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April 14, 2022

Showcased

Olympic Medalist Molly Seidel Chooses 100% Performance Eyewear

SAN DIEGO, Calif. – April 14, 2022 - /ENDURANCE SPORTSWIRE/ 100%®, the San Diego-based sport performance company, has announced the signing of elite runner, Molly Seidel — who will now race and train in eyewear from 100% 's Sport Performance and Active Performance collections. “Molly is a tenacious, strategic and...

Press Releases

Running

Sponsorship

April 14, 2022

Showcased

Liv introduces new Macha Pro Performance Road Cycling Shoe

NEWBURY PARK, Calif. (April 14, 2022)/ENDURANCE SPORTSWIRE/ – Liv, the company dedicated to getting more women on bikes, today introduced the new Macha Pro, its lightest and most efficient performance road cycling shoe. Designed to support riders’ efforts to get the most power out of every pedal stroke, WorldTour team riders...

Cycling

Press Releases

Products

SWW Syndication

April 13, 2022

Showcased

Run Show Chicago will help runners make the most of their running tech

/ENDURANCE SPORTSWIRE/ – The new Run Show USA is heading to Chicago this June following an incredibly successful series of events in the UK. The expo for runners – scheduled for June 4-5, 2022, at DES Convention Center in Rosemont, IL – promises to give runners inspiration and expert advice...

Events

Press Releases

Running

April 13, 2022

Showcased

UCAN Presents “Boston & Beyond: Reaching Your Personal Best”

/ENDURANCE SPORTSWIRE/ – The top distance runners in the United States are sharing their tips to help you run your best Boston Marathon. UCAN is hosting a special panel event to celebrate the achievement of the runners who are racing in Boston.  The panel of pro athletes who have dedicated...

Events

Press Releases

Running

April 11, 2022

Showcased

Jan Frodeno joins Australian micronutrition start up

/ENDURANCE SPORTSWIRE/ - Australian sports micronutrition brand, PILLAR Performance has landed one of endurance sports biggest names, with Jan Frodeno signing on as the brand’s Global Ambassador. Widely considered the greatest triathlete of all time, Frodeno has an unrivalled resume over Olympic, 70.3 and full IRONMAN© distance in a career...

Press Releases

Products

Sponsorship

Triathlon

April 6, 2022

Showcased

Wahoo and The IRONMAN Group Announce Multi-Year Partnership to Shape The Future of Endurance Sports and Connected Technology Globally

ATLANTA, Ga. / TAMPA, Fla. (April 6, 2022)/ENDURANCE SPORTSWIRE/ – Wahoo, a leading fitness technology company, and The IRONMAN Group, the largest operator of mass participation sports in the world, announced today a multi-year enterprise-wide partnership that brings two of the biggest innovators in endurance sports together. The deal makes Wahoo...

Press Releases

Sponsorship

Triathlon

March 17, 2022

Showcased

2022 Team INFINIT Elite Roster Announced

Cincinnati, Ohio, March 17, 2022 — INFINIT Nutrition has revealed its 2022 Team INFINIT Elite roster featuring 24 new and returning athletes representing a diverse range of sports. The 2022 roster will be representing Team INFINIT in endurance sports like Triathlon, Cycling, Running and Paddling. Returning names include longtime INFINIT...

Cycling

Press Releases

Running

Sponsorship

Triathlon

March 15, 2022

Showcased

SaltStick Launches Premium Race Ready Line of Electrolytes, Designed to Support Elite Performance

Thousand Oaks, Calif. — March 15, 2022 /ENDURANCE SPORTSWIRE/ - SaltStick Electrolytes (SaltStick) launched a new electrolyte capsule line today called Race Ready, made specifically for athletes who need to make informed decisions about what they put in their body when training and competing. SaltStick has long been a strong advocate for...

Cycling

Press Releases

Products

Running

Triathlon