Step into the Future of Winter Trail Running with Ulu at ISPO 2024

December 2, 2024

Munich, Germany – [Monday 2nd December 2024]

Munich, Germany – [Monday 2^nd December 2024] /ENDURANCE SPORTSWIRE/ – Ulu Outdoor, a pioneer in winter-ready athletic footwear, proudly announces its debut at ISPO Munich 2024 with the launch of the groundbreaking Amak Arctic Stride Winter Trail Running Shoes. Recently honored with the prestigious ISPO Award, the Amak Arctic Stride embodies Ulu’s dedication to innovation and excellence. This launch marks a pivotal moment in the brand’s evolution, blending its rich history with innovation. Drawing inspiration from Alaskan survival skills and a deep respect for nature, the Amak Arctic Strides sets a new standard in winter trail running, delivering unparalleled performance and protection in the harshest of conditions.

A Revolution in Winter Trail Running

The Amak Arctic Stride is a culmination of Ulu’s innovative engineering and thoughtful design, aimed to meet the unique demands of winter trail running:

• Polar Bounce Technology: Incorporating M-TPEE Performance Capsules, the shoe retains flexibility and cushioning at temperatures as low as -20°C, ensuring natural gait mechanics even in extreme conditions.
• Waterproof “Winter Jacket” Exterior: The Flytech T8 fabric upper boasts a 25,000mm waterproof rating with seamless construction, guaranteeing protection against moisture while maintaining breathability.
• Integrated Adaptive Traction System: Featuring Vibram Traction Lite rubber compounds and MacNeil metal spikes, Amak offers unparalleled grip on frosty and snowy terrains, allowing athletes to run with confidence in variable conditions.

Designed for trail runners, winter athletes, and outdoor adventurers, the Amak Arctic Stride prioritizes performance, safety, and style. Its Inuit-inspired name reflects the shoe’s ethos of resilience and adaptability, inviting runners to “reset the limits” of winter trail running.

Global Recognition and Sustainability Commitment

Recently honored with the prestigious ISPO Award, the Amak Arctic Stride is a testament to Ulu’s dedication to innovation and excellence. “This recognition validates our efforts and motivates us to continue pushing boundaries,” said Tony Lu, Ulu Brand Director.

Ulu is committed to sustainability, using eco-friendly materials like recyclable T8 Defender PRO fabric, reused TPU components, and sugarcane-based EVA midsoles. The brand is also committed to responsible sourcing with certifications like GRS, OEKO-TEX 100, and bluesign®, while minimising its carbon footprint through sustainable production practices and recyclable packaging.

Experience the Game Changer of Winter Trail Running

Join Ulu Outdoor at ISPO Munich 2024 (Booth B1.105) to experience the Amak Arctic Stride firsthand and discover how Ulu is revolutionising winter trail running. For additional details, visit www.uluoutdoor.com or follow Ulu on social media.

• Instagram: @uluoutdoor
• Facebook: facebook.com/uluoutdoor
• LinkedIn: linkedin.com/company/uluoutdoor

About Ulu Outdoor
Rooted in innovation and craftsmanship, Ulu Outdoor is dedicated to empowering trail runners with advanced solutions for winter sports and outdoor adventures. Formerly part of Deckers Brand, Ulu is now a subsidiary of Glory Wisdom Corp, combining heritage with a bold vision to inspire athletes worldwide.

Media Contact:
Tony LU – Brand Director – Ulu Outdoor
Email: media@seaclearcommunications.com