SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
June 16, 2022
Zealios And Life Time® Announce Multi-Year Partnership for Iconic Athletic Events
BEND, Oregon, June 16, 2022 /ENDURANCE SPORTSWIRE/ - Zealios, the Bend, Oregon-based outdoor performance and adventure brand, has announced a new partnership with Life Time (NYSE: LTH), the nation’s premier healthy lifestyle brand, as official sunscreen and anti-chafe sponsor of Life Time Athletic Events. The partnership will support the ongoing...
June 16, 2022
Jack Johnson Partners with Outside Interactive, Inc. on a Unique NFT Experience
Boulder, Colorado (June 16, 2022) /ENDURANCE SPORTSWIRE/ - Outside Interactive, Inc., the world's leading creator of active lifestyle content, services, events, and experiences, today announced a partnership with multi-platinum-selling singer-songwriter Jack Johnson to enhance the company’s first NFT with one-of-a-kind musical rewards. Johnson joins Outside to celebrate its first NFT,...
June 15, 2022
NOCCO Welcomes Social Media Sensation and Former D1 Athlete Noah Beck to Brand Ambassador Program
LOS ANGELES (June 15, 2022)/ENDURANCE SPORTSWIRE/ – NOCCO – the no carbs, branched-chain amino acids (BCAA) beverage company – has just announced their partnership with Noah Beck, social media phenom and former D1 Athlete, as he is added to the brand ambassador program. ”We are thrilled to have an exciting talent...
June 14, 2022
Sportneer and Tribit Named Official Partner of Spartan U.S.
BOSTON, MASS. /ENDURANCE SPORTSWIRE/ – Spartan, the world's leading endurance sports and extreme wellness brand, announced that global sister brands Sportneer and Tribit will be the Official Partner of Spartan Race U.S. and the Official Partner of the Spartan Pro Team for the 2022 race season. An equipment brand aiming to...
June 14, 2022
USABA Names Endurance Sport Ambassadors
Colorado Springs, Colo. (June 14, 2022)/ENDURANCE SPORTSWIRE/ – The U.S. Association of Blind Athletes (USABA) is pleased to name its third team of sport ambassadors for 2022. Five runners with visual impairments will join two sighted guide runners in comprising the USABA Endurance Sport Ambassador Team. Throughout the year, the endurance sport...
June 14, 2022
The APEX Outdoor Festival & Expo Returns to Colorado Springs Sunday, September 25th
Colorado Springs, CO, June 14, 2022 /ENDURANCE SPORTSWIRE/ - Sports Strategies announces the return of The APEX Outdoor Festival & Expo in September, marking the final stage of highest profile mountain bike event on The Front Range - The Pikes Peak APEX presented by RockShox. In addition to the 4-Day...
June 13, 2022
Pic2Go Partners with The Steamboat Marathon 2022 to deliver Race Day Photos to Participants!
/ENDURANCE SPORTSWIRE/ – Through the Pic2Go powered photo activation, participants could easily access and share their personal Rich Finisher Galleries to social media, and keep them in their personal RunPage account. Pic2Go’s race photography platform use patented 2D barcodes technology to auto-tag race photos and deliver race day photos to participants during...
June 11, 2022
Break the Record, Break the Cycle
YAKIMA, WA /ENDURANCE SPORTSWIRE/ - Athlete and activist Rosalie Fish is running the Downtown Yakima Mile on July 2nd to “demonstrate that every single one of us can make an impact in ending domestic violence.” Fish will begin running at the sound of the starting gun fired for the first...
June 10, 2022
USA Triathlon Partners With Hydrow as Official Connected Rowing Equipment And Rowing Training Partner
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - USA Triathlon today announced a partnership with Hydrow, the leading at-home connected rower, as the organization’s Official Connected Rowing Equipment and Rowing Training Partner through 2025. Hydrow leverages innovative technology to bring the on-water, outdoor experience of rowing to the home, recreating the feeling...
June 9, 2022
Team Jumbo-Visma Extends Partnership with Supersapiens
Atlanta – June 9, 2022 /ENURANCE SPORTSWIRE/ - Team Jumbo-Visma is pleased to announce that Supersapiens, the world’s first energy management system designed for athletes to drive positive behavior change and unlock better performance and recovery, will continue as an Official Supplier to the men’s and women’s teams. Supersapiens, powered...