SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
May 5, 2021
BASE Performance Provides Custom Apparel for Special Olympics Florida
Boulder, Colorado (May 5, 2021) – BASE Performance, LLC, industry-leading provider of endurance sports products announced that it will serve as the exclusive 2021 custom triathlon kit provider for Special Olympics Florida. “We are thrilled to have the opportunity to partner with BASE Performance,” said Special Olympics Florida President and CEO Sherry Wheelock. “BASE...
May 4, 2021
Honey Stinger Partners with Professional Snowboarder Mick Dierdorff
STEAMBOAT SPRINGS, Colo. (May 4, 2021) Honey Stinger, the sports nutrition brand, announces today that they have entered into a three-year partnership with 2019 Snowboardcross World Champion and 2018 Team USA Olympian, Mick Dierdorff. Dierdoff, a Steamboat Springs native, grew up on the slopes near Honey Stinger’s headquarters. At nine years...
May 3, 2021
Brompton Bicycle Expands Product Lineup at REI with Addition of Folding Electric Bike
NEW YORK (May 3, 2021) – Brompton, the London-based manufacturer of the iconic Brompton folding bike, has expanded its product line offering in select REI stores across the U.S. today with the addition of the Brompton Electric to its in-store inventory. Along with the brand’s traditional folding bike, the Brompton...
May 1, 2021
TrackGirlz Teams with Oiselle on Masterclass Featuring the Legendary Tigerbelles
Frisco, TX - May 1, 2021 - TrackGirlz and Oiselle have partnered on the TrailblazHer Masterclass to honor female athletes who paved the way for future generations. This event will feature four members from the Tennessee State University women’s track team during the 1960s, known as the Tigerbelles, who helped...
April 30, 2021
KINeSYS Sunscreen Sponsors ‘For the Long Run’ Podcast
Vancouver, Canada; 30 April 2021. During the month of May KINeSYS Performance Sunscreen is sponsoring the ‘For the Long Run’ podcast, hosted by ultrarunner Jonathan Levitt. KINeSYS is a sunscreen designed specifically for active people and their community includes many runners, both professional athletes and keen enthusiasts. Skin Cancer Awareness Month...
April 30, 2021
ESW May 14, 2021 Weekly News Report
AWARDS USA Triathlon, Elk Grove Village Present 4 Star Endurance With Entrepreneur/Business Plan of the Year Award ESW USA Triathlon Announces Winners of 2020 Multisport Awards Presented by Wahoo Fitness ESW BUSINESS USA Cycling releases details of Inclusion Conference ESW TSG Consumer Partners to Sell Stake in Nuun to Nestlé Health Science Businesswire Credit Union Cherry Blossom...
April 30, 2021
Legacy Capital Agrees to Become Title Sponsor of The Woodlands Marathon and Speaker Series
THE WOODLANDS, TX (April 30, 2021) The Woodlands Marathon Management is pleased to announce Legacy Capital has agreed to become the title sponsor of The Woodlands Marathon. Legacy Capital agreed to a five-year agreement and will serve as title sponsor from 2022-2026. Today’s announcement creates a partnership that has an...
April 29, 2021
Team Evergreen Announces BASE Performance as Presenting Sponsor of the Triple Bypass
EVERGREEN, CO - Team Evergreen announces BASE Performance as a presenting sponsor of the 2021 Triple Bypass bicycle ride and a supporting sponsor of The Hundo, Beti Bike Bash, and Mount Evans Hill Climb. The Triple Bypass, an iconic 110-mile cycling event that carves through the heart of the Rocky...
April 28, 2021
Pic2Go Partners with Rhode Races & Events to deliver Lasting Digital Memories to 2021 Participants!
Pic2Go, the global race photography solution provider and JKP Sports, a leading full-service sports photography company, have partnered with Rhode Races & Events to deliver free races photos to participants during 2021. The Pic2Go innovative sponsored race photography technology will be used to deliver free race day photos to participants, while offering...
April 27, 2021
IMG And A360media’s US Weekly and Men’s Journal Announce Event Partnerships
LOS ANGELES (April 27, 2021) – IMG, a global leader in sports, events, media and fashion, and accelerate360’s media division a360media today announced new marketing partnerships for Formula DRIFT and Escape from Alcatraz Triathlon with Men’s Journal, and Stars on Ice with Us Weekly. The partnerships will result in exclusive...