacific coast. The U.S. Marshals took a ferry to reach a remote peninsula. Once there,...
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January 25, 2024
David Lappartient hints that AI could combat mechanical doping in pro cycling
UCI president David Lappartient travelled to Abu Dhabi to attend the MyWhoosh presentation, grateful the indoor cycling app is to become a sponsor of the outdoor road World Championships and curious about a future role MyWhoosh’s data could play in the fight against mechanical doping. MyWhoosh has replaced Zwift as...
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January 25, 2024
Can Arnold Schwarzenegger Build the Ultimate Fitness App?
Arnold Schwarzenegger has done it all: former professional bodybuilder, actor, businessman, politician. Now 76, The Terminator is focused on his wellness media company, Arnold’s Pump Club, and a new fitness app. Dubbed “The Pump,” the app opened as a soft launch to its 5,000 founding members last April, quickly amassing...
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January 24, 2024
Target Goes All-In on Wellness
Target is leveling up its product offerings, making wellness its bullseye in 2024. The Minneapolis-based retailer is introducing over 1,000 new budget-friendly wellness products across apparel, accessories, skincare, supplements, functional beverages, vitamins and tech categories. Athletech News
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January 24, 2024
How Much Does It Cost To Be A Competitive Trail Runner?
In so many ways, elite trail runners are extremely fortunate folks. They spend a lot of their time on a sport we all love. They compete in bucket-list events on breathtakingly beautiful routes. Occasionally, the rest of us get to peek behind the curtain at the highs and lows of...
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January 24, 2024
Runners Are Racing More than Ever
This month, Strava released its annual Year in Sport, with fascinating insights about where running might be headed. Running was the most-uploaded sport in 2023. (Hear that? That’s the sound of job security!) Most runners log their miles solo, 9 percent are in groups of three or more people, and...
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