Press Release Archive for dates of Wednesday, January 15, 2025 thru Tuesday, January 28, 2025
- The U.S. Consumer Product Safety Commission (CPSC) announced on Friday, January 23, that Fitbit, LLC, headquartered in San Francisco, CA, has agreed to pay a $12.25 million civil penalty. The CPSC charges that Fitbit...
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COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Triathlon is thrilled to announce a new partnership with Pressio, a world leader in performance sportswear built upon an uncompromised ethical and sustainable approach. Pressio’s unwavering commitment...
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View the 2025 Run Travis Run video, directed by Brandon Dermer, here. New Orleans, LA (January 27, 2025) /ENDURANCE SPORTSWIRE/ – Get ready, New Orleans! On February 7, 2025, the iconic Run Travis Run 5K...
- For many of us, energy gels are a mainstay of our race-day fuelling—they’re small, portable and packed with quick-hit carbohydrates (CHO) designed to keep us rolling with minimal digestive issues. But recent research raises...
- January 2025 /ENDURANCE SPORTSWIRE/ – Cycling enthusiasts hoping to secure a place in the 2025 Etape Loch Ness will now need to act with purpose as all general entry places for Scotland’s largest closed-road...
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LOS ANGELES. Jan 24, 2025 /ENDURANCE SPORTSWIRE/ – Run Tri Bike is proud to announce that 7 Summits Snacks, a trailblazer in the sports nutrition industry, has officially become the title sponsor of Food...
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Bend, OR (January 24, 2025) /ENDURANCE SPORTSWIRE/ – UltraRunning Magazine is proud to announce the 2024 UltraRunners of the Year (UROY) presented by Topo Athletic in North America and internationally. Voted on by approximately 40 individuals...
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Arlington, VA (January 24, 2025) /ENDURANCE SPORTSWIRE/ – The Road Runners Club of America (RRCA) is excited to announce the newest addition to Runner Friendly Communities® designation for winter 2024-25: Malden, Massachusetts Malden City...
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Brooklyn, New York (January 24, 2025) /ENDURANCE SPORTSWIRE/ – Oatly, the world’s original and largest oatmilk company, has been named an Official Partner of the NYCRUNS Brooklyn Experience Half Marathon, it was announced today...
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(January 23, 2025) /ENDURANCE SPORTSWIRE/ – MarathonFoto, the leading provider of event photography services for the running industry, is excited to announce its return to the Running USA Industry Conference in 2025 as a...
- The UCI has approved Nix Biosenors hydration monitoring technology for race-day use. Starting in the 2025 season, teams can integrate Nix’s real-time hydration data into their fueling strategies during the race. Will this help...
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SEDONA, Arizona (January 23, 2025) /ENDURANCE SPORTSWIRE/ – RunSedona Events is thrilled to announce that its 20th anniversary race event has reached full capacity, with over 3,700 participants and a historic waiting list of...
- Sun Valley, ID (Jan. 23, 2025) /ENDURANCE SPORTSWIRE/ – Wild Rye, the women-led brand that creates beautifully designed technical apparel to empower women in the outdoors and beyond, kicks off the new year with...
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Lake Sonoma, CA (January 23, 2025) /ENDURANCE SPORTSWIRE/ – Calling all trail enthusiasts, snack lovers, and big-hearted runners! The Lake Sonoma 100 Miler, aka “Sufferfest,” and its wild sibling relays — the “Shit Show”— are launching this...
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Media Contact: Maddy Rivard / mrivard@lt.life / 651.955.7739 CHANHASSEN, Minn. (Jan. 22, 2025) /ENDURANCE SPORTSWIRE/ – Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand that operates more than 175 athletic country...
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London, UK (January 23, 2025) /ENDURANCE SPORTSWIRE/ – Building on the success of their collaboration for the T100 Triathlon World Tour, the Professional Triathletes Organisation (PTO) and World Triathlon announced today a partnership with...
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Austin, TX – January 23, 2025 /ENDURANCE SPORTSWIRE/ – ROKA, the leader in performance eyewear for active people, proudly announces its strategic partnership with a group of elite athletes at the forefront of professional...
- FOUNTAIN VALLEY, Calif., Jan. 23, 2025 /EDURANCE SPORTSWIRE/ – United Sports Brands is pleased to announce the appointment of Kyle Schlegel as Senior Vice President of Marketing. Kyle most recently served as the VP...
