SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
October 8, 2022
Biostarks Becomes Official Biomarker Testing Kit of The Global IRONMAN Triathlon Series and Title Partner of the 2022 IRONMAN Arizona, Part of the VinFast IRONMAN U.S. Series
TAMPA, Fla. /ENDURANCE SPORTSWIRE/ - IRONMAN today announced a multi-year partnership naming Biostarks as the Official Biomarker Testing Kit of the Global IRONMAN® Triathlon Series. The partnership is debuting this week at the 2022 VinFast IRONMAN® World Championship, taking place in Kona, Hawai`i on Oct. 6 & 8, 2022. In addition,...
October 6, 2022
Wattbike Signs as Official Smart Bike of USA Cycling
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ – USA Cycling and Wattbike are excited to announce their new partnership as Wattbike becomes the Official Sponsor of the USA Cycling National Team and the Official Smart Bike of USA Cycling. Wattbikes have been a proven training tool in the National Team’s training regimen for...
October 6, 2022
Hi-Tec Returns To Its Trail Running Roots With Three-Year Sponsorship Of Run Catalina Event Series
LOS ANGELES, October 6, 2022 /ENDURANCE SPORTSWIRE/ – Heritage outdoor footwear, apparel, and accessories brand Hi-Tec®, has announced its intended return to the forefront of trail running, beginning with the title sponsorship of the Run Catalina race series, which will now be called the Hi-Tec Run Catalina Series. Through this three-year...
October 4, 2022
National Cycling League Announces $1 Million Prize Purse and 2023 Host Cities
(New York, N.Y., October 5, 2022) /ENDURANCE SPORTSWIRE/ - The National Cycling League (NCL) is proud to announce the largest prize purse in U.S. crit racing history with a $1 Million up for grabs. To win their share of the purse, 10 teams (2 NCL teams and 8 invited teams)...
September 30, 2022
IRONMAN Champion Amelia Watkinson Joins MANA Group
/ENDURANCE SPORTSWIRE/ - MANA Sports and Entertainment Group welcomes Ironman Asia Pacific champion Amelia Rose Watkinson to its roster of managed athletes. The 2020 Ironman Asia Pacific title holder and multiple middle distance triathlon winner from New Zealand believes by working with MANA she can take her professional career to...
September 29, 2022
Master Spas heads to the Big Island for World Championship events
Fort Wayne, Ind. – SEPTEMBER 29, 2022 /ENDURANCE SPORTSWIRE/ – Master Spas, the world’s largest swim spa manufacturer, is excited to announce that it will be supporting athletes during the most-iconic event in triathlon. From October 3 to 7, 2022, athletes will have the opportunity to meet Master Spas’ professional triathletes, swim...
September 28, 2022
Over Easy announced as Official Energy Bar of the Los Angeles Marathon
LOS ANGELES, CA/CHAGRIN FALLS, OH (September 28, 2022) /ENDURANCE SPORTSWIRE/ - The Los Angeles Marathon presented by ASICS today announced a new partnership with Over Easy as the Official Energy Bar of the 2023 event. Operated by the McCourt Foundation, the 38th running of the popular marathon will take place...
September 28, 2022
Indiana Spine Group Extends Partnership with Carmel Marathon Weekend Through 2025
CARMEL, Ind. (Sept. 28, 2022)/ENDURANCE SPORTSWIRE/ – CRRG Events is proud to announce it has secured an extended three-year partnership with Indiana Spine Group for the Carmel Marathon Weekend through 2025. Indiana Spine Group, a longtime supporter of the event, will continue its title sponsorship of the 10K event as well...
September 27, 2022
INFINIT Nutrition Athlete Bradyn Lange Wins Chequamegon 40
Cincinnati, OH, September 27, 2022 /ENDURANCE SPORTSWIRE/ - INFINIT Nutrition athlete Bradyn Lange won the 2022 edition of the Chequamegon 40 in the men’s category, with a time of 2:05:54. The flagship event of the Chequamegon MTB Festival, the 40-mile race started in Hayward, Wisconsin, traveling through the picturesque Birkie...
September 22, 2022
Lucra Sports to be Official Partner of Spartan
BOSTON, MASS. (9/22/22)/ENDURANCE SPORTSWIRE/ – Spartan, the world's leading endurance sports and extreme wellness brand, has announced that Lucra Sports will be the official partner of Spartan for the remainder of the 2022 U.S. Season. “As both a professional sport operating in 30+ countries, and one of the world’s largest mass...