Latest Pro Cycling News
March 29, 2021
Peloton Strikes Deal with Verzuz
The popular connected fitness company struck a deal with Verzuz, the music competition venture started by multiplatinum-selling producers Timbaland and Swizz Beatz. The collaboration will feature workouts set to a playlist from the dueling artists, starting with R&B legends Brandy and Monica, followed by a battle between the Verzuz founders. Front Office...
March 25, 2021
Bike-share companies can take a lesson from China
A few years ago, the bike-share industry in China was the hottest thing, but as companies rushed to cash in, they quickly learned that saturating the market would lead to failure and the bubble popped. Bicycle Retailer
March 23, 2021
What’s the Minimum Dose of Training to Stay Fit?
A new review assesses what it takes to maintain endurance and strength when circumstances interfere with your usual training. Outside
March 23, 2021
Peloton Buys Wearables, AI, Hardware Companies in Deal Flurry
Peloton Interactive Inc. recently acquired three companies, adding technology and expertise in wearable devices, artificial intelligence, digital voice assistants, and interactive workout mats. The New York-based fitness technology company bought Aiqudo Inc. in February, and Atlas Wearables Inc. and Otari late last year. Bloomberg (paywall)
March 23, 2021
Redlands Bicycle Classic postponed to 2022
The longest-running stage race in the United States, the Redlands Bicycle Classic, will be interrupted for a second year in a row as the COVID-19 pandemic has forced the race to be postponed until 2022. The race was due to be the first race of the 2021 USA Cycling Pro...
March 22, 2021
SRAM sues Princeton CarbonWorks over wheel shape
SRAM claims that PCW is infringing on its patent for a rim shape inspired by a humpback whale flipper. VeloNews
March 18, 2021
Child dies in ‘tragic accident’ involving Peloton treadmill, CEO says
Peloton has warned parents to keep children away from its treadmills after the death of a child and said it was one of a "small handful" of incidents in which children have been hurt on the firm's exercise equipment. BBC
March 18, 2021
Peloton instructors design a new Adidas clothing line
The 11-piece line, called the adidas x Peloton SS21 collection, is priced between $30 to $85 and consists of tank tops, pants shorts and hoodies. Peloton has other branded clothes with athletic companies, like Nike and Lululemon, but this is the first designed with the help of its instructors, who...
March 18, 2021
L.A. cycling studios are reopening. Can they pry people away from their Peloton bikes?
According to a recent survey by Wedbush, 20% of pre-pandemic gymgoers have purchased at-home gym equipment — a brand-new chunk of the market that could pose a huge threat to bricks-and-mortar operations. In addition, 12% of pre-pandemic gymgoers said they were somewhat likely to cancel or not renew their gym...
March 17, 2021
Electric bike sales in the U.S. grew 145% from 2019 to 2020
Spurred on by the coronavirus pandemic, bicycle sales rose 65% in the United States between 2019 and 2020, according to a report in the New York Times. Researchers at the NPD Group, which supplied the findings, also claim that electric bike sales grew by 145% in the same period. Cycling Industry...
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