News Topics
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July 20, 2022
Survey Finds Runners Value Sports Sponsors More than the General Public
A survey from Elevent finds runners are more sponsorship savvy than the general public, including having both a more positive perception of sponsors and a willingness to engage with them. Elevent, a provider of sponsorship lifecycle management software, consulting services, and research, in the first quarter of 2022 conducted a...
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July 19, 2022
Fox sues SRAM over bleed valves on 2023 Rockshox suspension forks
In a complaint filed in the Central District of California courts on July 13, 2022, Fox Factory, Inc., is seeking damages from SRAM, LLC, for patent infringement relating to SRAM’s use of bleed ports on their latest Rockshox suspension forks. Bike Rumor
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July 18, 2022
How Does COVID Impact a Tour de France Cyclist?
A fitness tracker from the exercise tracking company Whoop provides some insight into how the COVID virus affected Danish cyclist Magnus CortDanish rider of the American team EF Education-EasyPost. Outside
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July 18, 2022
Aquatics set to have more medal events than any other sport at Paris 2024
A total of 1,392 competitors will take part in the aquatic events at the 2024 Olympic Games in Paris in 49 medal events covering five disciplines, the International Swimming Federation (FINA) announced. insidethegames
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July 18, 2022
Inside the ‘crazy’ plan to boost track and field’s popularity before the 2028 Olympics
The series is part of a strategic plan formed by USATF and backed by World Athletics to take advantage of what it has called a critical six-year window in hopes of making track and field the country’s fifth-most-followed sport by the 2028 Summer Olympics in Los Angeles. AOL.com
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July 18, 2022
Tour de France: UCI says it carried out over 700 tests for mechanical doping
The UCI has said that it has not detected any signs of mechanical doping at this year’s Tour de France, issuing a breakdown of the testing it has done across the 15 stages completed so far. The governing body released the statistics Monday on the third rest day of the...
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July 15, 2022
Ashley Paulson Sets Course Record at Badwater – Many are Skeptical
Ashley Paulson finished third overall, setting the female record with a time of 24:09:34, besting the 24:13:24 mark set by Patrycja Bereznowska in 2019. This result was, unfortunately, not without controversy. Many are questioning the validity of Ashley’s result, fueled by a past allegations of course cutting, a doping suspension,...
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July 14, 2022
Lululemon Is Debuting Another ‘Female-First’ Training Sneaker This Month
Lululemon is rolling out the next silhouette in its new collection of footwear, designed for women first. The Vancouver, British Columbia-based athleisure brand will launch its second sneaker style on July 26: the Lululemon Chargefeel, a versatile training shoe. The sneaker includes a dual-density foam layering system, which allows for...
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July 13, 2022
Peloton competitor Tonal cuts 35% of workforce as it prepares for possible recession, IPO
Tonal, the connected fitness equipment maker that counts tennis superstar Serena Williams and Amazon’s Alexa fund as backers, is cutting 35% of its workforce, affecting all levels of its business, CNBC has learned. CNBC
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July 12, 2022
One charge dropped against Kaitlin Armstrong
On Monday, a federal judge dismissed one of the charges against murder suspect Kaitlin Armstrong, who is being held in Travis County, Texas, in connection with the death of pro cyclist Moriah Wilson. Moriah Wilson was murdered on May 11 by gunshot. Shortly thereafter, a warrant for the arrest of...
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