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February 8, 2024

IRONMAN and Maurten Expand Partnership Across The IRONMAN Global Series

TAMPA, Fla./ENDURANCE SPORTSWIRE/ – IRONMAN is thrilled to announce an expanded partnership with Maurten across the IRONMAN Global Series. After three successful years as the Official Hydrogel partner of The IRONMAN Global Series, the partnership will expand — and now includes, Gel 100, Gel 100 Caf 100, Gel 160, and Maurten’s Solid...

Events

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Triathlon

February 8, 2024

Love Velo Partners with Le Col

8 February 2024 /ENDURANCE SPORTSWIRE/ – Love Velo (https://lovevelo.co.uk/) and Le Col (https://lecol.cc/) today announced a new partnership whereby Love Velo will be the Le Col Cycling Club’s Official Travel Partner The partnership brings together 2 brands with a common goal, to help cyclists ride further and explore more. “We’re always...

Cycling

Press Releases

Sponsorship

February 8, 2024

Ascension Seton Austin Marathon and evamor® Water Unite for Ultimate Hydration Experience

Austin, TX —February 8, 2024 /ENDURANCE SPORTSWIRE/ – The Ascension Seton Austin Marathon, Half Marathon, and 5k proudly welcome evamor® back for the third consecutive year as the Official Water sponsor. This enduring partnership showcases evamor's commitment to the event and its participants, enhancing the overall experience for runners, fitness enthusiasts,...

Events

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Running

Sponsorship

February 7, 2024

War Eagle Run Fest Announces a return to the 50-Yard Line of Jordan-Hare Stadium!

Auburn, AL. /ENDURANCE SPORTSWIRE/ - Calling the Auburn Family! The War Eagle Run Fest is returning to the 50-yard line of the legendary Jordan-Hare Stadium for the Finish Line again this year. That's right, runners in the Half Marathon, 5K, and War Eagle Kids Mile presented by Lynch Toyota of...

Events

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Running

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February 7, 2024

Maurten Signs To Be Official Fuelling Partner Of T100 Triathlon World Tour

London, UK/ENDURANCE SPORTSWIRE/ – The Professional Triathletes Organisation (PTO) has signed Maurten as the Official Fuelling Partner of its newly rebranded and expanded T100 Triathlon World Tour for the next three years. The Swedish company’s Hydrogel Technology introduced endurance athletes to a new way of fueling when it launched in 2015 -...

Events

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Sponsorship

February 7, 2024

Pro Triathlete Svenja Thoes has chosen SFuels as her nutrition partner for 2024

/ENDURANCE SPORTSWIRE/ – SFuels is delighted to announce its role as the nutrition sponsor for Pro Ironman Triathlete and 4 Times Ironman winner - Svenja Thoes throughout 2024. The partnership originated at the Kona Women’s World Championships in 2023, where Svenja first experienced SFuels products. Recognizing that her body was...

Press Releases

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Triathlon

February 6, 2024

Tucson Bicycle Classic Announces Exciting Stage Changes for 2024 Event

Tucson, AZ – February 6, 2024 /ENDURANCE SPORTSWIRE/ - The Tucson Bicycle Classic, the Town of Marana and the Town of Oro Valley, is thrilled to unveil exciting changes to the race stages for the upcoming 2024 edition. The race, scheduled to take place from February 23 to 25, promises...

Cycling

Events

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February 6, 2024

Verge Cycling Apparel Renews Partnership with UTC-Butcherbox p/b LOOK Cycling Team

NEW YORK, February 6, 2024 /ENDURANCE SPORTSWIRE/ –Verge, the innovative leader in custom cycling apparel, is excited to announce its continued partnership with the UTC-Butcherbox p/b LOOK Cycling Team for the upcoming season. The team, comprised of talented men and women riders, will once again showcase Verge’s cutting-edge cycling apparel as...

Cycling

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Sponsorship

February 6, 2024

American Pro Cyclist Magnus Sheffield and Supersapiens: Revolutionizing Athletic Performance Together

Atlanta – 06 February 2024 /ENDURANCE SPORTSWIRE/ – Supersapiens, the world’s first glucose management system designed for athletes, proudly introduces its latest ambassador, American Magnus Sheffield. In collaboration with Supersapiens, Sheffield seamlessly blends his passion for cycling with an innate curiosity about the science of performance. Phil Southerland, Supersapiens CEO...

Cycling

Press Releases

Sponsorship

February 6, 2024

Magic Sports Announces Baptist Health as Title Sponsor for Tri Montgomery

Nashville, TN – [February 6, 2024] /ENDURANCE SPORTSWIRE/ – Baptist Health, central Alabama’s largest healthcare system, has proudly signed on as the Title Sponsor for the upcoming Tri Montgomery triathlon, scheduled for May 4 in Montgomery, Alabama. This marks the eagerly anticipated return of the event, formerly known as the Capital...

Events

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Sponsorship

Triathlon