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/ENDURANCE SPORTSWIRE/ – From challenging climbs to scenic coastal roads, participants can choose from five route options. The event is not only a celebration of cycling but also an opportunity to promote healthy living...
- The benefits of maintaining and growing a decent amount of muscle mass go beyond aesthetics. Muscle is associated with a healthier metabolism, reduced risk of falls and osteoporosis and a stronger heart. Now, new research also shows...
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(January 28, 2025) /ENDURANCE SPORTSWIRE/ – From challenging climbs to scenic coastal roads, participants can choose from five route options. The event is not only a celebration of cycling but also an opportunity to...
- WAKE FOREST, N.C. (January 22, 2025) /ENDURANCE SPORTSWIRE/ — Jogology®, the performance running sock brand dedicated to the Run Specialty community, announces the hire of Cole Crosby to handle growing sales efforts in the...
- DENVER, CO (January 22, 2025) /ENDURANCE SPORTSWIRE/ – Altra, a leader in performance running footwear, is proud to announce the signing of trail running standout Hans Troyer to its roster of athletes. Known for...
- For the past few years, Hoka shoes have dominated UTMB, the world’s most prestigious trail race, traversing more than 100 miles through three separate countries. But it’s the brand’s first-ever dress shoe that will really...
- One of the first moves by Pedego’s new CEO, Larry Pizzi, is to set up a program allowing Pedego dealers to access other brands of e-bikes for the first time. Bicycle Retailer
- LOS ANGELES, CA (January 22, 2025) /ENDURANCE SPORTSWIRE — Spartan, the world’s leading endurance and obstacle race brand, is ready to kick off the 2025 season with its first event of the year: the...
- UK (January 22, 2025) /ENDURANCE SPORTSWIRE/ – Premium Italian eyewear brand, KOO Eyewear, has announced the continuation of their official partnership with the professional German cycling team, Red Bull – BORA – hansgrohe. KOO...
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Nakatsu, Japan (January 22, 2025) /ENDURANCE SPORTSWIRE/ – The Gran Fondo World Tour® (GFWT®) Series is proud to announce its arrival in Japan with the exciting addition of the Tour of Yabakei, scheduled to...
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January 22, 2025 /ENDURANCE SPORTSWIRE/ – Quintana Roo and Challenge Family announce additional new events for 2025 to their collective partnership, with Quintana Roo as the Official Global Event Level Bike Partner and Wetsuit...
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(January 22, 2025) /ENDURANCE SPORTSWIRE/ — Running USA is excited to announce a valuable new benefit for its members: access to a human resources professional with extensive experience in the running industry. Starting this...
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(Gettysburg, PA – January 22, 2025) /ENDURANCE SPORTSWIRE/ – Gran Fondo National Series today announced that Shimano has extended their sponsorship that encourages riders under 23 years of age (U23) to register for Gran...
- January 22, 2025 /ENDURANCE SPORTSWIRE/ – Reflo, the sustainable performancewear brand, has introduced its pioneering Reloop by Reflo technology to teamwear in a move set to redefine the sportswear industry. Recycled and recyclable, Reloop...
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NEW YORK CITY, January 22, 2025 /ENDURANCE SPORTSWIRE/ – GFNY, the Global Endurance Sports Series, announces its 2025 calendar which includes the Gran Premio New York City UCI pro race on May 18, the...
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/ENDURANCE SPORTSWIRE/ – MarathonFoto, the premier provider of professional race photography, has announced the extension of its longstanding partnership with Running USA, the leading trade organization dedicated to the running event industry. The renewed...
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January 22, 2025) /ENDURANCE SPORTSWIRE/ – The non-profit Big Sur Marathon Foundation (BSMF) is thrilled to announce Jennifer Edwards as its new Executive Director. Most recently, Edwards has served as Executive Director for Falmouth...
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London, UK (January 21, 2025) /OUTDOOR SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has confirmed that Vancouver will become the eighth stop on the 2025 T100 Triathlon World Tour. The Vancouver T100 Triathlon will...
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London, UK (January 21, 2025) /ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) and World Triathlon have confirmed the remaining contracted athletes who will be racing on the 2025 T100 Triathlon World Tour. Lucy...
