SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.

October 4, 2022
National Cycling League Announces $1 Million Prize Purse and 2023 Host Cities
(New York, N.Y., October 5, 2022) /ENDURANCE SPORTSWIRE/ - The National Cycling League (NCL) is proud to announce the largest prize purse in U.S. crit racing history with a $1 Million up for grabs. To win their share of the purse, 10 teams (2 NCL teams and 8 invited teams)...

September 30, 2022
IRONMAN Champion Amelia Watkinson Joins MANA Group
/ENDURANCE SPORTSWIRE/ - MANA Sports and Entertainment Group welcomes Ironman Asia Pacific champion Amelia Rose Watkinson to its roster of managed athletes. The 2020 Ironman Asia Pacific title holder and multiple middle distance triathlon winner from New Zealand believes by working with MANA she can take her professional career to...

September 29, 2022
Master Spas heads to the Big Island for World Championship events
Fort Wayne, Ind. – SEPTEMBER 29, 2022 /ENDURANCE SPORTSWIRE/ – Master Spas, the world’s largest swim spa manufacturer, is excited to announce that it will be supporting athletes during the most-iconic event in triathlon. From October 3 to 7, 2022, athletes will have the opportunity to meet Master Spas’ professional triathletes, swim...

September 28, 2022
Over Easy announced as Official Energy Bar of the Los Angeles Marathon
LOS ANGELES, CA/CHAGRIN FALLS, OH (September 28, 2022) /ENDURANCE SPORTSWIRE/ - The Los Angeles Marathon presented by ASICS today announced a new partnership with Over Easy as the Official Energy Bar of the 2023 event. Operated by the McCourt Foundation, the 38th running of the popular marathon will take place...

September 28, 2022
Indiana Spine Group Extends Partnership with Carmel Marathon Weekend Through 2025
CARMEL, Ind. (Sept. 28, 2022)/ENDURANCE SPORTSWIRE/ – CRRG Events is proud to announce it has secured an extended three-year partnership with Indiana Spine Group for the Carmel Marathon Weekend through 2025. Indiana Spine Group, a longtime supporter of the event, will continue its title sponsorship of the 10K event as well...

September 27, 2022
INFINIT Nutrition Athlete Bradyn Lange Wins Chequamegon 40
Cincinnati, OH, September 27, 2022 /ENDURANCE SPORTSWIRE/ - INFINIT Nutrition athlete Bradyn Lange won the 2022 edition of the Chequamegon 40 in the men’s category, with a time of 2:05:54. The flagship event of the Chequamegon MTB Festival, the 40-mile race started in Hayward, Wisconsin, traveling through the picturesque Birkie...

September 22, 2022
Lucra Sports to be Official Partner of Spartan
BOSTON, MASS. (9/22/22)/ENDURANCE SPORTSWIRE/ – Spartan, the world's leading endurance sports and extreme wellness brand, has announced that Lucra Sports will be the official partner of Spartan for the remainder of the 2022 U.S. Season. “As both a professional sport operating in 30+ countries, and one of the world’s largest mass...

September 22, 2022
Anheuser-Busch InBev Partners with Two Great Races in Two Great Places
Southern California – September 22, 2022 /ENDURANCE SPORTSWIRE/ – With summer at an end, September is traditionally when fall marathon season kicks into high gear. Thousands of Southern California runners are training for two of the best events of the year. Race organizers today announced an exclusive partnership with Anheuser-Busch InBev,...

September 21, 2022
P3R Announces Renewed Support from FedEx Ground for All P3R Events through 2025
PITTSBURGH /ENDURANCE SPORTSWIRE/ – P3R is pleased to announce FedEx Ground, a subsidiary of FedEx Corp. (NYSE: FDX), has renewed its commitment to continue supporting the FedEx Pittsburgh Marathon Relay as a title sponsor for three years, as well as its sponsorship of the FedEx Pittsburgh Corporate Challenge and FedEx Ground Gear...

September 20, 2022
The 2022 BMW Dallas Marathon Festival Announces New Partnership With Troy Aikman’s EIGHT Elite Light Lager
DALLAS (Sept. 20, 2022) /ENDURANCE SPORTSWIRE/ – The 2022 BMW Dallas Marathon Festival is raising a glass to its 51st year by partnering with EIGHT Elite Light Lager, a Texas beer brand founded by Dallas Cowboys legend Troy Aikman. EIGHT, which launched in February 2022 across Texas, is a light lager brewed...