Latest Sports Breaking News
December 14, 2023
Jumbo-Visma is selling its Tour de France bikes
The festive season is upon us, and Jumbo-Visma superfans the world over are grappling with what memorabilia to put on their list for Santa. Perhaps they want a GC Kuss t-shirt, or a copy of the team’s Officially Licensed Children’s Book, Look, I can do it, a 12-page cycling manifesto...
December 13, 2023
Peloton Unveils Key Insights on Gen Z, Inclusivity in Fitness
Eight months after a total company rebrand that welcomed new fitness enthusiasts across a variety of demographics, Peloton has released ‘The Peloton Report: A Fitness Journey,’ which unearths what motivates (and hinders) progress, how consumers pursue fitness, what they hope to achieve, and how they use tech on their fitness...
December 12, 2023
Who Will Run the Malibu Triathlon?
The Malibu Triathlon remains in uncertain status as the Malibu City Council adjourned without awarding a race permit last night, leaving two groups — Super League Triathlon, who acquired the rights to the race in 2020, and the Zuma Foundation, led by former owner of the race Michael Epstein —...
December 12, 2023
Nike Opens a Store in Tokyo That’s Dedicated to the City’s Running Community
Nike Ginza is the athletic giant’s new retail outpost, which is open now and is located in downtown Tokyo’s busy shopping district. Nike stated this area is also the home to a passionate running community. The store —which spans 12,765 square feet — utilizes its Nike Rise concept, one that is...
December 11, 2023
Spanish elite runner sacrifices result to aid Kenyan runner
In a heartwarming display of sportsmanship at the 2023 Generali Málaga Marathon in Spain on Sunday, Ricardo Rosado of Madrid, poised to become the first Spanish finisher, sacrificed a top-five finish to assist his competitor, Evans Kimtai Kiprono of Kenya, in crossing the finish line. As Rosado approached the final...
December 8, 2023
Lululemon Expects to Launch Men’s Shoes in First Quarter of 2024
After officially entering the footwear game in early 2022 with a sneaker designed specifically for the needs of female athletes, Lululemon is ready to expand the category to include men. On the company’s third-quarter earnings conference call with analysts on Thursday evening, Lululemon CEO Calvin McDonald announced that the company...
December 8, 2023
Trail Running Participation Is on the Rise and Brands Are Releasing Innovative Shoes in 2024. But Are They Worth the Investment for Retailers?
Trail running participation is on the rise, and leading footwear brands are looking to capitalize. According to the Sports & Fitness Industry Association (SFIA) 2023 Topline Participation Report, total trail running participation has increased for the fifth straight year. There were 13.3 million total trail running participants in 2022, according...
December 7, 2023
Can AI Find Your Perfect Fitting Running Shoe?
A shoe can make or break your run, no matter your fitness level. Ill-fitting shoes can cause blisters so bad you can’t run anymore or rub your toenails right off. Or the shoe just doesn’t serve your specific gait, compromising your performance. That was the case when pro marathoner Nell...
December 7, 2023
Ford claims its new van can solve the issue of “cyclists getting doored” by drivers and passengers
It took only until 2020 for Ford, the American auto-industry behemoth partially behind populating the country's suburban streets with large vehicles (often used by walking-distance locals going to the supermarket to buy a pint of milk) to acknowledge that cyclists exist, with its Emoji Jacket — that was a thing, remember? And it seems Ford has...
December 7, 2023
Pierer announces agreements to sell its Felt Bicycle and Raymon brands
Pierer Mobility AG said it has agreements to sell Felt Bicycle, which it acquired in 2021, to a consortium led by a current manager. The Austrian motorcycle and e-bike company also has agreed to sell its Raymon e-bike brand to its founders, Susanne and Felix Puello, and focus on its KTM,...