News Topics
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February 12, 2020
The Great Fitness Scam
The U.S. spends, by far, the most money of any developed nation on health care per person but ranks toward the bottom (if not last) on common measures of actual health, such as chronic disease, life expectancy, infant mortality, disability, and drug-related deaths. Outside discusses the discrepancy.
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February 12, 2020
Spartan officially acquires Tough Mudder UK
As has been reported in recent weeks, Spartan has been acquiring the UK properties of Tough Mudder. Today it became official and all events scheduled for 2020 will occur as planned. This includes a Tough Mudder City event taking place on April 17-18, and Europes’ Toughest Mudder, which is 12 hour overnight event on June...
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February 12, 2020
Mizuno’s Sales Slide In Nine Months
Mizuno Corp. reported revenues in the nine months ended December 31 declined 3.9 percent. Revenues reached ¥122.7 billion ($1.12 bn). In the Americas region, sales grew 8.6 percent to ¥15.2 billion ($138 mm) from ¥14.0 billion. Mizuno said sales in golf and running were strong in the Americas. Read more on SGB...
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February 12, 2020
‘McDreamy’ to be honorary captain of US Olympic cycling team
Patrick Dempsey will serve as the honorary captain for the U.S. cycling team at the Tokyo Olympics this summer, part of a unique working relationship between USA Cycling and the actor best known for his role on the TV show “Grey's Anatomy.” Read more about why USA Cycling reached out to...
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February 11, 2020
Under Armour misses Q4 targets and delivers weak outlook
Under Armour Inc. reported an unexpected fourth-quarter loss and missed Wall Street estimates for its revenues. The company also warned of soft 2020 results and said it’s considering another massive restructuring initiative to rebalance its cost base. Click on SGBMedia to see the numbers.
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February 11, 2020
Women in Triathlon: Where Are We Now?
As triathlon approaches five years of working toward gender parity, how much has changed? Check out his piece on Triathlete that discusses what notable steps have been taken in the last five years to reduce gender disparity and grow women’s participation in triathlon, as well as where we are still missing...
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February 11, 2020
Strava hits 50 million athletes and 3 billion activity uploads
Strava athletes shared more than 1 billion activities in the last 13 months, surpassing 3 billion total activity uploads to the social fitness community since its founding in 2009. The company adds that more than 50 million athletes have joined Strava, with around 1 million new athletes joining each month. Check out...
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February 11, 2020
Berkshire’s Brooks running unit sues Brooks Brothers over trademark
Brooks, the running shoe and apparel unit of billionaire Warren Buffett’s Berkshire Hathaway Inc, filed a trademark infringement lawsuit against Brooks Brothers, pitting two companies whose roots date back more than a century against each other. Read more on Reuters.
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February 10, 2020
Why Altra signing two pregnant runners is a big deal
Last week, the shoe company announced that it will sponsor runners Alysia Montaño and Tina Muir. Montaño is a U.S. national champion and an Olympian in the 800 meters, and Muir is a 2:36 British marathoner and host of the podcast Running for Real. While Altra’s move is surprising, it fits into a larger...
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February 9, 2020
Boston Marathon announces changes to start times
Previously, the elite women got a head start on the elite men by about 28 minutes, which allowed for significant TV time devoted to the women’s race, before the men started. It also meant that the winner of the elite women’s race broke the tape ahead of the men’s winner. But in recent...
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