Thorne, Arrowhead Water, and Amazfit Join as New Partners for 2022 Escape from Alcatraz™ Triathlon
May 31, 2022
SAN FRANCISCO (May 31, 2022) /ENDURANCE SPORTSWIRE/ – IMG, a global leader in sports, events, media, and fashion, today announced new partnerships with Thorne, Arrowhead Water, and Amazfit for the 2022 Escape from Alcatraz Triathlon. The iconic race is set to take place on Sunday, June 5, in San Francisco., with the Escape Aquathlon taking place the day before the triathlon on June 4.
“We are thrilled to be partnering with these amazing brands,” said IMG’s Vice President of Action Sports Events, Jennifer Lau. “These brands align well with the lifestyles of the participants who take on the Escape from Alcatraz Triathlon, one of the most challenging races in the country.”
Thorne, a science-driven wellness company, will be the official electrolyte powder and sports performance nutritional supplement partner of the 2022 Escape from Alcatraz Triathlon, providing its Catalyte powder at aid stations along the race course. As a leader in sports performance, Thorne will bring its elite electrolyte restoration complex to support and promote the athletes’ performance, endurance, and recovery through what is considered to be one of the world’s most demanding triathlons. Thorne is also the presenting partner of the newly launched digital series, Behind The Escape, featuring media personality and award-winning journalist, Raymond Braun, highlighting preparations for his first triathlon, his inspiration, and the health and wellness journey that led him to the Escape from Alcatraz Triathlon.
California’s local favorite Arrowhead Mountain Spring Water will be available at aid stations along the racecourse to rehydrate and celebrate California culture and lifestyle with the Escape community. The official water and sparkling water partner of the Escape from Alcatraz Triathlon will also host the catered VIP hospitality area on site that will be recognized as the Arrowhead Waters VIP Venue. The Arrowhead Water VIP Venue will allow for friends, family and spectators to cheer on their loved ones from the covered skybox overlooking the finish line.
Amazfit is the official outdoor smart watch of the 2022 Escape from Alcatraz Triathlon. The brand will also be launching a new outdoor smartwatch that Escape participants will have an exclusive first look at. Through this partnership, Amazfit is offering Escape participants a unique opportunity to trial the new T-Rex Pro 2 during different legs of their training and provide their first impressions for a chance to keep the watch! Throughout race weekend, Amazfit representatives will be on site at the free Escape Fitness Festival & Expo to showcase the product and answer questions.
From Olympians and world champions to enthusiastic age groupers and challenged athletes, triathletes from all over the world will take over the streets and waters of San Francisco for the 41st Escape from Alcatraz Triathlon on June 5. The Escape from Alcatraz Triathlon includes a 1.5-mile swim from Alcatraz Island to the shoreline of Marina Green, an 18-mile twisting bike ride through the Presidio, and an eight-mile trail run out to Baker Beach and up the infamous 200-plus-step Sand Ladder. Fans can experience the excitement at the Marina Green, where the swim ends, and the athlete transition area and finish line are easily visible. The Escape Aquathlon takes place the day before the triathlon on June 4.
The full list of Escape from Alcatraz™ Triathlon’s official sponsors include Amazfit, Aquasphere, Arrowhead, Finisher Pix, Hornblower Cruises & Events, KitBrix, San Francisco Chronicle, Sports Basement, San Francisco Recreation & Parks, Tribike Transport, , San Francisco Recreation & Parks , Velocity, and Water World Swim. The Escape from Alcatraz™ Triathlon is owned and produced by IMG Worldwide with race direction provided in part by Premier Event Management. For more information visit www.escapealcatraztri.com.
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Contact:
DeeDee Taft, Spin Communications
deedee@spinpr.com, T: +1-415-515-1229