SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
October 11, 2022
100% Triathlete Gustav Iden Crowned in Kona as the 2022 IRONMAN® World Champion — Shattering The Course Record
SAN DIEGO, Calif. – October 10, 2022 /ENDURANCE SPORTSWIRE/ – 100%®, the San Diego-based sports performance company today congratulated Norway’s Gustav Iden on his historic record-breaking achievement at the 2022 VinFast IRONMAN® World Championship in Kona this past weekend. The 26-year-old Iden conquered Kona with a remarkable time of 7:40.24 and becomes the...
October 11, 2022
CNO Financial Group Indianapolis Monumental Marathon + Brooks Running
October 11, 2022. INDIANAPOLIS /ENDURANCE SPORTSWIRE/ – Beyond Monumental, the organization responsible for planning and executing the CNO Financial Indianapolis Monumental Marathon, announced today a 3-year partnership with Brooks Running as the official footwear and apparel sponsor for the CNO Financial Indianapolis Monumental Marathon, the Indianapolis Monumental Mile and the Indy Half...
October 11, 2022
Range of Motion Project Uses Funding from Gnarly Nutrition’s Fuel For Life Grant to Lead Global Mobility Campaign Providing Prosthetic Care to Amputees in Need
DENVER, CO — October 11, 2022 /ENDURANCE SPORTSWIRE/ - Range of Motion Project (ROMP) is thrilled to share that they were selected as the Gnarly Nutrition Fuel for Life Grant recipient. ROMP was chosen as the winner from over 150 submissions, and was awarded the $12,000 Grand Prize based on...
October 11, 2022
Mardi Gras Mambo welcomes Baton Rouge General as Title Sponsor
Baton Rouge, LA /ENDURANCE SPORTSWIRE/ - On your mark, get set, go! Carnival season starts early as FRESHJUNKIE Racing (FJR) is thrilled to announce registration is Now Open for the 2023 Baton Rouge General Mardi Gras Mambo. The event boasts a distance for everyone from beginners to runners dipping their...
October 11, 2022
Samsung to be the Official Smartwatch of Spartan US and Tough Mudder US
BOSTON, MASS. (10/11/22) /ENDURANCE SPORTSWIRE/ - Leading endurance sports and extreme wellness brands Spartan and Tough Mudder have announced that Samsung will be the official smartwatch of both US entities for the remainder of the 2022 race season. “We are excited to have both our Spartan and Tough Mudder series...
October 10, 2022
Rubicon Coffee and ATRA Partner for U.S. Mountain & Trail Team Fundraiser
/ENDURANCE SPORTSWIRE/ - Nevada-based Rubicon Coffee has partnered with the American Trail Runners Association to offer their Long Distance Dark Roast for an exclusive fundraiser to support America’s fastest mountain and trail runners. “We have been raising funds to help offset travel costs for athletes to the World Championships since ATRA’s...
October 8, 2022
Biostarks Becomes Official Biomarker Testing Kit of The Global IRONMAN Triathlon Series and Title Partner of the 2022 IRONMAN Arizona, Part of the VinFast IRONMAN U.S. Series
TAMPA, Fla. /ENDURANCE SPORTSWIRE/ - IRONMAN today announced a multi-year partnership naming Biostarks as the Official Biomarker Testing Kit of the Global IRONMAN® Triathlon Series. The partnership is debuting this week at the 2022 VinFast IRONMAN® World Championship, taking place in Kona, Hawai`i on Oct. 6 & 8, 2022. In addition,...
October 6, 2022
Wattbike Signs as Official Smart Bike of USA Cycling
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling and Wattbike are excited to announce their new partnership as Wattbike becomes the Official Sponsor of the USA Cycling National Team and the Official Smart Bike of USA Cycling. Wattbikes have been a proven training tool in the National Team’s training regimen for...
October 6, 2022
Hi-Tec Returns To Its Trail Running Roots With Three-Year Sponsorship Of Run Catalina Event Series
LOS ANGELES, October 6, 2022 /ENDURANCE SPORTSWIRE/ – Heritage outdoor footwear, apparel, and accessories brand Hi-Tec®, has announced its intended return to the forefront of trail running, beginning with the title sponsorship of the Run Catalina race series, which will now be called the Hi-Tec Run Catalina Series. Through this three-year...
October 4, 2022
National Cycling League Announces $1 Million Prize Purse and 2023 Host Cities
(New York, N.Y., October 5, 2022) /ENDURANCE SPORTSWIRE/ - The National Cycling League (NCL) is proud to announce the largest prize purse in U.S. crit racing history with a $1 Million up for grabs. To win their share of the purse, 10 teams (2 NCL teams and 8 invited teams)...
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