SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
February 7, 2022
USA Cycling Partners with Fast Talk Labs and Joe Friel for New Coaching Development and Education Platform
February 7, 2022 – Boulder, Colorado, USA /ENDURANCE SPORTSWIRE/ - USA Cycling and Fast Talk Laboratories have announced a new partnership to improve cycling coach development and education. Through this partnership, all active USA Cycling licensed coaches get free access to Fast Talk Laboratories and its growing knowledgebase that includes...
February 3, 2022
NYCRUNS Brooklyn Marathon Signs Multi-Year Agreement with adidas as Footwear and Apparel Partner
Brooklyn, New York, February 3, 2022 /ENDURANCE SPORTSWIRE/ - NYCRUNS, one of the fastest-growing endurance event businesses and the organizer of the 2022 NYCRUNS Brooklyn Marathon & Half Marathon, today announced that adidas has joined on as the first-ever official Footwear and Apparel Partner for the event, which will be...
February 3, 2022
Top U.S. Women’s Marathon Runners Emily Sisson and Emma Bates Join Team UCAN
/ENDURANCE SPORTSWIRE/ - Professional runners Emily Sisson and Emma Bates are chasing big goals in 2022 and with their nutrition well dialed in with UCAN, they’re able to ensure they get the most out of their training with a scientifically-proven source of energy. Sisson was the top American at the...
February 2, 2022
Walmart named title sponsor of 2022 Joe Martin Stage Race
The northwest Arkansas Joe Martin Stage Race celebrates its 45th anniversary and is on the calendar for May 19-22. Walmart has signed on as title sponsor for the 2022 edition. VeloNews
February 2, 2022
CarbBoom! Energy Gels® Named Official Energy Gel of the 2022 Los Angeles Marathon presented by ASICS
Los Angeles, CA (February 2, 2022) /ENDURANCE SPORTSWIRE/ - CarbBoom! Energy Gels®, great-tasting performance-oriented nutritional sports supplements made from real fruit, have been named the official energy gel partner of the 2022 Los Angeles Marathon presented by ASICS. The 37th running of the Los Angeles Marathon will be held on Sunday,...
February 2, 2022
ASICS Returns as Official Partner for Canada Running Series’ Top Three Races
[February 2, 2022 – Toronto, CAN] /ENDURANCE SPORTSWIRE/ - Today, ASICS and Canada Running Series (CRS) are thrilled to announce a partnership between the two brands which will see ASICS serve as the official partner for CRS's three largest events, the TCS Toronto Waterfront Marathon, 21K de Montréal, and Vancouver...
February 1, 2022
Rock ‘N’ Roll Running Series Las Vegas Partners with Resorts World Las Vegas To Bring the Health and Fitness Expo to The Strip
LAS VEGAS, Nev. (Feb. 1, 2022) /ENDURANCE SPORTSWIRE/ - The Rock ‘n’ Roll® Running Series Las Vegas is going all in on new race weekend experiences including moving the three-day Health & Fitness Expo to the Strip at Resorts World Las Vegas, which also signed on as the expo’s presenting...
February 1, 2022
Cedars-Sinai Kerlan-Jobe Institute Announces New Marathon Partnerships
SOUTHERN CALIFORNIA – February 1, 2022 /ENDURANCE SPORTSWIRE/ - Cedars-Sinai Kerlan-Jobe Institute, a world leader in the diagnosis, treatment and prevention of sports-related injuries and illnesses, today announced a new multi-year partnership with the Surf City Marathon and Long Beach Marathon as the official Official Orthopaedic & Sports Medicine Partner...
February 1, 2022
Suarez Cycling Apparel Announced as Title Sponsor of Gran Fondo National Series
(Gettysburg, PA – February 1, 2022) /ENDURANCE SPORTSWIRE/ - Gran Fondo National Series today announced that Suarez Cycling Apparel will be the title sponsor of the Series for the next two years. The Colombian apparel brand will supply custom winner’s cycling kits for age-group champions at all Series events, a commemorative...
February 1, 2022
F2C Nutrition Official Nutrition Partner of the Okanagan Granfondo and the Okanagan Graveller
/ENDURANCE SPORTSWIRE/ - F2C Nutrition Inc. is proud to be the official nutrition partner for the Okanagan Granfondo and the Okanagan Graveller cycling events. F2C Nutrition, known for its clean, athlete-focused, science driven premium sports nutrition products and internationally recognized for quality and innovation, will support both events with race fuel,...