- /ENDURANCE SPORTSWIRE/ – American Trail Running Association’s (ATRA) advisory board had a robust discussion that led to our 2025 theme, “Innovation.” With a variety of interpretations encompassing gear to livestreaming, partnership building to the...
- Earlier this fall, the running industry converged in Austin, Texas, for its annual pilgrimage to The Running Event. This trade show gives journalists, retailers, influencers, and more a peek at the future of footwear —...
- (New York, December 26, 2024) /ENDURANCE SPORTSWIRE/ – This Sunday night will conclude its fall awareness program, with the Atlanta Falcons and Washington Commanders taking to the stairs of Northwest Stadium in Landover, Maryland...
- December 27, 2024 /ENDURANCE SPORTSWIRE/- Muskoka’s wild landscapes and iconic lakes define the IRONMAN 70.3 experience. Partnering with Sumarpo through 2025, the race deepens its alignment with nature, offering athletes a wetsuit choice that...
- Front Royal, VA (Dec 27, 2024) /ENDURANCE SPORTSWIRE/ – As the clock ticks down to the new year, Adventure Enablers announces a final call for adventurers to sign up for the 2025 Shenandoah Epic...
- OLYMPIA, Wash., PUYALLUP, Wash. and CARRBORO, N.C. (Dec. 26, 2024) /ENDURANCE SPORTSWIRE/ – Fleet Feet, the largest franchisor of run specialty stores, has announced the acquisition of two key locations in Olympia and Puyallup,...
- December 26, 2024 /ENDURANCE SPORTSWIRE/ – Swimrun CÔTE D’AZUR will continue its collaboration with Sumarpo in 2025, furthering the spirit of adventure, sportsmanship, and community. Together, we’re committed to creating even more opportunities for...
- BROWNSVILLE, VERMONT (Dec 25, 2024) /ENDURANCE SPORTSWIRE/ – Vermont Overland lands on the Movemint event platform for the 2025 edition of the race. Movemint, a modern technology platform for endurance events, is thrilled to...
- In some more bad news for the industry, GT Bicycles, which separated from Cycling Sports Group/Cannondale to a stand-alone Pon Holdings brand in 2023 with its own design team, is reported to be pausing...
- Del Mar, CA (December 24, 2024) /ENDURANCE SPORTSWIRE/ – The Belgian Waffle Ride (BWR) Festival, renowned for its grit, fun, and sense of community, is breaking new ground in 2025 with the Inaugural Belgian Waffle...
- FORT LAUDERDALE, FL (Dec 24, 2024) /ENDURANCE SPORTSWIRE/ — Velosurance, a leading provider of insurance solutions for cyclists, has announced an exciting new offering: up to $500,000 in optional liability coverage designed to address...
- Dec. 23, 2024 /ENDURANCE SPORTSWIRE/ – 3M, a global leader in insulation and surface modification technology for apparel and accessories, recently sponsored the 7th annual Mt. Siguniang Mountaineering Festival and the 2024 Ultra-Trail Ninghai...
- December 23, 2023 /ENDURANCE SPORTSWIRE/ – After over a decade of cycling innovation, the Gran Fondo World Tour® is setting its sights on a bold new future. Over the past 10 years, the series has...
- Dec 23, 2024 /ENDURANCE SPORTSWIRE/ – On Saturday, March 1, 2025, more than 600 ultra-runners will travel from around the globe to race in the 35th Annual The Way Too Cool 50K Endurance Run (WTC50K) presented by...
- RENO, NV /ENDURANCE SPORTSWIRE/ – WISEcode, pioneer in food transparency, has launched the WISEcode app to transform how consumers understand the quality and safety of their foods. “Until 30 years ago, nutrition disclosure was...
- The average running shoe is thought to last about 300 to 500 miles or five to eight months of regular use, but determining your shoe’s true lifespan is more complicated, says Daniel Shull, Run Research Manager at Brooks...
- Planet Earth /ENDURANCE SPORTSWIRE/ – Polartec®, a Milliken™ & Company brand and premium creator of innovative textile solutions for future thinking, introduces Product, the third and final chapter in Polartec’s multifaceted Beyond Begins Today mini-series....
- The folks at Strava get a lot of data on users’ exercise habits and trends. Every year, it compiles all that information, assesses and analyzes it, and releases its “Year in Sport: Trend Report” announcing the...
