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Verge Sport Named Official Jersey Sponsor for Chicago Grit 2024

June 5, 2024

Design concept based on iconic Chicago Loop

Chicago, IL – June 5, 2024 /ENDURANCE SPORTSWIRE/ – Chicago Grit, formerly known as the Intelligentsia Cup, is proud to announce Verge Sport as the official jersey sponsor for the 2024 and 2025 race series. Verge Sport has collaborated closely with the Chicago Grit team to create a stunning jersey design that perfectly complements the event’s rebrand. The design features an abstract and artistic depiction of the Chicago Loop, incorporating the iconic new colors of Chicago Grit.

“We are thrilled to have Verge Sport as our official jersey sponsor,” said Marco Colbert, Race Director of Chicago Grit. “Their expertise and creativity have been invaluable in making our rebrand truly special. The process has been incredibly smooth, with speedy delivery that is essential for our needs. Verge Sport has gone above and beyond in their support.”

The jerseys designed by Verge Sport include:

  • Daily Winners Jersey
  • Omnium Leaders Jersey (for the pros only)
  • Team MACK Jersey for the 50 and 60+ Masters Omnium
  • ChemStation Jersey for the Cat 2 Men
  • The coveted Triple Crown Daily Winners Jersey and Overall Omnium Winners Jersey

In addition to the race jerseys, Verge Sport has also designed staff shirts based on the jersey design and socks, which will be given to staff and riders as prizes (primes) during the race.

“We are honored to be a part of Chicago Grit,” said Charlie Issendorf, VP of Sales and Marketing at Verge. “Our design process allows teams to create iconic pieces that they can proudly showcase. Working with Chicago Grit has been a fantastic experience, and we are excited to see our designs on the riders and staff this year.”

For more information about the Chicago Grit series please visit https://chicago-grit.com/ or contact Bekah Collins

bekah@goodnewscommunications.com

520-481-1184

About Chicago Grit

Chicago Grit, formerly the Intelligentsia Cup, is a premier cycling race series held annually in Chicago. Known for its challenging courses and vibrant community atmosphere, Chicago Grit is the largest road series in America, offering a unique blend of competitive racing and local engagement. Chicago Grit draws cyclists from across the nation, and the world, to compete in 10 races over 10 days. 2024 venues will include: West Dundee, Glen Ellyn, Winfield, Mundelein, Lombard, Brookfield, Northbrook, Elgin, Lake Bluff, and a new venue in Chicago’s Fulton Market.

About Verge Sport

Verge specializes in custom cycling apparel with low minimum order requirements, lightning-fast delivery, and worldwide shipping. Whether you’re a team of 1 or 100, you’ll experience the same outstanding quality as the pro riders who have worn Verge kit to National, World, and Olympic titles. For more info, visit: www.vergesport.com