LATEST RUNNING AND MARATHON NEWS
October 25, 2021
What We Think We Know About What Causes Running Injuries Might Be Wrong
It’s well known that runners suffer a lot of injuries — by many accounts, about half of all runners will be sidelined at some point each year. Less known is what exactly causes this huge rate of casualties in a non-contact sport. A new study suggests we may even know less...
October 21, 2021
How Hoka One One Digitized Its Product-to-Market Process
Before the pandemic, Hoka traveled to other countries to bring together global teams of designers, developers, product managers, merchandisers, marketers and salespeople to review prototypes, finalize a go-to-market strategy, and ultimately celebrate a launch. All that changed when Hoka took its major milestone meetings virtual and was able to offer...
October 21, 2021
Hong Kong Marathon warns runners against carrying political slogans
Those who carry political slogans in this Sunday's Standard Chartered Marathon will risk getting banned from the race, its organizer warns. Runners who wear special attire or carry backpacks must undergo security check by the organizer at the security booth located at the start area. The latest statement came after the association...
October 20, 2021
Harvey Lewis Runs 354.2 Miles At Big Dog’s Backyard Ultra
After three and half days, Harvey Lewis was the last man standing. And if rules of Big Dog’s Backyard Ultra allowed him to continue, he might still be the last man running. The 45-year-old Cincinnati high school social studies teacher ran through the boundaries of human endurance this week, as...
October 19, 2021
Fleet Feet Adds Florida Locations With Acquisition Of FITniche
Fleet Feet announced that it has successfully acquired specialty running retailer FITniche and its three locations in the Tampa, FL area. Under company ownership, these locations will bring Fleet Feet’s count of Florida stores to ten as the brand launches its personalized services and community outreach programs to a new...
October 19, 2021
World’s longest race lasts two months on one city block
It is the world’s longest certified foot race: a 4,989km run that takes participants around the same New York block 5,649 times. Thousands of people have climbed Everest — but just 49 have completed the Sri Chinmoy Self-Transcendence 3,100 Mile Race, organizers say. Runners finish more than two marathons a day for...
October 18, 2021
Lululemon Awarded Patent for Branded Shoe Line
Lululemon is preparing to launch a sneaker line with help from talent associated with the biggest names in athletic apparel, after being awarded a patent on October 12 for its shoe brand, leaning on designers who previously worked for Nike, Under Armour, and Adidas. Front Office Sports
October 17, 2021
Can eating hot peppers improve endurance performance?
A recent systematic review of research concluded that capsaicinoids, the compounds responsible for giving spicy foods their kick, improve performance during exercise, and may even may help you become a better runner. Canadian Running
October 14, 2021
The Secret to Better Running? Try Distraction
To make running seem easier, try paying attention to anything other than your body. That’s according to a fascinating new study of the ways in which how we focus as we move can affect how we feel as we move. NYT
October 13, 2021
World medallist Tirop dies aged 25 after stabbing at home in Kenya
wo-time world medallist and world record-holder Agnes Tirop - heralded as a "jewel" in Kenyan athletics - has been found dead at her home in Kenya. Athletics Kenya confirmed the shocking death of the 25-year-old long-distance runner following allegations she had been stabbed by her husband. According to reports, police...