- Spanish Olympian and two-time world championship medallist Mohamed Katir was handed a four-year ban by the Athletics Integrity Unit (AIU) on Friday for falsifying travel documents in support of his explanation for his three...
- BOSTON, Mass. (Dec 20, 2024) /ENDURANCE SPORTSWIRE/ – The Dave McGillivray Finish Strong Foundation has announced the hiring of Laurita Kaigler-Crawlle as Executive Director. Kaigler-Crawlle will utilize her 20 years of experience as a public...
- Dec 20, 2024 /OUTDOOR SPORTSWIRE/ – GoFundraise, a leading online fundraising platform, and ACTIVE, a global leader in sports and activity management, are excited to announce a strategic integration that will enhance fundraising opportunities...
- Nike‘s stock got a welcome lift on Thursday after it reported earnings results led by its new chief executive officer Elliott Hill. For the second quarter, Nike reported that revenues were down 8 percent to $12.4 billion...
- Selle Italia has acquired Vittoria cycling shoes – joining Selle San Marco and idmatch as part of the Asolo, Italy-set Selle Italia group. Biella, Italy-based Vittoria has been developing and manufacturing cycling shoes for...
- Oura has completed a $200 million Series D funding round, raising the smart ring maker’s valuation to $5.2 billion. The round saw participation from Fidelity Management & Research Company and Dexcom, which will fuel Oura’s plans to...
- TAMPA, Fla. (Dec. 19, 2024) /ENDURANCE SPORTSWIRE/ – IRONMAN® Commitment Day is returning in 2025, kicking off on January 1 and encouraging athletes to pledge to the goal of completing an IRONMAN and or...
- December 19, 2024 /ENDURANCE SPORTSWIRE/ – Rating: ★★★★☆ Best For: Competitive triathletes, Confident open-water swimmers, Sleek, Fast, and Affordable Notable Features: Slip Skin technology, Yamamoto SCS coating, 5mm leg buoyancy, flattering fit If you’re...
- /ENDURANCE SPORTSWIRE/ – Challenge Almere-Amsterdam will host the European Championship Long Distance Triathlon in 2025 and for the following three years with a 25% increase in prize money plus an extended cooperation with Rabobank....
- Front Royal, Va. /Adventure Enablers (December 19, 2024) /ENDURANCE SPORTSWIR/ – Adventure Enablers and Enabled Tracking express heartfelt gratitude to all their partners and supporters for an incredible year in 2024. The enthusiasm and...
- /ENDURANCE SPORTSWIRE/ -The new texting tool is designed to make event communication even easier Movemint is excited to announce a new SMS texting feature. Texting is available alongside Movemint’s suite of email marketing tools...
- AVALON, Calif. (December 19, 2024) /ENDURANCE SPORTSWIRE/ – The Avalon Benefit 50 Mile/50K Run, produced by Spectrum Sports Management, is returning for its annual event on Jan. 11, 2025. The 2025 event sold out its...
- GT Bicycles, which separated from Cycling Sports Group/Cannondale to a stand-alone Pon Holdings brand last year with its own design team, will pause releasing new products while streamlining operations. GT Managing Director Jason Schiers...
- Tariffs are coming, but exactly how they will be imposed, and what they could accomplish, is open to discussion. BRAIN
- Pensacola, FL (Dec. 18, 2024) /ENDURANCE SPORTSWIRE/ – Runner registration is filling up fast for the 2025 Pensacola Double Bridge Run presented by Publix. The race, limited to 4,000 runners, is a local favorite...
- Wilsonville, OR—December 18, 2024 /ENDURANCE SPORTSWIRE/ — WaveCel, setting new benchmarks in helmet safety technology by going beyond standards to help protect the head and the brain, today announced formative results from a research...
- PITTSBURGH, PA (Dec. 18, 2024) /ENDURANCE SPORTSWIRE/ – Kids of STEEL, P3R’s acclaimed youth fitness program, is making its international debut in Kempton Park, South Africa. This expansion showcases the universal appeal of the...
- London, UK (December 18, 2024) /ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has confirmed the first athletes who will be racing on the 2025 T100 Triathlon World Tour, from those who automatically qualified...
- 18th December 2024, Boston US /ENDURANCE SPORTSWIRE/ – Now an official Abbott World Marathon Major, the 2025 iteration of TCS Sydney Marathon takes place on Sunday 31st August. As one of only seven World...
