SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
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December 5, 2024
The McCourt Foundation Partners with Sprintcrowd to Expand Digital Training for Los Angeles Marathon and LA Road Runners
LOS ANGELES, December 5, 2024 /ENDURANCE SPORTSWIRE/ - The McCourt Foundation (TMF) has announced an innovative partnership with Sprintcrowd, naming the company the Official Digital Training Platform of the Los Angeles Marathon presented by ASICS and the LA Road Runners (LARR). The collaboration aims to expand the reach of TMF’s...
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December 5, 2024
La Sportiva Extends Relationship with Iconic Life Time Leadville Race Series
BOULDER, Colo. (Nov. 5, 2024) /ENDURANCE SPORTSWIRE/ - La Sportiva announced today that it is extending its relationship with the Life Time Leadville Race Series for another three years. The Italian brand will be the presenting sponsor and official footwear sponsor for all of the running events in the series,...
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December 4, 2024
Garmin Announced as Title Sponsor for Kilimanjaro Trails Festival
Kilimanjaro, Tanzania (December 4, 2024) /ENDURANCE SPORTSWIRE/ — Red Knot Racing Company is proud to announce Garmin as the title sponsor of the 7th Annual Garmin Kilimanjaro Trails Festival, scheduled to take place from 31st January to 2nd February 2025 on the scenic lower slopes of Mount Kilimanjaro. This partnership marks a...
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December 4, 2024
RunSedona Welcomes Northern Arizona Healthcare as the Presenting Partner for its 20th Annual Half Marathon Event
Sedona, Arizona /ENDURANCE SPORTSWIRE/ - RunSedona Events is delighted to announce that Northern Arizona Healthcare (NAH) has become the Presenting Partner for the much-anticipated Half Marathon event in Sedona, Arizona. Recognized as one of the "2024 Best Destination Races" by Runner’s World, the “RunSedona Half Marathon Presented by Northern Arizona Healthcare”...
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December 4, 2024
USA Triathlon and Rudy Project Renew Partnership Through 2028
COLORADO SPRINGS, Colo. (December 4, 2024) /ENDURANCE SPPORTSWIRE/ — USA Triathlon is pleased to announce a partnership extension with Rudy Project North America, a premier supplier of sunglasses, helmets, and prescription eyewear in North America for the multisport community. Rudy Project’s support of USA Triathlon started in 2005 and is...
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December 3, 2024
Zoot new supplier to the German Triathlon Union
December 3 /ENDURANCE SPORTSWIRE/ - With immediate effect, Zoot will be the new exclusive outfitter of the German Triathlon Union (DTU) and the German national triathlon teams. In addition to the elite, junior and para squads, the renowned specialist for triathlon clothing will also provide the age group athletes with...
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November 20, 2024
Suunto Race S Titanium Courtney – The special glow-in-the-dark watch, designed with Courtney Dauwalter
VANTAA (19. November 2024). /ENDURANCE SPORTSWIRE/ - Courtney Dauwalter, the expert of ultra running, is known for her unmatched mental toughness. She breaks down races into manageable sections, focusing on the next milestone, and uses positive self-talk to stay driven. Phrases like "embrace the pain" and "right foot, left foot"...
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November 20, 2024
Shamrock Run Fest Announces Embassy Suites as Official Host Hotel
PORTLAND – November 20, 2024 /ENDURANCE SPORTSWIRE/ – The Shamrock Half Marathon Run Fest, presented by Toyota, is thrilled to announce Embassy Suites by Hilton as the “Official Host Hotel” for the 2025 event. Scheduled for March 16, 2025, the Shamrock Run Fest invites runners and their families to experience not just...
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November 20, 2024
Austin International Half and EIGHT Beer Team Up Once Again
Austin, Texas, November 20, 2024 /ENDURANCE SPORTSWIRE/ – The Austin International Half, formerly the 3M Half Marathon is excited to continue its successful partnership with EIGHT Beer as the Official Beer for the third consecutive year. EIGHT Beer, an Austin-based independent brewery, will highlight the finish line festival's beer garden,...
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November 18, 2024
ASICS Joins Denver Colfax Marathon as the Official Shoe Sponsor
Denver, CO /ENDURANCE SPORTSWIRE/ – The Denver Colfax Marathon, presented by Cigna Healthcare, is proud to announce a new partnership with ASICS for its 2025 marathon weekend. ASICS will be the official shoe sponsor of Denver’s only marathon weekend, which will take place May 16 – 18th, 2025. “ASICS is...