SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
February 19, 2020
iFit Trainer Ashley Paulson Qualifies for the 2020 Olympic Marathon Trials, Bringing Elevated Expertise to iFit Members
(Logan, UT) - February 19, 2020 - iFit Trainer Ashley Paulson will compete in the 2020 Olympic Marathon Trials in Atlanta, Georgia on February 29, 2020. Paulson, an accomplished ultrarunner, triathlete, and marathon runner with a personal best time of 2:36:01, is a favorite among iFit members on both treadmill...
February 19, 2020
Wiley X Named Official Sunglass Provider of FLW
BENTON, Ky. (Feb. 19, 2020) – FLW, the world’s largest tournament-fishing organization, announced today a multi-year sponsorship agreement with Wiley X, one of the most trusted brands in the world for safety eyewear, high-performance sunglasses, and optical/protective sports eyewear for youth. “FLW members, anglers and fans are known as being...
February 19, 2020
Cura Resource Group Returns to Joins Forces With Herbalife Nutrition for the Second Annual Herbalife24 Triathlon, 5k and Bike Tour
LOS ANGELES (Feb. 19, 2020) - Herbalife Nutrition, a premiere global nutrition company is pleased to announce that Cura Resource Group (CRG) will again return to manage the fulfillment of more than 3,000 race bags for the 2020 Herbalife24 Triathlon, 5K and newly added Bike Tour in Los Angeles on Sunday,...
February 18, 2020
Hard Rock Hotel & Casino Atlantic City announced as Title Sponsor for Rock ‘N’ Roll Atlantic City Half Marathon
ATLANTIC CITY, N.J. / TAMPA, Fla. (February 18, 2020) – The Rock ‘n’ Roll Marathon Series®, a part of The IRONMAN Group, and Hard Rock Hotel & Casino Atlantic City announced a new title partnership for the inaugural Hard Rock Hotel & Casino Rock ’n’ Roll®Atlantic City Half Marathon taking...
February 18, 2020
Myovolt teams up with IRONMAN legend Mike Phillips to power up his recovery
Myovolt, the leading technology provider in wearable recovery has teamed up with Mike Philips, New Zealand based Ironman to support his bid for the world Ironman champs in 2020. Mike Philips, who is coming back from injury which hampered his racing last year, is now hot on the heels of...
February 14, 2020
Incrediwear® Announces Partnership with EF Pro Cycling Team
The sponsorship will support the world class team as an official worldwide supplier of their anti inflammatory recovery products throughout the 2020 season CHICO, CA (February, 14 2020) - Incrediwear, the world leader in ground-breaking, wearable anti-inflammatory accessories, is thrilled to announce their first partnership with the EF Education First...
February 14, 2020
USA Triathlon and TriBike Transport Deliver Renewed Partnership Through 2022
COLORADO SPRINGS, Colo. — USA Triathlon today announced it has renewed its partnership with TriBike Transport (TBT), a full-service bike transport company based in Asheville, North Carolina, through the 2022 season. USA Triathlon’s Official Bike Transport Provider since 2018, TBT offers a variety of transport services including both Fully Assembled...
February 13, 2020
Race Across America and Vertix Global Announce Multi-Year Partnership Beginning in 2020
Boulder, CO (February 13, 2020) The Race Across America (RAAM), the 3090-mile coast-to-coast ultra-cycling bicycle race held annually since 1982, has entered a multi-year partnership with Vertix Global is a long-established maker of wireless communication systems for sport and industry. Working in conjunction with 6-time RAAM winner Seana Hogan, Vertix...
February 13, 2020
KINeSYS Sunscreen Sponsors Women’s Adventure Film Tour 2020
Launches International Women's Day, Features International Athletes and Adventurers For 25 years, KINeSYS has been supporting and protecting women, no matter how they play. This year, KINeSYS is thrilled to be connecting with even more women who enjoy the outdoors by backing the internationally acclaimed Women’s Adventure Film Tour in...
February 13, 2020
Colavita Named Exclusive Podium Sponsor for 2020 Tour of Southern Highlands
Colavita Signs on as Exclusive Podium Sponsor for the Tour of the Southern Highlands Stage Race for 2nd year Colavita has a long history of supporting cycling from grass roots, all the way to the professional level and continues that tradition, signing on as the Exclusive Podium Sponsor for the...