April 1, 2020

Boulder’s iKOR Labs Announces Sponsorship of the World Jigsaw Puzzle Federation (WJPF)

Boulder, Colo. (April 1st, 2020) – iKOR Labs, Boulder-based producers of the highly bioavailable, recovery-enhancing CBD (cannabidiol), today announced that it will be the exclusive CBD sponsor for puzzle doers everywhere. The partnership is a natural fit for iKOR and its goal of sharing the health and recovery benefits of its CBD...

March 31, 2020

PeopleForBikes launches Ride Spot ambassador program

BOULDER, COLO. (March 31, 2020) — Are you passionate about building community, uniting riders and getting more people on bikes? PeopleForBikes is recruiting ambassadors for Ride Spot, a new digital biking platform developed to make it easier for people to discover, share and enjoy great bike rides. The ambassador program...

March 31, 2020

IRONMAN Announces ROUVY As Official Virtual Cycling Training Partner

LONDON / TAMPA (March 31, 2020) – IRONMAN today announced a multi-year partnership with ROUVY, an industry leader in virtual cycling. As the Official Virtual Training Partner of IRONMAN, ROUVY will offer up to 35 IRONMAN® and IRONMAN® 70.3® bike courses on its platform, providing IRONMAN athletes from around the world...

March 31, 2020

IRONMAN Announces Technogym As Official Global Fitness Equipment Partner

LONDON / TAMPA (March 31, 2020) – IRONMAN today announced Technogym as the Official Global Fitness Equipment Partner. The partnership will debut with the recently announced IRONMAN® Virtual Racing™ (VR™) Series that will be offered through the IRONMAN Virtual Club, an innovative web-based platform that allows athletes to train and compete...

March 31, 2020

Run Local Diversifies Virtual Opportunities and Supports Community

San Jose, Calif. (March 31, 2020) – In the wake of California's shelter-in-place orders due to the spread of COVID-19, Run Local has taken a two-pronged approach to supporting its community. The first is providing new, virtual outlets for its community to continue to be engaged from home and the...

March 27, 2020

Race Roster, ASICS, and the Runkeeper™ app team up to offer a more rewarding virtual experience

London, ON — As part of Race Roster’s ongoing effort to support thousands of running events and millions of runners, Race Roster, ASICS and the Runkeeper™ app have teamed up to offer an even more engaging and rewarding virtual event experience. By working together, they are building technology that will...

March 26, 2020

A Guide for Switching Your Event to a Virtual Race

COVID-19 is spreading, forcing event organizers around the world to take measures to protect their communities. Whether or not the virus has affected your area yet, you’re probably at least planning for what you will do if it becomes unsafe to hold your race on its scheduled date. While postponement...

March 26, 2020

World Champion Triathletes Mirinda Carfrae And Timothy O’Donnell Have Joined Forces With Santini Apparel

(Bergamo, Italy March 26, 2020) Santini Cycling Wear will outfit Ironman Champions Mirinda Carfrae and Timothy O’Donnell, whose combined career spans both ITU and Ironman world titles. The two-year partnership will showcase this dynamic duo in the new top of the line Santini X IRONMAN, custom cycling kits, and in...

March 25, 2020

Tokyo 2020 sponsors will retain rights in 2021, says Bach

A number of the IOC’s TOP sponsorship contracts are set to expire at the end of 2020, including those with General Electric, Procter & Gamble and Dow, and their status had been thrown into doubt by the decision to delay the Games amid the ongoing coronavirus pandemic. However, Thomas Bach, president...

March 25, 2020

The rabbit Team Adds Top Ultrarunner Hayden Hawks

March 25th, 2020, Santa Barbara, California - The rabbit team continues to grow in both quantity and quality after a second major signing this month. Hayden Hawks, one of the best U.S. male ultrarunners in recent years, has officially been added to the rabbitPRO roster. Along with the signing of...