SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
August 31, 2022
Pikes Peak APEX Adds Three New Partners for September Event
Colorado Springs, CO, September 1, 2022 /ENDURANCE SPORTSWIRE/ - Sports Strategies announces three new partners of The Pikes Peak APEX presented by RockShox. REI, Fat Tire and Flow Formulas have all partnered with the APEX to provide an enhanced experience to racers this September 22-25. “We always want to partner...
August 31, 2022
2XU Brings Performance Compression to Long Beach
Long Beach, CA – August 31, 2022 /ENDURANCE SPORTSWIRE/ – The Long Beach Marathon and Half Marathon today welcomed technical sports apparel company 2XU as a new community partner for the 2022 event. The partnership brings together one of Southern California’s premier fall road races with one of the world’s best...
August 30, 2022
COROS Pro Athlete Kilian Jornet Wins, Breaks Record at UTMB
Irvine, CA/ Chamonix, France, August 30, 2022/ENDURANCE SPORTSWIRE/ – COROS Wearables Inc., makers of innovative, performance focused GPS watches saw its team of professional athletes reach the podium 9 times during the UTMB week in Chamonix, France; led by Kilian Jornet’s 4th win and Course Record in the 171km namesake race. While...
August 25, 2022
Expo Booths and Sponsorship Opportunities Available for 2023 Running USA Industry Conference
DENVER (Aug. 25, 2022)/ENDURANCE SPORTSWIRE/ – If you want your brand to stand out in the running industry, the annual Running USA Industry Conference presented by Race Roster is the place to do it. Now in its 19th year, this is the world’s largest and best running industry conference each year....
August 25, 2022
MANA Group Signs International Parkour & TikTok Sensation
/ENDURANCE SPORTSWIRE/ – Parkour sensation and social media superstar Michael Khedoori has signed onto the roster of MANA Sports & Entertainment Group athletes. Khedoori has committed himself to a life evangelising parkour and movement. He unites athleticism with artistry through filming his extreme feats and sharing them on social media platforms...
August 25, 2022
Supersapiens Welcomes British Triathlete Lucy Buckingham as its Newest Ambassador
Atlanta – 25 August 2022/ENDURANCE SPORTSWIRE/ – Supersapiens, the world’s only real-time energy management system, designed for athletes to unlock better performance and recovery, adds Olympian Lucy Buckingham to its strong lineup of ambassadors. Supersapiens, powered by the Abbott Libre Sense Glucose Sport Biosensor, will work with Buckingham to deliver valuable insights...
August 23, 2022
Atlanta Track Club Partners with Thorne HealthTech
ATLANTA – August 23, 2022 /ENDURANCE SPORTSWIRE/ – Atlanta Track Club Elite, the competitive Olympic development, masters and youth training group of Atlanta Track Club, today announced a partnership with Thorne HealthTech (“Thorne”) (NASDAQ: THRN), a leader in developing innovative solutions for a personalized approach to health and wellness, to ensure its...
August 22, 2022
NGX Named As Official Shake Partner Of Super League Triathlon London
/ENDURANCE SPORTSWIRE/ – Super League Triathlon (SLT) can today announce a partnership with NGX (Nutri-Genetix), who will become its Official Shake Partner for the opening race of the 2022 Championship Series in London. The agreement with NGX sees them team up with Super League for the kick-off of its biggest ever...
August 22, 2022
Qatar Airways Becomes the Official Airline Partner of the Global IRONMAN and IRONMAN 70.3 Series
DOHA, Qatar / TAMPA, Fla / LONDON, UK (August 22, 2022)/ENDURANCE SPORTSWIRE/ – Qatar Airways and IRONMAN have entered a long-term global partnership, making Qatar Airways the Official Airline Partner of the Global IRONMAN® Series and IRONMAN® 70.3® Series through the 2025 season. In addition, Qatar Airways will be the title...
August 19, 2022
TeamTrak Cycling League and Legends Announce Strategic Partnership
NEW YORK, NY – August 19, 2022/ENDURANCE SPORTSWIRE/ – TeamTrak Cycling League, an entity of World Cycling Limited, and Legends announced a strategic partnership today to support the launch and growth of the startup indoor cycling league. The partnership spans revenue-generating sponsorship sales and omnichannel merchandise services as well as a minority...