- BORNEO, SARAWAK, MALAYSIA (December 18, 2024) /ENDURANCE SPORTSWIRE/ — Standing tall as the fourth stop on the 2025 XTERRA APAC Tour, the first-ever XTERRA Borneo Sarawak will take place on May 3-4, 2025. Supported...
- LITTLE ROCK, Ark. (12/18/24) /ENDURANCE SPORTSWIRE/ – Athletes interested in participating in the 2025 Little Rock Marathon Weekend have through midnight on Wednesday, December 25, 2024, to sign up at a lower rate. Registration...
- [Evansville, IN] /ENDURANCE SPORTSWIRE/ – ChronoTrack, a leading provider of timing and scoring solutions for sporting events, today announced the launch of its fifth-generation Bib Tag solution, the B-Tag Gen5. This latest version builds upon...
- /ENDURANCE SPORTSWIRE/ – Nitecore, a global leader in innovative lighting solutions, proudly introduces the HA15 UHE, the flashlight built for outdoor enthusiasts, campers, hikers, and night runners seeking reliable, versatile, and ultra-efficient lighting. With...
- December 18, 2024 /ENDURANCE SPORTSWIRE/ – Velocity, the innovative indoor cycling app, has unveiled its latest feature, “Stream Mode,” designed to revolutionize how athletes train. Combining advanced training metrics with seamless media streaming, Stream...
- New York City, December 18, 2024 /ENDURANCE SPORTSWIRE/ – BMC and GFNY are excited to announce their continued partnership for the 2025 season, with BMC serving as the Official Bike for all GFNY USA...
- CHANDLER, Ariz., December 18, 2024 /ENDURANCE SPORTSWIRE/ – The Marathon Project ownership group announced today that the race will return in 2025 as an annual event for amateurs and professionals. The event will take...
- Held in conjunction with The Running Conference presented by haku at Loughborough University, the inaugural Triathlon Industry Conference powered by Scimitar featured five panels and networking opportunities, packed into a fast-moving schedule hosted by...
- If you’re the type of person who typically jumps out of bed at the crack of dawn, thrilled to greet the new day, and who feels most productive in the morning, you may be...
- Charlotte, North Carolina – December 17, 2024 /OUTDOOR SPORTSWIRE/ – First Bourn, a growing portfolio of destination training properties in the Blue Ridge Mountains, and endurance sports legend Craig “Crowie” Alexander, today announced two...
- December 17, 2024 /ENDURANCE SPORTSWIRE/ – Last year, the cross-media reach was 324 million, the year before it was 145 million. The new record once again emphasises the significant importance of the race for...
- BIRMINGHAM, Ala. (December 17, 2024) /ENDURANCE SPORTSWIRE/ — Moultrie, the leading innovator in trail camera and feeder technology, embarked on a unique employee experience with its first-ever “Field to Fork” event, hosted in partnership...
- BOSTON, Mass. (December 17, 2024) /ENDURANCE SPORTSWIRE/ – CCB p/b Levine Law Group Elite Women’s Cycling Team is excited to announce its 2025 roster and expanded support network as it continues to grow as...
- Baltimore, MD – (December 16, 2024) /ENDURANCE SPORTSWIRE/ – Charm City Run is thrilled to announce Altra as the title sponsor of the 2025 B3 Distance Series presented by Kelly Benefits, Baltimore’s first-ever distance...
- DENVER, Colo., December 17, 2024 /ENDURANCE SPORTSWIRE/ – Big City Mountaineers (BCM) today announced the release of its 2024 Impact Report, highlighting a year of unprecedented growth and transformative experiences for youth in the...
- Roanoke, VA, December 17, 2024 /ENDURANCE SPORTSWIRE/ – Newly acquired FELT Bicycles has extended its long-standing partnership with Virginia’s Blue Ridge TWENTY28, marking 2025 as a year of milestones. The team, founded by Nicola...
- BILOXI, Miss. December 17, 2024 /ENDURANCE SPORTSWIRE/ – The Mississippi Gulf Coast Marathon, Half Marathon & 5K welcomed over 3,700 runners at their ninth annual event on Dec. 14 and 15. Participants visited from...
- Midway, Utah – December 17, 2024 /ENDURANCE SPORTSWIRE/ – 80/20 Endurance, the world’s largest provider of online endurance training plans, has announced the debut of a new online course for runners preparing for spring...
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