SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
December 23, 2022
Levine Law Group – CCB to Welcome New Sponsors and Riders in 2023
BOSTON, Mass. (December 23, 2022)/ENDURANCE SPORTSWIRE/ – The Levine Law Group - CCB Elite Women’s Cycling Team gains increased support for 2023 with the addition of co-title sponsor, Alpine Carbon. With this new partnership the team remains the premier women’s development team in the U.S., having sent four riders onto professional contracts...
December 21, 2022
SUAREZ Gran Fondo National Series and Wahoo X Announce Schedule for 6-Event E-Fondo Series on virtual cycling platform Wahoo RGT
(Gettysburg, PA – December 21, 2022) /ENDURANCE SPORTSWIRE/ - The SUAREZ Gran Fondo National Series and Wahoo X today announced the event schedule for the 3rd Annual e-Fondo Series, which will run on virtual cycling platform Wahoo RGT. The 6-event e-Sports cycling competition features timed segments and leverages Wahoo RGT’s...
December 16, 2022
Fitness Drinkware Company Ice Shaker Announces Sponsorship with National Pickleball Athlete, Ryan Sherry
[DALLAS, TX] /ENDURANCE SPORTSWIRE/ - Built for athletes by athletes, the revolutionary sports bottle company owned by former NFL athlete Chris Gronkowski, Ice Shaker, is pleased to announce its new partnership with pickleball’s star athlete, Ryan Sherry. Ranked as one of the top ten players in the nation, Sherry is...
December 15, 2022
ShowcasedWill Ventures and Founders Collective Team up with Three-Time NBA All-Star, Bradley Beal to Lead the National Cycling League (NCL) Seed Round.
(Miami, FL, December 15, 2022) /ENDURANCE SPORTSWIRE/ - The National Cycling League (NCL), the first of its kind professional sports league powered by a groundbreaking technology platform, announced today that it closed its $7.5 million Seed financing. This oversubscribed round was led by Will Ventures and included but not limited...
December 14, 2022
SUAREZ Gran Fondo National Series Strengthens Partnership with Garda Bike Hotel
(Gettysburg, PA – December 14, 2022) /ENDURANCE SPORTSWIRE/ - The SUAREZ Gran Fondo National Series has strengthened its long-term partnership with Garda Bike Hotel and their Andiamo Cycling experiences, Italy’s premiere cycling hotel and guiding service located on the shores of Lake Garda. All Series riders will have access to...
December 14, 2022
BibBoards and Race Announcer Fitzness Partner Up
/ENDURANCE SPORTSWIRE/ - BibBoards has partnered with Fitz Koehler to provide customized BibSNAPS for the Noisy Nation, a group of Fitz's followers that are using fitness to add ten years to their life. Fitzness International works to provide fitness education to anyone looking to live a healthier life, especially those...
December 13, 2022
Eight things we learned about sports sponsorship and marketing in 2022
SportsPro features editor Sam Carp reflects on some of the stories and trends that have shaped 2022. ...It’s also a time for reflecting on the year gone by. So, in keeping with that festive spirit, I thought I’d turn my last newsletter of 2022 into a list of things we’ve...
December 12, 2022
Specialized ends contracts with dozens of paid ambassadors
Some of Specialized's longtime adventure athletes like Sarah Swallow and Ty Hathaway were let go last week; they say the brand is cutting the entire ambassador program. VeloNews
December 7, 2022
Purina Pro Plan Named Title Partner of the 2023 Pittsburgh Pet Walk
PITTSBURGH, PA (December 7, 2022) /ENDURANCE SPORTSWIRE/ – P3R announced today that Purina Pro Plan will be the title partner of the 2023 Pittsburgh Pet Walk, part of the DICK’S Sporting Goods Pittsburgh Marathon Weekend of Events. In addition, the high-flying dogs of the Purina Pro Plan Performance Team will show...
December 2, 2022
World Champion Remco Evenepoel to train with fans on BKOOL
/ENDURANCE SPORTSWIRE/ – Virtual Cycling is back to show us how new technologies can bring professional cyclists and their fans together. On Monday 5th December, the virtual cycling platform BKOOL will allow hundreds of amateur cyclists to train with Remco Evenepoel, just a couple of months after he lifted the Men’s...
