SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
August 10, 2022
Travis Manion Foundation Announces USAA as National Title Sponsor of the 15th Annual 9/11 Heroes Run Race Series
August 10, 2022 (DOYLESTOWN, PA)/ENDURANCE SPORTSWIRE/ – Travis Manion Foundation (TMF), one of the nation’s leading veteran service organizations, announced today that USAA will serve as the National Title Sponsor of the 15th Annual 9/11 Heroes Run 5K Race Series. Held each September, the 9/11 Heroes Run serves to unite our...
August 10, 2022
Athletic Brewing and IRONMAN Create Limited-Edition Non-Alcoholic Brew, Personal Record™
Stratford, CT, San Diego, CA, Tampa, FL. (August 10, 2022)/ENDURANCE SPORTSWIRE/ – Leading non-alcoholic brewery, Athletic Brewing Company, is the Official Non-Alcoholic Beer Provider of the IRONMAN® Global Series, and today released their newest limited-edition brew, Personal Record™, an awe-inspiring IPA crafted in collaboration with IRONMAN. Inspired by the IRONMAN athletes...
August 9, 2022
BOA Nutrition Partners with Two-Time U.S. Olympian and Boston Marathon Champion Des Linden
RALEIGH, N.C. (Aug 9, 2022) /ENDURANCE SPORTSWIRE/ - BOA Nutrition®, the sports performance supplement company behind the rapid sodium replenishment oral aerosol BOA Endure, today announced a partnership with star distance runner, marathon champion and 50K world record holder, Des Linden. The two-time U.S. Olympian and 2018 Boston Marathon winner...
August 9, 2022
ShowcasedElite Runner Molly Bookmyer signs agency contract with Elite Runner Management
GROSSE POINTE (MI) /ENDURANCE SPORTSWIRE/ - Molly Bookmyer, an Ohio State University graduate and two-time Olympic Trials qualifier in the marathon, has signed an agency contract with Elite Runner Management, the Michigan based sports agency headed by Chris Mengel. “It will be an honor to work with Molly and to...
August 5, 2022
Liv Celebrates Shirin Van Anrooij, White Jersey Winner of The Tour De France Femmes Avec Zwift
NEWBURY PARK, Calif. (Aug. 5, 2022)/ENDURANCE SPORTSWIRE/ – Liv, the company dedicated to getting more women on bikes and sponsor of the ‘Best Young Rider Classification’ at the inaugural Tour de France Femmes avec Zwift, extends its congratulations to Shirin van Anrooij of team Trek-Segafredo.r of the White Jersey. “As a brand...
August 4, 2022
Atlanta Track Club Announces Partnership with Summit Coffee
ATLANTA - August 4, 2022/ENDURANCE SPORTSWIRE/ – Caffeinated runners and walkers rejoice! Atlanta Track Club today announced Summit Coffee as the presenting sponsor of the Club’s Grand Prix Series. The partnership kicks off immediately with this Saturday’s Decatur DeKalb 4 Miler presented by Audi Atlanta. Summit will be on site, serving...
August 4, 2022
IRONMAN Champion Sarah True Partners with Bonk Breaker© to Celebrate Real-Food Nutrition and Record-Breaking Performance
Thousand Oaks, Calif. — August 4, 2022 /ENDURANCE SPORTSWIRE/ - Bonk Breaker, the nutrition and energy bar long-favored by elite athletes and professional sports teams, welcomes former Olympian Sarah True to its team of pro athletes. True won the IRONMAN Lake Placid recently, with a record-breaking time of 9 hours...
August 3, 2022
Maryland Cycling Classic Supported by UnitedHealthcare Reveals Official Podium Awards Jerseys for America’s Top One Day Professional Cycling Race
BALTIMORE, Md. /ENDURANCE SPORTSWIRE/ – The Maryland Cycling Classic supported by UnitedHealthcare, America’s top-ranked professional road cycling race and highest-ranked UCI event, today revealed the five official podium awards jerseys and each sponsor for the inaugural event, which takes place Sunday, September 4, 2022. Designed by Athlos Sportswear, headquartered in Baltimore, the...
August 2, 2022
Tottenham Hotspur and Science in Sport Announce Industry-Leading Partnership
/ENDURANCE SPORTSWIRE/ – Tottenham Hotspur is pleased to announce Science in Sport (SiS) as the Club’s first Official Performance Solution Partner, working closely with the Nutrition and Sports Science teams for the next four seasons. SiS have already played a part in shaping the Men’s First Team’s preparation for the upcoming...
July 28, 2022
Denver Colfax Marathon’s Newest Race Sells Out In 13 hours
Denver /ENDURANCE SPORTSWIRE/ - The Denver Colfax Marathon is offering runners in Colorado an opportunity of a lifetime: to run a 5K on the runway at one of the busiest airports in the world. "This will be an incredible race for our runners in so many ways," said Andrea Dowdy,...