April 18, 2022

There’s New Data on How Your Arm Swing Affects Running

You can’t run fast without using your arms—or can you? Scientists have had a hard time agreeing on exactly why we swing our arms, and whether there are specific ways we can use our arms to speed ourselves up. The latest addition to a century’s worth of often conflicting research...

April 15, 2022

Breaking Up With Peloton

The stationary bike’s convenience made it a pandemic winner, but some former fans are done working out at home. NY Times

April 15, 2022

Nike’s new VP of digital design hails from Twitter and Netflix

Nike has hired Dantley Davis as vice president of digital design—a signal that Nike plans to make bold moves across its digital platforms. Fast Company

April 14, 2022

The Unnecessary Fallout from Shelby Houlihan’s Doping Ban

The Bowerman Track Club failed its own athletes by not being transparent about its relationship with the suspended star. Outside

April 14, 2022

As Running Sales Continue to Sprint Ahead, REI Is Making a Bigger Play for the Category

The retailer said on Thursday that it is continuing to invest in a multi-year strategy that builds upon recent category growth. According to REI Co-op, customer demand for running and fitness products has doubled since the height of the COVID-19 pandemic, and the retailer aims to meet this demand by broadening...

April 14, 2022

It doesn’t take a lot of exercise to fight depression, study says

The meta-analysis, published Wednesday in the journal JAMA Psychiatry, looked at 15 studies involving over 190,000 people to determine how much exercise was needed to reduce depression. Adults who did activities equivalent to 1.25 hours of brisk walking per week had an 18% lower risk of depression compared with those who...

April 13, 2022

Peloton Activist Investor Calls for Sale

Two months ago, Peloton bowed to shareholder pressure and removed John Foley as CEO. Now, an activist investor is agitating for a bigger change. Blackwells Capital renewed its call for Peloton to be sold, saying that the connected fitness giant cannot effectively reverse its slide as a public company. Blackwells...

April 13, 2022

Why Bike Club NFT Ditched NFTs

After receiving waves of criticism, the world’s first blockchain-based cycling club pivoted away from NFTs. For now. In the weeks after its launch, Bike Club NFT generated waves of online criticism. Social media users labeled the club a scam and a Ponzi scheme and chastised its founders for tying the...

April 13, 2022

New Balance Continues to Expand in Boston With an Innovative Multisport Facility

Today, the athletic giant revealed The Track at New Balance, which is located across from its global headquarters at Boston Landing. The company described the new building as a place where Team New Balance, as well as professional and community athletes, will train and compete year-round. Yahoo Life

April 12, 2022

Rad Power Bikes lays off 100 employees, about 14% of staff, after raising $304M last year

Rad Power Bikes is slashing 100 jobs from its 725-person workforce as part of what the Seattle e-bike business describes as a restructuring. The cuts affect employees who helped power the company’s mobile services arm, which is shutting down, including those on the ground and at the Seattle headquarters. GeekWire