Latest Sports Breaking News
September 7, 2023
Volkswagen Financial Services acquires minority stake in Pon Holding’s leasing subsidiary
Volkswagen Financial Services (VW FS) and Pon Holdings (Pon) have announced a development in their partnership in company bike leasing with VW FS acquiring a 49% stake in the Pon bike leasing subsidiary Bike Mobility Services (BMS). The Memorandum of Understanding (MoU) on this strategic alliance was signed at the...
September 7, 2023
Saucony Uses a Corn-Based Midsole for Its Most Sustainable Sneaker Ever
Saucony is launching its most sustainable sneaker yet with today’s release of the Triumph RFG, which stands for “Running for Good.” The runner boasts a corn-based midsole and utilizes plant-based dyes for its upper. It arrives as part of Saucony’s pledge to feature organic, recycled, or renewable materials in 90...
September 6, 2023
Pon Bike acquires Italian shoe brand Nimbl
Dutch cycling powerhouse Pon Bike has announced the acquisition of premium Italian cycling shoe brand Nimbl. The brand, founded by Francesco Sergio, former Head of Sports Marketing for Cervelo, has an established relationship with Team Jumbo Visma. Unusually, in the world of pro team sponsorship, Sergio has intimated that it...
September 6, 2023
Zwift and Wahoo partner-up again after patent spat
Indoor training giants Zwift and Wahoo have agreed to start collaborating again after settling a patent lawsuit earlier this week The latter took legal action against Zwift in October 2022 for alleged patent infringement relating to its Hub smart trainer, launched in September. Last week, it was reported that both parties had agreed to end the...
September 5, 2023
Mexico Marathon disqualifies 11,000 of their 30,000 runners after finding THOUSANDS cheated, including using cars and public transport mid-race, by investigating their electronic trackers
Organisers of the Mexico Marathon have reportedly disqualified 11,000 runners after electronic trackers revealed the participants had not completed the full course. Over 30,000 runners participated at the 40th anniversary edition of the race in Mexico City on August 27. Mexico Marathon organisers were forced to investigate anonymous complaints from participants...
September 5, 2023
Doug Emslie’s Cuil Bay Capital launches with acquisition of Raccoon Media Group
Cuil Bay Capital (CBC), a new investment vehicle led by Informa advisor and former Tarsus Group CEO Doug Emslie, has announced its inaugural investment, the acquisition of a majority stake in Raccoon Media Group. Founded in 2016, Raccoon achieved acclaim with the launch of the multi-award-winning National Running Show, which...
September 1, 2023
Adidas Intentionally Made a Running Shoe That’s ‘Illegally Fast’
Today, Adidas is debuting the Adizero Prime X 2 Strung and highlighting its status as “illegally fast.” The infractions come via a heel stack height of 50mm, 10mm above the limit, and two carbon-infused plates doubling the amount allowable in a single shoe. Although official competitions aren’t in play, there...
September 1, 2023
3D-printed outsole helps spread seeds on runs
With the aim of promoting biodiversity in urban areas, a product designer has created a 3D-printed outsole inspired by Velcro and bison hooves that lets runners pick up and spread wild seeds while racking up kilometres. The outsole, a chunky synthetic slip-on covered in hundreds of flexible, soft hooks, is...
August 24, 2023
Strava Adds More Photo-Based Tools to Route Planning
Strava has added a new feature for Subscribers that lets you see photos while route planning on desktop now, and more specifically, lets you see the exact location of said photos. This is a major upgrade over the Strava route-photo feature introduced earlier this year that showed you photos along...
August 23, 2023
Peloton shares drop 20% after posting wider-than-expected loss, falling sales due to Bike recall, seasonality
Pelotonon Wednesday reported a wider-than-expected loss and a quarterly drop in new subscribers that it blamed on its recall of its Bike seat post and seasonality, sending shares plunging about 20%. The company fell short of analysts’ earnings estimates but beat sales expectations. CNBC