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TAMPA, Fla. / PRAGUE, Czech Republic (Jan. 21, 2025) /ENDURANCE SPORTSWIRE/ – IRONMAN, the global leader in long-distance triathlon, and ROUVY, the indoor cycling app that brings the world’s most iconic routes to life...
- (Jan. 21, 2025 – Bentonville, Arkansas) /ENDURANCE SPORTSWIRE/ – Allied Cycle Works, the Arkansas-based manufacturer of high-performance bicycles, is proud to announce the signing of American cross-country mountain bike champion Kate Courtney and her...
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Monterey, CA – (January 21, 2025) /ENDURANCE SPORTSWIRE/ – The 2025 Wildflower Experience is set to deliver an unforgettable weekend of endurance sports and festival celebrations while unveiling an exciting new lineup of sponsors...
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CARLSBAD, Calif. /ENDURANCE SPORTSWIRE/ – The 35th annual Carlsbad Marathon, Half Marathon & 5K welcomed over 7,100 participants from around the nation, over 18% higher than last year’s attendance of 6,000. Runners could choose...
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AUSTIN, Texas, January 21, 2025 /ENDURANCE SPORTSWIRE/ – Over 5,200 runners from 47 states and 14 countries laced up for the Austin International Half, formerly known as 3M Half Marathon, on Sunday, January 19th....
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JONESBORO, Ark. (Jan. 21, 2025) /ENDURANCE SPORTSWIRE/ – Attention cyclists and adventure enthusiasts! Prepare to mark your calendars for a thrilling weekend of grit, camaraderie, and celebration as Jonesboro proudly hosts The Skirmish –...
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Key West Half Marathon & Runfest attracts over 4600 runners with new challenges and beloved classicsKEY WEST, Fla. /ENDURANCE SPORTSWIRE/ – On Jan. 18 and 19, the Key West Half Marathon & Runfest marked the 27th running of its annual weekend-long celebration of running and the local community. Among... -
BATON ROUGE, La. /ENDURANCE SPORTSWIRE/ – The Louisiana Marathon took place Jan. 18 and 19, and welcomed nearly 7,000 runners to the capital of the Bayou State. The acclaimed event, produced by FRESHJUNKIE Racing,...
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PARIS (January 21, 2025) /ENDURANCE SPORTSWIRE/ – Kinomap, the innovative and immersive training app for cycling, running, and indoor rowing, has introduced a new feature that will revolutionize your 2025 workouts: the Kinomap Passport....
- Amazon is cutting jobs in its Fashion and Fitness group, according to internal messages seen by Business Insider. One of the internal messages, posted on an internal Amazon Slack channel, said San Diego employees in this...
- COCHRANE, ALBERTA, January 20, 2025 /ENDURANCE SPORTSWIRE/ – 4iiii Innovations Inc., a global leader in cycling performance technology, is thrilled to announce the expansion of its Factory Install Program to Benelux, the UK, and...
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TEMPE, Ariz. (Jan. 19, 2025) /ENDURANCE SPORTSWIRE/ – The PARADOX Rock ‘n’ Roll® Running Series returned to Arizona over the weekend, Bringing Fun to the Run® through music, entertainment, and community immersion, while providing...
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Whistler, BC (January 18, 2025) /ENDURANCE SPORTSWIRE/ – For the fifth time in the past six years, RBC GranFondo Whistler has been recognized as the NUMBER 1 GranFondo event in North America, cementing its...
- Peloton and Hilton have strengthened their partnership and wellness tourism ambitions with a new in-room experience that allows hotel guests to access Peloton’s on-demand fitness content on their TVs. Athletech News
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COLORADO SPRINGS, Colo. (January 17, 2025) /ENDURANCE SPORTSWIRE/ — USA Triathlon today announced 2004 U.S. Olympian and Tokyo 2020 Paralympic guide Andy Potts as the new coach of the Paratriathlon Resident Team. The Paratriathlon...
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AUSTIN, Texas, January 17, 2025 /ENDURANCE SPORTSWIRE/ – The Austin International Half, formerly known as the 3M Half Marathon will host over 5,000 runners from 47 states and 14 countries for the 31st year...
- /ENDURANCE SPORTSWIRE/ – Mankerlight, a pioneer in advanced lighting solutions, proudly announces the launch of the MK39 II, a cutting-edge, high-performance flashlight that combines extreme long-range spotlighting with an incredibly bright floodlight. Engineered with...
