LATEST RUNNING AND MARATHON NEWS
December 19, 2023
Nike Sues Sneaker Reseller For Allegedly Running ‘Organized Counterfeit Trafficking Community’
Nike is coming after a sneaker reseller that it claims sells fake Swoosh-branded shoes. The lawsuit describes Fox as the “ringleader of an organized counterfeit trafficking community” on messaging platform Discord that assists members in purchasing counterfeit goods. Nike also accused Fox of selling his wares via a website launched...
December 18, 2023
Wolverine Transforming Saucony and Merrell Model in China
Wolverine World Wide, Inc. said it plans to shift its Merrell and Saucony businesses in China from a joint venture model with Xtep to a license and distribution rights model. It also agreed it sell its Asia-based Wolverine Leathers business. Both actions are expected to simplify Wolvderine’s business model and...
December 18, 2023
Running will keep your memory sharp and help prevent Alzheimer’s, new research shows
Your run is more than a workout for your muscles–it’s keeping your brain healthy, as well. Researchers out of the University of Zurich have unraveled the protective effects of physical and social activities on the brain health of older adults, as reported in Neuroscience News. While we often celebrate the cardiovascular...
December 16, 2023
Organizers of ultramarathon in which 21 runners died jailed in China
Organisers of a 2021 ultramarathon in north-west China during which 21 runners died in extreme weather conditions have been sentenced to years in prison for their roles, state media reported. Five individuals involved in planning the ill-fated event were given jail terms ranging from three to five and a half years by...
December 14, 2023
STRAVA’S YEAR IN SPORT 2023 AWARDS: THE WINNERS
Introducing Strava’s Year In Sport Award winners. This group of athletes, creators, and clubs stood out from the crowd and motivated us to keep moving in 2023. Strava
December 12, 2023
Nike Opens a Store in Tokyo That’s Dedicated to the City’s Running Community
Nike Ginza is the athletic giant’s new retail outpost, which is open now and is located in downtown Tokyo’s busy shopping district. Nike stated this area is also the home to a passionate running community. The store —which spans 12,765 square feet — utilizes its Nike Rise concept, one that is...
December 11, 2023
Spanish elite runner sacrifices result to aid Kenyan runner
In a heartwarming display of sportsmanship at the 2023 Generali Málaga Marathon in Spain on Sunday, Ricardo Rosado of Madrid, poised to become the first Spanish finisher, sacrificed a top-five finish to assist his competitor, Evans Kimtai Kiprono of Kenya, in crossing the finish line. As Rosado approached the final...
December 8, 2023
Lululemon Expects to Launch Men’s Shoes in First Quarter of 2024
After officially entering the footwear game in early 2022 with a sneaker designed specifically for the needs of female athletes, Lululemon is ready to expand the category to include men. On the company’s third-quarter earnings conference call with analysts on Thursday evening, Lululemon CEO Calvin McDonald announced that the company...
December 8, 2023
Trail Running Participation Is on the Rise and Brands Are Releasing Innovative Shoes in 2024. But Are They Worth the Investment for Retailers?
Trail running participation is on the rise, and leading footwear brands are looking to capitalize. According to the Sports & Fitness Industry Association (SFIA) 2023 Topline Participation Report, total trail running participation has increased for the fifth straight year. There were 13.3 million total trail running participants in 2022, according...
December 7, 2023
Can AI Find Your Perfect Fitting Running Shoe?
A shoe can make or break your run, no matter your fitness level. Ill-fitting shoes can cause blisters so bad you can’t run anymore or rub your toenails right off. Or the shoe just doesn’t serve your specific gait, compromising your performance. That was the case when pro marathoner Nell...