Zoot Sports Welcomes 5x World Champion Craig “Crowie” Alexander as Brand Ambassador

July 25, 2024

Carlsbad, CA /ENDURANCE SPORTSWIRE/ – Zoot Sports, the industry leader in triathlon apparel, is excited to announce that Craig “Crowie” Alexander, a 5x World Champion and triathlon legend, has joined the company as a brand ambassador. With Alexander’s experience and expertise in the sport, he will play a pivotal role in enhancing Zoot’s industry-leading triathlon, swim, bike, and run apparel and its line of high-performance wetsuits.

A former professional triathlete, Alexander boasts an impressive career spanning over 25 years, during which he secured more than 100 victories. His accolades include:

• Three-time Hawaii IRONMAN World Champion (2008, 2009, 2011)
• Two-time IRONMAN 70.3 World Champion (2006, 2011)
• Former Kona course record holder
• 12x Australian Champion

“I’m excited to partner with Zoot Sports, a company that shares my passion for innovation and excellence in triathlon,” said Alexander. “Throughout my career, I’ve relied on high-quality gear to help me perform at my best, so it feels right that Sansego Tri Club and I now get to work with Zoot to create products that will help athletes at all levels reach their full potential.”

Craig’s passion for triathlon extends beyond his competitive career. He is the founder and executive coach of the Sansego Triathlon Club, which has guided over 7,400 athletes to faster performances. Additionally, Craig is an IRONMAN U Master Coach and consults with numerous companies on their endurance sports marketing activities.

“We are thrilled to welcome Craig Alexander to the Zoot Sports family,” said Shawn O’Shea, head of global triathlon for Zoot Sports. “His unrivaled experience and deep understanding of the sport will be invaluable as we continue to push the boundaries of innovation in triathlon apparel and wetsuits. Craig’s insights will help us elevate our products to new heights.”

Craig Alexander resides in Sydney, Australia, with his wife and three children. He is the recipient of the prestigious Order of Australia, a testament to his outstanding contributions to the sport of triathlon.

About Zoot Sports: Founded in 1983. Zoot Sports is not just a manufacturer of high-performance triathlon apparel and wetsuits but a pioneer in the industry. With an unwavering commitment to innovation, we strive to provide athletes with the gear they need to not just perform, but excel, no matter the distance or conditions. Our partnership with Craig Alexander is a testament to this commitment, as we continue to push the boundaries of what’s possible in triathlon gear.

Carlsbad, CA – Zoot Sports, the industry leader in triathlon apparel, is excited to announce that Craig “Crowie” Alexander, a 5x World Champion and triathlon legend, has joined the company as a brand ambassador. With Alexander’s experience and expertise in the sport, he will play a pivotal role in enhancing Zoot’s industry-leading triathlon, swim, bike, and run apparel and its line of high-performance wetsuits.

A former professional triathlete, Alexander boasts an impressive career spanning over 25 years, during which he secured more than 100 victories. His accolades include:

• Three-time Hawaii IRONMAN World Champion (2008, 2009, 2011)
• Two-time IRONMAN 70.3 World Champion (2006, 2011)
• Former Kona course record holder
• 12x Australian Champion

“I’m excited to partner with Zoot Sports, a company that shares my passion for innovation and excellence in triathlon,” said Alexander. “Throughout my career, I’ve relied on high-quality gear to help me perform at my best, so it feels right that Sansego Tri Club and I now get to work with Zoot to create products that will help athletes at all levels reach their full potential.”

Craig’s passion for triathlon extends beyond his competitive career. He is the founder and executive coach of the Sansego Triathlon Club, which has guided over 7,400 athletes to faster performances. Additionally, Craig is an IRONMAN U Master Coach and consults with numerous companies on their endurance sports marketing activities.

“We are thrilled to welcome Craig Alexander to the Zoot Sports family,” said Shawn O’Shea, head of global triathlon for Zoot Sports. “His unrivaled experience and deep understanding of the sport will be invaluable as we continue to push the boundaries of innovation in triathlon apparel and wetsuits. Craig’s insights will help us elevate our products to new heights.”

Craig Alexander resides in Sydney, Australia, with his wife and three children. He is the recipient of the prestigious Order of Australia, a testament to his outstanding contributions to the sport of triathlon.

About Zoot Sports: Founded in 1983. Zoot Sports is not just a manufacturer of high-performance triathlon apparel and wetsuits but a pioneer in the industry. With an unwavering commitment to innovation, we strive to provide athletes with the gear they need to not just perform, but excel, no matter the distance or conditions. Our partnership with Craig Alexander is a testament to this commitment, as we continue to push the boundaries of what’s possible in triathlon gear.