News Topics
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March 27, 2024
A VC unpacks the why and process of deciding to invest in a sports tech startup
Investor Rayn Ong pointed out recently that “VCs (and angels) say no to 95% of the founders they meet with”. That’s ignoring the many more no responses over emails and even DMs (from some brave founders). As anyone in startup land will attest, the no comes in many forms. There...
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March 26, 2024
Groundbreaking project sees running shoe use Vittoria gravel tyre tech
The gravel phenomenon in the cycle market is being mirrored in the running market, where those on foot are seeking new trails, away from asphalt. With that in mind, Craft Sportswear and bicycle tyre manufacturer Vittoria have unveiled a collaboration which will see a running shoe outsole utilise Vittoria gravel...
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March 26, 2024
Super Shoes Aren’t Just for Elite Runners — How Running Brands Are Bringing These Tech-Loaded Styles to the Masses
Super shoes were made to break records. While these carbon-plated styles, which are paired with supercritical foam midsoles, landed on the scene almost a decade ago, the definitive tipping point came in 2019. That’s when Eliud Kipchoge, wearing the Nike Air Zoom Alphafly Next%, became the first person to run a marathon...
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March 26, 2024
Regular exercise is associated with less insomnia, study shows
“Physically active people have a lower risk of insomnia symptoms and extreme sleep duration, both long and short,” said lead study author Dr. Erla Björnsdóttir, sleep expert and part time teacher and researcher at Reykjavik University. The study published Tuesday in the journal BMJ Open looked at data from more than...
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March 25, 2024
France aims to make Paris Olympics mosquito-free
In an effort to prevent the spread of mosquito-born viruses, France is aiming to make the 2024 Paris Olympics mosquito-free. If you thought the Olympic flame would just be burning citronella, it won’t. According to local news, the French government and the Paris Olympic organizing committee have hired a company to...
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March 25, 2024
2024 Could Be a Make-Or-Break Year for the Tour de France Femmes
If there’s one depressing fact I’ve learned in nearly two decades of covering women’s cycling, it’s that, sadly, there’s rarely a moment to rest on one’s laurels in this sport—and that’s particularly true for race organizers, and team owners. Just because a race does fantastically well one year in terms...
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March 22, 2024
2024 Barkley Marathons Results: Jasmin Paris First Ever Women’s Finisher, Most Finishers Ever
The 2024 Barkley Marathons has concluded outside of Wartburg, Tennessee, with a record-breaking five runners finishing this year’s edition and women’s history made as Jasmin Paris (U.K.) became the first woman to ever finish the event in a time of 59 hours, 58 minutes, and 21 seconds. In the men’s race, Ihor Verys (Ukraine, lives in...
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March 21, 2024
Nike Beats Sales, Earnings Projections in Q3 as Leadership Touts Innovation Pipeline
Nike Inc. reported sales and earnings results that beat expectations. For the third quarter, the athletic giant reported that revenues grew slightly over last year to $12.4 billion, ahead of the $12.28 billion expected by analysts surveyed by Yahoo Finance and ahead of prior guidance from the company. Net income was down...
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March 21, 2024
A $60K Bike Made for the Paris Olympics Raises Questions About Fairness and Equipment Regulation
UCI regulations state that all equipment used during the Olympics must be commercially available. The rule specifically states that “the entire used material must be accessible to all participants. All the components must be available commercially (i.e., available on the market or sold directly by the manufacturer) at the latest...
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March 21, 2024
Lululemon Posted Strong Q4 Results but Guides to Slower Q1 Growth
Lululemon Athletica, Inc. CEO Calvin McDonald said the company was pleased with the solid finish for its 2023 fiscal year and continues to deliver ahead of its Power of Three ×2 strategy. Net revenue increased 16 percent to $3.2 billion. International net revenue increased 54 percent, or 56 percent on...
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