SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.

September 3, 2024
Alete Active Nutrition Brands SaltStick® and Bonk Breaker® Join Forces with Diplo’s Run Club for First-Ever 5K and Music Festival Experience
[Thousand Oaks, CA] /ENDURANCE SPORTSWIRE/ - Get ready to run, dance, and hydrate as SaltStick and Bonk Breaker proudly announce their sponsorship of Diplo's Run Club, a reimagined series of runs and mini-music festivals hosted by Grammy-winning DJ and producer, Diplo. With events in San Francisco on September 8th and in...

August 29, 2024
Natural Grocers® Returns as Sponsor for the Colorado High School Cycling League in 2024
LAKEWOOD, Colo., Aug. 29, 2024 /ENDURANCE SPORTSWIRE/ – Natural Grocers®, the nation’s largest family-operated organic and natural grocery retailer, is proud to be a returning sponsor for the Colorado High School Cycling League’s 2024 season. THE COLORADO HIGH SCHOOL CYCLING LEAGUE The Colorado League is a 501(C)(3) nonprofit that empowers youth...

August 28, 2024
Austin International Half Partners with Bare Performance Nutrition as Official Hydration and Gel
Austin, TX , August 28, 2024 /ENDURANCE SPORTSWIRE/ – The Austin International Half, formerly named the 3M Half Marathon, is proud to announce Bare Performance Nutrition (BPN) as the official on-course hydration and gel provider for the 2025 event. Known for their commitment to high-quality, performance-driven nutrition, BPN will be...

August 27, 2024
Verge Returns as Leader Jersey Sponsor for the 2024 Green Mountain Stage Race
NEW YORK, August 27, 2024 /ENDURANCE SPORTSWIRE/ – Verge, the innovative leader in custom cycling apparel, is proud to announce its return as the official leader jersey sponsor for the 2024 Green Mountain Stage Race (GMSR), one of the largest and most prestigious pro-am stage races in the United States....
August 27, 2024
Inspiring the Endurance Community One Post at a Time
New York, NY /ENDURANCE SPORTSWIRE/ - A Triathlete’s Diary.com, a leading blog in the endurance sports community, continues to attract a dedicated readership with over 50,000 unique visitors each month, supported by a growing base of loyal subscribers. Founded in 2011 as A Runner’s Diary, the blog transitioned to its...

August 27, 2024
The Stride Shop Becomes Official Physical Therapy Training Partner for the 15th Annual Northshore Half Marathon, 10 Miler, and Jockamo IPA 5K
Mandeville, LA – 8/27/24/ENDURANCE SPORTSWIRE/ – FRESHJUNKIE Racing is thrilled to announce a dynamic partnership with The Stride Shop, a leading physical therapy clinic specializing in runner care, as the Official Physical Therapy Training Partner for the 15th Annual Northshore Half Marathon, 10 Miler, and Jockamo IPA 5K, scheduled for October...

August 26, 2024
Redwood Outdoors Named the Official Sauna and Cold Plunge of Spartan Seattle and Spartan Los Angeles
BOSTON, MASS. /ENDURANCE SPORTSWIRE/ - In an exciting development for endurance athletes, Spartan Race, the global leader in obstacle course racing, is thrilled to announce Redwood Outdoors as the Official Sauna and Cold Plunge Partner for its upcoming Seattle and Los Angeles races. This partnership marks a significant step forward in...

August 23, 2024
Las Vegas Marathon Announces Meow Wolf Omega Mart As Sponsor Of Inaugural Event
LAS VEGAS, Nev. /ENDURANCE SPORTSWIRE/ – The Las Vegas Marathon, the premier and city-signature road running event for the city of Las Vegas, will be hosting its inaugural event on Nov. 3, 2024. Their newest sponsor Meow Wolf will offer participants the opportunity to experience an after-party in their immersive...

August 23, 2024
The Kerrville Triathlon and evamor® Enhance Partnership
Kerrville, Texas, August 23, 2024/ENDURANCE SPORTSWIRE/ – High Five Events proudly announces that evamor® will return as the Official Water sponsor for the third consecutive year at the Kerrville Triathlon Festival. evamor® will hydrate all participants at the event's finish line and ensure staff and volunteers stay refreshed. Owned and...

August 22, 2024
Sports Basement Expands Partnership with Motiv Sports, Becoming Official Retailer for Long Beach Marathon and Surf City 10
SOUTHERN CALIFORNIA – August 22, 2024 /ENDURANCE SPORTSWIRE/ - In a significant expansion of its long term partnership with Motiv Sports, Sports Basement, a leading specialty sporting goods retailer, has been named the Official Specialty Retailer for both the Long Beach Marathon and the Surf City 10 this fall. This...