- Being in shape has a greater impact on heart health and longevity than the number on the scale, according to a recent study. People considered fit, regardless of their body mass index, had a...
- Greenville, S.C., (Jan. 16, 2025) /ENDURANCE SPORTSWIRE/ – Gran Fondo Hincapie has been creating cycling experiences for over 13 years and today announces the official courses for their Merced, Calif. event, the only West...
- With a nearly 30% increase in prize money for pro triathletes in 2024, Triathlete crunches the numbers to see who took home the big share of the $16 million USD up for grabs. Triathlete
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January 16, 2025 /ENDURANCE SPORTSWIRE/ – With National Girls & Women in Sports Day (NGWSD) coming up on February 5, 2025, Strong Girl Publishing is ready to celebrate with our collection of empowering middle...
- KT Tape has been acquired by Bridges Consumer Healthcare, LLC, a consumer healthcare platform comprised of nine over-the-counter (OTC) personal care brands, including ThermaCare and Absorbine Jr. SGB Media
- The quality issues behind the Paris Olympic medals were first brought to light while Paris 2024 was still underway. The medals have been deteriorated to the point of requiring replacement, according to media. Running...
- When race director Colleen Bousman announced her intention last summer to relaunch the Wildflower Triathlon Festival in May 2025, fans rejoiced. triathlete
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Gran Canaria (January 16, 2025) /ENDURANCE SPORTSWIRE/ – deboer, a leading innovator in high-performance wetsuits, announces the launch of the FJORD 3.1, a sleeveless wetsuit engineered to redefine freedom and efficiency in the water....
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AMSTERDAM, NETHERLANDS. (10 January 2025) /ENDURANCE SPORTSWIRE/ – JOIN, the leading cycling training platform, today announced the launch of JOIN Running, an innovative feature designed to help cyclists incorporate strategic running sessions into their training programs....
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Denver, CO. (January 16, 2025) /ENDURANCE SPORTSWIRE/ – The Denver Colfax Marathon is proud to announce that Cigna Healthcare has renewed its title sponsorship for the 2025 race season. After a record-breaking 25,000 runners...
- London, UK (January 16, 2025) /ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has announced that places went on general sale today for the amateur triathlon events at its new French Riviera T100 Triathlon...
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LONDON, UK (January 16) /ENDURANCE SPORTSWIRE/ – Supertri and World Triathlon are proud to announce that the 2025 Supertri E World Triathlon Championship powered by MyWhoosh will return to the London Aquatics Centre on...
- January 16, 2025 /ENDURANCE SPORTSWIRE/ – Cycling Time Trials (CTT) is proud to announce the launch of its brand-new website and full rebrand, marking a significant milestone in the organisation’s history. With the original...
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Stockholm, Sweden; January 16, 2025. /ENDURANCE SPORTSWIRE/ – Mips, renowned for its leadership in helmet safety systems, continues to set the industry benchmark, treating standards as a starting point rather than the finish line....
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/ENDURANCE SPORTSWIRE/ – RaceRanger, the innovative triathlon drafting detection system developed in New Zealand, has announced they will be used for the first time by amateur, age-group athletes at next month’s Challenge Wānaka. Over...
- In the last few weeks, several trekkers have been arrested in India for carrying a Garmin’s InReach. These satellite communicators, used for texting when there is no cell connection, are illegal in India. Explorers...
- January 15, 2025 — Greenville, SC /ENDURANCE SPORTSWIRE/ – Outdoor lifestyle apparel brand The Landmark Project announces its partnership with Darby Communications, a PR and digital marketing agency renowned for its expertise in the outdoor,...
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LAS VEGAS /ENDURANCE SPORTSWIRE/ – Adding to the unmatched experience planned for the 2025 Athletic Brewing Rock ‘n’ Roll Running Series® Las Vegas event, the team behind the world’s largest running party event is partnering...
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BOSTON, MASS – January 15, 2024 /ENDURANCE SPORTSWIRE/ – Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology is thrilled to announce its approval from the Union Cycliste Internationale (UCI) for use in...
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January 15, 2025 /ENDURANCE SPORTSWIRE/ – The world’s largest long-distance triathlon, DATEV Challenge Roth, will take place on 5 July in 2026, maintaining its tradition of being held on the first weekend in July....
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