USA Triathlon and Rudy Project Renew Partnership Through 2028

December 4, 2024

COLORADO SPRINGS, Colo. (December 4, 2024) /ENDURANCE SPPORTSWIRE/ — USA Triathlon is pleased to announce a partnership extension with Rudy Project North America, a premier supplier of sunglasses, helmets, and prescription eyewear in North America for the multisport community. Rudy Project’s support of USA Triathlon started in 2005 and is set to extend through 2028 and the LA 2028 Olympic & Paralympic Games with the company’s support focused on providing essential performance eyewear and helmets for high-performance athletes and the multisport community.

USA Triathlon’s high-performance teams and athletes are outfitted with product each year to ensure top-of-the-line performance gear. Plus, USA Triathlon members have access to Rudy Project’s high-quality performance products with an exclusive member discount.

“Rudy Project’s unwavering support of the multisport community and USA Triathlon has been extremely impactful,” says Ben Pickel, USA Triathlon senior director of corporate partnerships and Foundation operations. “Their mission to elevate the performance of athletes while introducing new lines catering to changing needs are key reasons Rudy Project’s brand speaks to our audiences.”

“Rudy Project is proud to extend our 20-year partnership with USA Triathlon as its official and exclusive helmet and eyewear partner. The longevity of our partnership speaks to the professionalism of USA Triathlon and its earnest commitment to the mission of growing, inspiring, and supporting the multisport community,” said Chris Lupo, Director of Sports Marketing and Global Sponsorship Director for Triathlon at Rudy Project North America.

USA Triathlon members can access their exclusive member discount from Rudy Project by logging into their member profile at member.usatriathlon.org.

About Rudy Project

For forty years, Rudy Project has been dedicated to elevating the performance of athletes by crafting best-in-class Italian sport performance sunglasses, prescription eyewear, and cycling helmets. Founded in Treviso, Italy by Rudy Barbazza, Rudy Project has earned a reputation among elite athletes and weekend warriors for pioneering new materials and technologies that are highly customizable, technically precise, and durable. Please visit www.rudyprojectna.com to learn more.

About USA Triathlon

USA Triathlon is proud to serve as the National Governing Body for triathlon, as well as duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon, paratriathlon, and indoor and virtual multisport events in the United States. Founded in 1982, USA Triathlon sanctions more than 3,500 events and races and connects with and supports more than 300,000 unique active members each year, making it the largest multisport organization in the world. In addition to its work at the grassroots level with athletes, coaches, and race directors — as well as the USA Triathlon Foundation — USA Triathlon provides leadership and support to elite athletes competing at international events, including World Triathlon Championships, Pan American Games and the Olympic and Paralympic Games. USA Triathlon is a proud member of World Triathlon and the United States Olympic & Paralympic Committee (USOPC).

– usatriathlon.org –

Contact: Stephen Meyers | stephen.meyers@usatriathlon.org | 719-884-5616)