SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
May 24, 2023
JoJé Bar and Ultra-Cycling Legend Lael Wilcox Join Forces for a Limited-Edition Mixed Box
Thousand Oaks, Calif. /ENDURANCE SPORTSWIRE/ – JoJé Bar (pronounced JO-JAY), makers of real-food baked energy bars, announces their latest athlete collaboration: the Lael Wilcox Mixed Box. Hand-selected alongside ultra-cycling champion Lael Wilcox, this limited-edition assortment contains Lael’s favorite items: two of all six JoJé Bar flavors, plus two packets of Bonk Breaker...
May 24, 2023
Article One and Professional Runner Nikki Hiltz Celebrate Pride Month with Donation Commitment to Stand with Trans
FLINT, Mich. (May 24, 2023)/ENDURANCE SPORTSWIRE/ – Independent eyewear brand Article One and Nikki Hiltz, the first openly trans non-binary professional runner to win a United States Track and Field Championship, today announced a Pride Month campaign to benefit Stand with Trans, a national organization whose mission is to empower transgender...
May 23, 2023
Arthritis Foundation’s National Fundraiser, the California Coast Classic, presented by Amgen, has Contributed $22 Million Towards Research and Programs
LOS ANGELES – May 23, 2023 /ENDURANCE SPORTSWIRE/ - As America recognizes Arthritis Awareness Month this May, the Arthritis Foundation commemorates 75 years of championing the fight to conquer arthritis, the nation’s #1 cause of disability. May is also National Bike Month and the official kickoff of the 2023 California...
May 22, 2023
Intelligentsia Coffee Returns as Title Sponsor for the Intelligentsia Cup
May 22, 2023 Chicago, IL /ENDURANCE SPORTSWIRE/ - The Intelligentsia Cup is pleased to announce Intelligentsia Coffee is returning as the Title Sponsor for the 2023 race series. “Nothing goes together quite like coffee and cycling and we are so grateful for the partnership and support we have received from...
May 18, 2023
Champion Vibram U.S. Athlete Heads to Denali for FKT
Boston, Massachusetts, May 18th, 2023 /ENDURANCE SPORTSWIRE/ - Meredith Edwards, a US mountain endurance athlete and member of Team Vibram is headed to Alaska to start her FKT attempt of Denali – the highest mountain peak in North America. With a summit elevation of 20,310 feet above sea level, and...
May 18, 2023
FRESHJUNKIE Racing named as a Finalist for Sports ETA – Event Partnership of the Year with the War Eagle Run Fest
AUBURN, AL./ENDURANCE SPORTSWIRE/ – FRESHJUNKIE Racing, a leading event management company, is proud to announce its recognition as a finalist for Sports Events and Tourism Association Event Partnership of the Year in markets under 500,000 with the War Eagle Run Fest. The annual event, which took place in its inaugural year...
May 18, 2023
VALR Fitness Welcomes Two-time Olympic Gold Medalist and World Champion Triathlete Alistair Brownlee to Team
RESTON, Virginia – May 18, 2023 / ENDURANCE SPORTSWIRE / – VALR, a fitness training technology company based in the Washington, DC area, announces the addition of Alistair Brownlee to its team as Senior Advisor. The first triathlete to successfully defend an Olympic Gold Medal, Alistair will advise on training...
May 18, 2023
DoorDash joins 2023 Zappos Bay to Breakers as Premier Partner
San Francisco, CA - May 18, 2023 /ENDURANCE SPORTSWIRE/ – The Zappos Bay to Breakers, one of America's most historic and beloved road races, is delighted to welcome DoorDash as the “Official Food Delivery Service” for the annual running of the San Francisco classic on Sunday, May 21, 2023 “The Zappos...
May 18, 2023
ATriathletesDiary.com Seeks Sponsors to Support Continued Growth and Valuable Content for Endurance Sports Enthusiasts
Merrick, NY - [May 18, 2023] /ENDURANCE SPORTSWIRE/ - ATriathletesDiary.com, a leading blog dedicated to the endurance sports community, is calling for sponsors to help support its continued growth and provide even more valuable content to its readers. The blog was recently named one of the top six triathlon blogs...
May 17, 2023
The 2023 BMW Dallas Marathon Festival Announces Two-Year Partnership Extension with Troy Aikman’s EIGHT Elite Light Lager
DALLAS– /ENDURANCE SPORTSWIRE/ - The 2023 BMW Dallas Marathon Festival is delighted to announce the two-year extension of its successful partnership with EIGHT Elite Light Lager, a Texas beer brand founded by the iconic Dallas Cowboys legend Troy Aikman. This renewed collaboration will continue to elevate the marathon experience and provide participants...
