News Topics
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March 16, 2021
Cannondale goes outdoor to promote its new e-bike model
The global advertising campaign revolves around the release of Adventure Neo e-bike, with billboards erected in Berlin, London, New York City, and San Francisco. Bicycle Retailer
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March 16, 2021
Adidas and Peloton join forces with hints at a clothing range
Adidas announced a collaboration with Peloton last week, but so far the brand has been vague on details. However, Peloton’s top class instructor Cody Rigsby led a class wearing Adidas kit and announced during the ride that it was “a celebration of the launch of our new Adidas X peloton...
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March 15, 2021
Boston Marathon announces reduced field size for 2021 event
With a cap of just 20,000 participants, 30% less than previous years, this year may be the toughest Boston qualifier yet. Canadian Running Magazine
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March 15, 2021
One Marathon Will Require Vaccination or Negative Test for Runners
As runners train to run in-person marathons again this year, one marathon is taking a step to institute new health protocols. This means each runner must have been vaccinated or have a negative test to participate. Running With Miles
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March 14, 2021
Team Sky and British Cycling in question after Freeman guilty verdict
Team Sky and British Cycling’s successes over the past decade have been left shrouded in suspicion after their former chief doctor Richard Freeman was found guilty of ordering banned testosterone “knowing or believing” it was for an unnamed rider to improve their performance. The Guardian
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March 14, 2021
The Future of the Post-Pandemic Gym
Seven fitness futurists describe what gyms will look like after Covid-19. Men's Health
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March 14, 2021
Dorel Sports revenue hits $1.04 billion in 2020, up 15%
While revenue was up, Dorel says supply constraints, increased shipping costs and CSG's switch to calendar-year models impacted Q4 profits. Dorel Sports bike brands include Cannondale, Schwinn, GT and others. Bicycle Retailer
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March 11, 2021
Adidas Pivots to China and E-Commerce
In a five-year plan released alongside its Q4 earnings on Wednesday, Adidas said it plans to double e-commerce sales to between $9.5 billion and $10.7 billion by 2025. The company will invest over $1.2 billion in the digital transition. Front Office Sports
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March 11, 2021
Bicycles are harder to find, more expensive thanks to biggest cycling boom in decades, shops report
the last time the bike industry experienced a similar run was during the energy crisis of the 1970s. Cleveland.com
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March 10, 2021
Foreign Spectators Won’t Be Allowed to Attend Tokyo Olympics
After months of speculation, Japan has decided to deny foreign spectators from attending the Tokyo Olympics and Paralympics. The Summer Games were expected to host around 1 million foreign spectators. Front Office Sports
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