SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
June 2, 2021
Salomon Announces Partnership with Rich Roll
OGDEN, Utah (June 2, 2021)– Accomplished author, podcaster and ultra-endurance athlete, Rich Roll, has officially joined the Salomon team as a Running ambassador, effective immediately. Roll began his rise to fame after completing the EPIC5 Challenge in 2010 and has since launched his popular wellness podcast, The Rich Roll Podcast,...
June 2, 2021
World Triathlon provides $100,000USD in athlete funds to support the road to Tokyo 2020
World Triathlon has approved a support fund of $100,000USD to provide financial assistance to those athletes from National Federations with the greatest needs in order to help them compete at Continental and World level over the Olympic and Paralympic Qualification Period. A total of 23 athletes and para athletes from...
June 2, 2021
Zone3 Partners with New England Endurance Events
BOSTON - Athletes racing some of the East Coast’s most iconic triathlons will be introduced to the emerging triathlon brand Zone3 during this upcoming season. The British company, which has established a U.S. presence over the past year, will play a key role at events directed by New England Endurance...
June 1, 2021
Champion® and Levi’s® Unveil BMX Freestyle U.S. Olympic Competition Gear
COLORADO SPRINGS, Colo. (June 1, 2021) – BMX Freestyle is making its Olympic Debut in Tokyo this summer, and USA Cycling has tapped Champion® Athleticwear and the Levi’s® Brand to be the official apparel providers for the BMX Freestyle National Team. As these athletes ascend to the highest platform in...
June 1, 2021
Pic2Go Partners with Tag Timing to power Sponsored Race Photography at 2021 Events
Pic2Go’s race photography platform will be used to automate race photo-tagging, branding and social sharing of the free race day photos by participants - at Tag Timing events in Macedonia during 2021. “Tag Timing was established in 2015, and very fast started to grow with the service that provides timing...
May 27, 2021
Professional Triathletes Organisation Partners with British Triathlon to Support the Dorney Triathlon on 13th June
LONDON, ENGLAND: The Professional Triathletes Organisation (PTO) today announced that it has partnered with British Triathlon, the governing body of the sport in Great Britain, and event organiser Dorney Lake Events to provide a professional prize purse along with media and marketing support for the Dorney Triathlon on 13th June at...
May 27, 2021
Tyvan Marce scales his own Everest
People say they want to climb Mount Everest “because it’s there.” But what would drive someone to run up and down a mountain to climb the equivalent elevation of 8,848 meters in one go? For sixteen-year-old trail runner and Pho3nix ambassador Tyvan Marce, it was a desire to challenge himself...
May 27, 2021
Regions Banks Signs on as VIP Partner for Southern Firecracker Triathlon
May 27, 2021 Grenada, MS – Rockstar All Access announces today it has secured a deal with Regions Bank to provide an unique VIP experience for not only participants but spectators of the Southern Firecracker Triathlon. Regions Financial Corporation is a member of the S&P 500 Index and is one...
May 27, 2021
Easy Day Sports and Flagship Cruises & Events Announce Coronado Ferry Partnership for 2021 Crown City Classic
CORONADO, Calif. – May 27, 2021 –On Saturday, July 3, Flagship Cruises & Events is offering special early morning service of the Coronado Ferry for all runners participating in the 2021 Crown City Classic. “We couldn’t be more excited to partner with the Crown City Classic and help put on...
May 25, 2021
The Vice Wine, in Partnership with USA Triathlon Foundation, Reveal “The Tri” 2019, Napa Valley
COLORADO SPRINGS, Colo. — The Vice Wine, in partnership with the USA Triathlon Foundation, today announced the release of their limited-edition triathlon-inspired “The Tri” 2019, with a portion of proceeds being donated to the USA Triathlon Foundation in support of its mission, which is to transform lives through sport by...