News Topics
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March 31, 2022
Nike To Pay $5 Million To Lontex Attorneys In Trademark Suit
Nike Inc. will have to pay $4.99 million to cover the attorneys’ fees and expenses that Lontex Corp. incurred in litigating to trial in an infringement case over Lontex’s “cool compression” trademark. SGB Media
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March 30, 2022
Ahead of listing Felt parent adds 50% bike and 37% e-Bike growth
In its full year 2021 report, new Felt Bicycles parent Pierer Mobility has seen pedal powered bike sales rise by 50% and electric bikes register a 37% year-on-year uptick. Now selling three times the number of electric bikes than it does pedal cycles, at 76,916 units versus 25,837 units in...
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March 30, 2022
Will VR Change What’s Expected of At-Home Exercise Bike Workouts?
VR can make a lot of changes to your average workout routine. People are always looking for the next big workout trend, which will keep them engaged and strengthening their bodies. With VR a dancer can be in the club in the middle of the day, sipping on a water...
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March 29, 2022
Lululemon’s First Footwear Range Could Be ‘Another Market Game Changer,’ NPD Data Shows
NPD Group is banking on the success of Lululemon’s new footwear range. According to Matt Powell, NDP’s VP and senior industry advisor for sports, strong loyalty to the brand’s apparel will likely carry over to footwear and the category has the “potential to be another market game changer.” This insight comes...
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March 29, 2022
Want to Become a Professional Trail Runner? This New Program Might Be Your Chance
The program will provide two-year contracts with The North Face to 15-20 climbers, alpinists, skiers, snowboarders, and trail runners, providing expedition funding, apparel, equipment, education about the roles of a professional athlete (i.e. pitching expedition ideas for funding and engaging with one's community), and one-on-one mentorship with established athletes for...
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March 29, 2022
Strava announces three-year partnership with Tour de France and Tour de France Femmes avec Zwift
The Tour de France and the Tour de France Femmes avec Zwift will ‘come to life’ inside the Strava app with a content hub dedicated to telling the story of the riders through their daily activity uploads and photos. Fans will be able to go inside Segments and relive the...
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March 29, 2022
ASICS Experiment Reveals Just One Week of Physical Inactivity Has a Similar Impact as a Week of Broken Sleep on Our State of Mind
Today, the impact of physical inactivity on our mental state has been revealed for the first time in the Mind Racei – an ASICS experiment in which regular exercisers paused their normal fitness routines for one week. The impact on their state of mind was found to be similar to...
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March 27, 2022
NordicTrack CEO Scott Watterson forced out in battle with Peloton
Investors insisted that 66-year-old Scott Watterson — a hard-charging billionaire entrepreneur who founded the company in 1977 after doing a stint as a Mormon missionary in Asia — relinquish control of the daily management of NordicTrack’s parent company, iFIT Health & Fitness, sources close to the situation said. NY Post
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March 25, 2022
US Gov suspends 25% China trade tariff on select bicycle products
A 25% trade tariff on a variety of bicycles and accessories imported into the USA, from China, has been paused, ensuring the products are excluded from the import duty. Bloomberg reports, “the U.S. Trade Representative’s office is reinstating the exclusions for 352 items.” The report further highlights, “…exemptions from Trump-era...
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March 25, 2022
New Balance Opens Factory In Methuen, MA Producing MADE 990v5 Running Shoe
New Balance opened an 80,000-square-foot footwear factory in Methuen, MA, after undergoing a $20 million renovation. The factory began production in January 2022, signaling its commitment to U.S. manufacturing. The factory currently employs more than 90 people producing the brand’s MADE 990v5 running shoe. New Balance said it plans to...
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