SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
October 14, 2021
ShowcasedF2C Nutrition Official Nutrition Partner of the Norco Canadian Enduro Championship
Vancouver, B.C. – October 14, 2021 – F2C Nutrition is set to supply the Norco Canadian Enduro Championship with nutritional products made from clean, naturally sourced ingredients supported by innovative scientific research. Internationally known and recognized for quality and innovation. F2C Nutrition was born from the vision and passion of...
October 13, 2021
USA Cycling Announces Partnership with Momentous
COLORADO SPRINGS, Colo – USA Cycling is proud to announce their partnership with Momentous, and their cutting-edge performance product PR Lotion. Momentous is a performance nutrition company dedicated to creating products that support the relentless pursuit of progress in human health and performance. The company has a core consumer base...
October 13, 2021
Spartan Race Becomes Official Sponsor of Sports Business Networks
BOSTON, MA (October 13, 2021) -- Joe De Sena, the CEO of Spartan Races, has announced that Spartan will become the official sponsor of Sports Business Networks (SBN). SBN seeks to be the first true business networking platform for current and former college athletes, coaches, referees, and supporters, and it...
October 13, 2021
Credit Union Cherry Blossom Ten Mile Run Announces Title Sponsorship Extension For Credit Union Miracle Day, Inc.
October 13, 2021, Washington, DC: Organizers of the Credit Union Cherry Blossom Ten Mile Run announced today that Credit Union Miracle Day, Inc. has renewed its title sponsorship of “The Runner’s Rite of Spring®” through 2025, extending a relationship that began in 2002. The 49th running of the race will...
October 12, 2021
2021 Los Angeles Marathon presented by ASICS partners with QURE® Water
LOS ANGELES, CA (October 12, 2021) — Los Angeles Marathon presented by ASICS announces QURE® Water as the Official Bottled Water for 2021 and 2022 seasons. Starting in 2021, bottles of the super hydrating premium alkaline water product will be given to all finishers of the marathon hosted on Sunday, November...
October 7, 2021
P3R and YMCA of Greater Pittsburgh Partner with Ya Jagoff! Podcast to Produce Exclusive Pittsburgh-centric Content for the YMCA Turkey Trot Presented by UPMC Health Plan
PITTSBURGH, PA (Oct. 7, 2021) – P3R and YMCA of Greater Pittsburgh have partnered with Ya Jagoff! Podcast to add some yinzer fun and humor to this year’s YMCA Turkey Trot presented by UPMC Health Plan. As part of the partnership, Ya Jagoff! Podcast co-hosts Rachel Rennebeck and John Chamberlin...
October 5, 2021
Boston Sports Partners Teams Up with My Custom Sports Chair to Bring Branded, Officially-Licensed Adirondack Chairs to Endurance Events
BOSTON, MA – October 5, 2021 – Boston Sports Partners (BSP), a boutique sports marketing firm serving clients nationwide, today announced it has teamed up with My Custom Sports Chair to bring their custom, folding Adirondack chairs to endurance athletes for the first time. Now through their partnership with BSP,...
October 4, 2021
Professional Triathletes Organisation Announces Deal with Eclat Media Group for Collins Cup Highlights Coverage Across Asia
4th October 2021 - The Professional Triathletes Organisation and Eclat Media Group have announced a deal that will see The Collins Cup highlights show as well as the Beyond Human documentary televised across 16 markets in Asia. Eclat Media Group is aiming to fill the gap left by the closure of...
October 1, 2021
Sponsors investigating Black Cyclists Network over bullying allegations against founder
Following allegations of bullying and harassment by a member of the Black Cyclists Network, sponsors have taken action to distance themselves from the grassroots organisation while the claims are investigated. Cycling Weekly
September 29, 2021
Great registration kickoff for Inaugural War Eagle Run Fest
Auburn, AL.- Auburn fans and runners from across the country jumped on board during the opening of registration for the War Eagle Run Fest. During the first week open, the race saw registrations from 20 states and Canada. The inaugural race will take place on February 20, 2022. Runners will...
