SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
January 26, 2023
Franciscan Health Returns to Carmel Marathon for 10th Year as Presenting Sponsor
CARMEL, Ind. (January 26, 2023) /ENDURANCE SPORTSWIRE/ –CRRG Events announced today Franciscan Health will return to the Carmel Marathon Weekend in a multiyear agreement. The long-standing partnership, first activated in 2014, will again recognize the full marathon distance as the Carmel Marathon Presented by Franciscan Health. In addition to medical support,...
January 25, 2023
Science in Sport (SiS) announce partnership with Saracens’ Rugby Club
25th January 2023 - London UK /ENDURANCE SPORTSWIRE/ – English professional rugby union club, Saracens’ are widely recognised as ‘giants’ of English rugby, and sit proudly as one of the most successful British rugby union teams in history. Their talented team have enjoyed a highly successful first few months of the 2022/23...
January 25, 2023
Ultimate Direction Announces Partnership with Western States Endurance Run
BOULDER – January 25, 2023 /ENDURANCE SPORTSWIRE/ – Ultimate Direction, a Colorado-based brand that designs innovative apparel and gear for self-propelled athletes of all levels, is proud to announce its partnership with Western States Endurance Run (WSER), a nonprofit that champions the delivery of a world-class ultrarunning experience to every athlete...
January 24, 2023
Surf City Marathon presented by 361° announces partnership with The Waterfront Beach Resort, a Hilton Hotel
HUNTINGTON BEACH – January 24, 2023 /ENDURANCE SPORTSWIRE/ – The Surf City Marathon and Half Marathon presented by 361° and Waterfront Beach Resort, a Hilton Hotel today announced a renewed partnership as the “Official Headquarter Hotel” for the 2023 marathon. The 27th running of Southern Californias’s premier oceanfront road race returns to...
January 24, 2023
Sika Henry Partners with GU Energy Labs as Elite Sponsored Athlete
BERKELY, Calif /ENDURANCE SPORTSWIRE/ – GU Energy Labs is proud to announce that triathlete Sika Henry will be fueling her 2023 training and racing with GU products as a member of the brand’s elite athlete team. Henry has been a powerful force in both her athletic accomplishments and her advocacy for...
January 24, 2023
2023 Asheville Bike Fest Announce Presenting Sponsors
(Gettysburg, PA – January 24, 2023) /ENDURANCE SPORTSWIRE/ - The SUAREZ Gran Fondo National Series and Asheville on Bikes are proud to announce Cane Creek as the Presenting Sponsor for the 2nd Annual Asheville Bike Fest. The two-day event will take place at Rabbit Rabbit on July 15-16, with Gran...
January 24, 2023
Chargel Announces Partnership to Fuel the National Interscholastic Cycling Association
IRVINE, Calif., (January 24, 2023) /ENDURANCE SPORTSWIRE/ - Chargel, a one-of-a-kind athletic gel drink designed to meet the unique energy needs of cyclists, today announced its partnership with the National Interscholastic Cycling Association (NICA). NICA is a non-profit organization dedicated to building strong minds, bodies, character, and communities through cycling....
January 23, 2023
Here’s Why It Feels Like Every Elite Runner Is Changing Sponsors Right Now
After six years with Hoka, Tollefson, 37, the well-known elite American ultrarunner from Mammoth Lakes, California, signed a new multi-year sponsorship deal with Craft. It might seem like a curious move this time of the year, but, in reality, most athlete sponsorship contracts in running are one-year partnerships that end...
January 20, 2023
Zoot Sports Declares TriDot the Official Training Platform of Team Zoot
DALLAS, TX – January 20, 2023 /ENDURANCE SPORTSWIRE/ – Zoot Sports today declared TriDot as its Official Training Platform for Team Zoot, the thriving community of triathletes who share an affinity for Zoot apparel and their brand mission to grow the sport of triathlon. Perpetually on the hunt for ways to enrich...
January 19, 2023
Eaton Becomes Mobile Charging Unit Partner at P3R Events, Including DICK’S Sporting Goods Pittsburgh Marathon Weekend of Events
PITTSBURGH, PA /ENDURANCE SPORTSWIRE/ – P3R announced that Eaton, an intelligent power management company, will be the mobile charging unit partner at all P3R events, including the DICK’S Sporting Goods Pittsburgh Marathon Weekend of Events. Through the three-year partnership, convenient and secure phone charging stations will be set up at locations...