SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
October 11, 2023
Charleston, West Virginia to Host Pro Road National Championships May 15-19, 2024
October 11, 2023 / CHARLESTON, W.Va. /ENDURANCE SPORTSWIRE/ – The city of Charleston, West Virginia, is set to become the epicenter of American professional cycling as it will proudly host the USA Cycling Pro Road National Championships for the next five years. This thrilling event will bring together elite and up-and-coming...
October 10, 2023
Life Time Taps WellnessSpace Brands as Personal Training Recovery Partner
Life Time has leaned further into its wellness and recovery ambitions by partnering with WellnessSpace Brands, formerly HydroMassage. The deal introduces Life Time Dynamic Personal Training members to WellnessSpace Brands’ recovery and relaxation products such as its HydroMassage heated massage lounge recovery chairs and CryoLounge+ recovery chairs with cold and heat features....
October 10, 2023
BibBoards Announces Sponsorship of The Running Event Indie 5K Race for the 5th Consecutive Year
[San Ramon, Ca] /ENDURANCE SPORTSWIRE/ - BibBoards, the innovative and leading provider of custom race bib fasteners, is thrilled to announce its continued partnership with The Running Event’s (TRE) annual Indie 5K run and walk for the fifth consecutive year. This sponsorship showcases BibBoards' unwavering commitment to supporting the running...
October 6, 2023
Rusnak BMW Returns as Presenting Sponsor for sold-out Malibu Half Marathon
MALIBU, CA – October 6, 2023 /ENDURANCE SPORTSWIRE - Run Malibu organizers today announced that longtime race partner Rusnak BMW is returning as the presenting sponsor for the highly anticipated running of the Malibu Half Marathon, 5K & Kids Run presented by Rusnak BMW, set to take place in November...
October 6, 2023
Snail’s Pace Running Shop and the Surf City Marathon Announce Multi-Year Partnership
HUNTINGTON BEACH, Calif. /ENDURANCE SPORTSWIRE/ - A Snail's Pace Running Shop, Southern California's beloved hub for running and walking enthusiasts since 1979, and the Surf City Marathon and Half Marathon presented by 361° today announced a new partnership, making A Snail's Pace the official retail and expo partner of the...
October 4, 2023
RRCA Welcomes TrainingPeaks as an Official Sponsor
Arlington, VA /ENDURANCE SPORTSWIRE/ - Road Runners Club of America (RRCA) is pleased to welcome TrainingPeaks as its official Training and Coaching Software. By introducing scientific tools and methods that have become the industry standard, TrainingPeaks has revolutionized the way that coaches and athletes track, analyze and plan endurance training....
September 28, 2023
Amazon to sponsor new-look Jumbo-Visma
Multi-national technology company Amazon will step in as a new sponsor for Jumbo-Visma. Amazon is expected to put in approximately €15 million, helping to fill a budget gap of roughly €25 million left by the departure of grocery chain Jumbo. Part of the remaining €10 million could come from the...
September 26, 2023
boobydoo announced as Official Sports Bra Supplier for Bristol Sport
26th September 2023 - Derby, UK/ENDURANCE SPORTSWIRE/ – boobydoo are the UK’s leading sports bra experts, offering fitting advice and education for active women, while providing access to some of the most popular sports bra brands, including Shock Absorber, Sportjock, Panache Sport and Freya Active. Their vision is to provide women...
September 26, 2023
Naturade Named the Official Protein Powder of the McCourt Foundation’s LA Marathon, Santa Monica Classic and Rose Bowl Half Marathon and 5K
LOS ANGELES, California - September 26, 2023 /ENDURANCE SPORTSWIRE/ – In partnership with the McCourt Foundation (TMF), Naturade has been named the Official Protein Powder of the LA Big 5K, Santa Monica Classic, Rose Bowl Half Marathon & 5K and Los Angeles Marathon presented by ASICS. The 39th running of the...
September 22, 2023
Oiselle Selects Five Athletes For “Year of the Underbird” OTQ Sponsorship
Seattle, Wash. (September 22, 2023)/ENDURANCE SPORTSWIRE/ – Oiselle, an innovator and leader in the women’s running space, is excited to announce the athletes selected to receive their “Year of the Underbird” sponsorship in preparation for the 2024 Olympic Marathon Trials in Orlando, FL. Oiselle has selected four unsponsored Olympic hopeful athletes,...