SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
June 11, 2024
Jetboil® Embarks on Adventure with Bound For Nowhere Partnership
June 11, 2024 -- Racine, WI /ENDURANCE SPORTSWIRE/ - Jetboil®, the #1 choice of backpackers, campers, and adventurers*, proudly unveils its collaboration with the renowned adventurers behind Bound For Nowhere, MAK and Owen. This first-of-its-kind partnership from Jetboil includes sponsorship of the couple’s latest film, “Press On: A High Sierra...
June 10, 2024
Shimano Returns as Official Technical Support Partner for 2024 Chicago Grit
Chicago, IL – June 10, 2024 /ENDURANCE SPORTSWIRE/ - Chicago Grit, formerly known as the Intelligentsia Cup, is proud to announce that Shimano is returning as the Official Technical Support Partner for the 2024 race series. This marks Shimano's fourth year in this critical role, underscoring their unwavering dedication to...
June 10, 2024
Saucony Signs Seven-Time USA Track and Field Champion Sam Chelanga
Saucony just bolstered its athlete roster with a seven-time USA Track and Field champion. On Monday, Saucony announced track and field star Sam Chelanga, 39, has signed a professional contract with the brand.Aside from being a seven-time USA Track and Field champion, Chelanga earned the silver medal at the 2023 Pan Am Games in the...
June 6, 2024
Ascension Seton Austin Marathon Announces BPN as Official On-Course Hydration and Nutrition
Austin, Texas, June 6, 2024 /ENDURANCE SPORTSWIRE/ – The Ascension Seton Austin Marathon, Half Marathon and 5K is thrilled to announce Bare Performance Nutrition (BPN) as the official on-course hydration and gel provider for the 2025 race. This synergetic partnership ensures that participants will receive top-tier hydration and energy support...
June 5, 2024
Verge Sport Named Official Jersey Sponsor for Chicago Grit 2024
Chicago, IL – June 5, 2024 /ENDURANCE SPORTSWIRE/ - Chicago Grit, formerly known as the Intelligentsia Cup, is proud to announce Verge Sport as the official jersey sponsor for the 2024 and 2025 race series. Verge Sport has collaborated closely with the Chicago Grit team to create a stunning jersey...
June 5, 2024
HOKA is Reimagining the NIL Relationship for Some of America’s Best Amateur Athletes
HOKA, the renowned athletic footwear and apparel brand, is betting on a new reality for NIL that goes beyond one-and-done deals. Instead, it opens doors for future opportunities and maintains relationships with athletes for years to ensure their success. In December 2023, the company took a major step toward fulfilling...
June 5, 2024
Nix Biosensors Named as Official Supplier of US Speedskating
BOSTON, MASS — June 5, 2024 /ENDURANCE SPORTSWIRE/ – Nix Biosensors, the leading provider of cutting-edge hydration monitoring technology, is proud to announce its partnership with US Speedskating as the National Team rolls out its 2024-2025 roster this week. The expanded integration of Nix Biosensors' state-of-the-art technology into US Speedskating’s training...
June 5, 2024
Wawanesa Insurance joins the 2024 Under Armour Toronto 10K
TORONTO/ENDURANCE SPORTSWIRE/ – Canada Running Series is thrilled to announce that Wawanesa Insurance will be joining the Under Armour Toronto 10K next month. Wawanesa is a Canadian-owned and operated company with a vision to build a safer, healthier, and more sustainable future - a commitment that aligns perfectly with Canada...
June 4, 2024
Verge Cycling Apparel Announces Sponsorship of the Prospect Park Women’s Series
NEW YORK, June 4th /ENDURANCE SPORTSWIRE/ – Verge, the innovative leader in custom cycling apparel is thrilled to announce its sponsorship of the Prospect Park Women's Series, now officially named the Prospect Park Women's Series presented by Verge. This exciting series takes place in the heart of Brooklyn, NY, and...
June 4, 2024
Standard Chartered races ahead with the continuation of Singapore Marathon partnership
The 2024 edition of the region’s leading marathon promises to deliver an enhanced race experience designed for all runners and sees the return of the Ekiden category. Standard Chartered cardholders will enjoy a 15% discount off registration fees and an opportunity to win marathon race slots for the 2025 Standard...