USA Cycling to Offer Free Live-Streaming of American Criterium Cup Races via Outside Interactive
April 7, 2022
All ten races will be live-streamed across Outside Interactive cycling sites including VeloNews, Peloton Magazine and CyclingTips starting on April 9.
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling, the national governing body for the sport of cycling and part of Outside Interactive, Inc., today announced that they will offer free live-streaming of all ten of The American Criterium Cup races across Outside Interactive’s cycling websites, including VeloNews, Peloton Magazine and Cycling Tips. The American Criterium Cup series was formed through a collaboration between USA Cycling, race promoters, and the National Association of Cycling Teams (NACT).
The first race is the Sunny King Criterium in Anniston, Alabama on April 9, and the series continues through to the Bommarito Audi Gateway Cup in St. Louis in September.
“The future of the newly named American Criterium race series looks promising,” said Jennifer Cvar, Founder and Executive Director, IU Health Momentum Indy, which is the ninth race of the series. “Our partnership with Outside Interactive and USA Cycling will allow each of our events to bring this unique form of bike racing not only to our local communities, but to a wider audience across the country.”
For 2022, The American Criterium Cup series will focus on the theme of unity across events, teams, and USA Cycling. Through highlighting this theme, the organizations hope to bring more awareness to the stature of criterium racing in the U.S.
Teams that have committed to participating in the race series include ButcherBox Cycling p/b LOOK, Best Buddies Racing, Project Echelon Racing, Wolfpack Racing, DNA Pro Cycling, Team Clif Bar Cycling, CS Velo Racing and Colavita-HelloFresh Cycling.
“We understand that fan and sponsor engagement is critical to ensuring that this year’s series is a success,” said Dino Piskopanis, Strategic Director of ButcherBox Cycling p/b LOOK Team, NACT founding member and current board member. “Partnering with Outside Interactive allows us to offer our fans and sponsors a consistent viewing experience throughout the entire series to take them along a season-long story of racing across America’s most prestigious cycling venues.”
To view the full race schedule, please visit: americancritcup.com/series-calendar. To access the livestream feed, please visit VeloNews.com. Series organizers are also releasing competition rules and details, which can be found at americancritcup.com.
For more information on the athletes, events and membership programs, visit USACycling.org and follow @USACycling across all channels.
ABOUT USA CYCLING (usacycling.org)
USA Cycling is the national governing body for the sport of cycling and oversees the disciplines of road, track, mountain bike, cyclocross, and BMX. USA Cycling’s mission is to champion accessibility, participation, and excellence in the sport of cycling to make more Americans healthier, happier, and better on two wheels while achieving sustained international racing success. USA Cycling supports cyclists at all levels, from those just beginning in the sport and participating in fun rides to international caliber racers. The organization identifies, develops, and selects cyclists to represent the United States in international competition through the support of kids’ and interscholastic programs, amateur bike racing and grassroots development programs, and the provision of critical infrastructure to run organized racing. USA Cycling has a membership of 100,000, annually sanctions over 2,500 events, and is a proud member of the Union Cycliste Internationale (UCI) and United States Olympic & Paralympic Committee (USOPC).
ABOUT OUTSIDE INTERACTIVE
Outside is the premier destination for active lifestyle enthusiasts and home to leading brands in the endurance sports, outdoor, and healthy living spaces. Each month, Outside reaches 70 million of the most active consumers in the world across its 30+ media, digital, and technology platforms, creating an experience for both longtime adventurers and those just getting started. Outside believes life is best spent outdoors, experiencing healthy, connected, and fulfilling lives. Outside’s membership offering, Outside+, bundles best-in-class storytelling, meal plans, gear reviews, online courses, discounted event access, magazines, and more. Learn more at OutsideInc.com and by following on Twitter.
ABOUT AMERICAN CRITERIUM CUP
The American Criterium Cup is a ten race criterium series that elevates the stature of criterium racing in the United States. The series is led by a group of independent criterium race organizers in collaboration with, and supported by USA Cycling, with input from professional and domestic teams and athletes. Each event has pledged to execute each event with standards of excellence, high production quality, and safety. Organizers of the series have pledged a $100,000 series purse to be split equally among men and women. Additionally, a minimum prize list of $7,500 per gender per event will be expected. Each event has pledged to allocate resources to produce a 10 race, series long, streamed video narrative to showcase the teams, individuals, and communities that comprise the American Criterium Cup.
CONTACTS
For more information, contact Katherine Santos at ksantos@usacycling.org.