SPONSORSHIP NEWS
Want to stay up to date on the latest press releases and news about sponsorships in the running, cycling and triathlon industries? Scroll below to view all endurance sports sponsorship news.
February 8, 2022
F2C Nutrition Named Official Nutrition Partner of the Somersault Multisport Series
/ENDURANCE SPORTSWIRE/ - F2C Nutrition Inc. has partnered with the Somersault Multisport Series. F2C Nutrition, known for its clean, athlete-focused, science driven premium sports nutrition products and internationally recognized for quality and innovation, will support Eastern Ontario’s largest multisport series with race fuel, electrolytes and recovery beverages. “The Somersault Multisport Series...
February 8, 2022
NorCalUltras Continues Sponsorship with GU Energy Labs
Cool, CA /ENDURANCE SPORTSWIRE/ - NorCalUltras has announced it will continue its sponsorship with GU Energy Labs in 2022. This 14-year partnership has supported the Way Too Cool 50K Endurance Run (WTC50K), American River 50 Mile Endurance Run(AR50) and Rio Del Lago 100 Mile Endurance Run (RDL100), three of the most...
February 8, 2022
NordicTrack from iFIT Showcases Shift to Home Gyms with Smart Fitness Room Installations at NAHB International Builders Show 2022
LOGAN, UT and ORLANDO, FL (February 8, 2022)--iFIT, a global leader in connected fitness software, content and equipment, today announced its NordicTrack from iFIt brand will showcase the shift to home gyms with smart fitness room installations as the official smart fitness room sponsor of the NAHB International Builders’ Show®...
February 7, 2022
Fresh and Healthy: USA Triathlon partners with ICON Meals as official meal provider
COLORADO SPRINGS, Colo. /ENDURANCE SPORTSWIRE/ - USA Triathlon today announced a partnership with ICON Meals, a leading producer of fresh and healthy ready-made deliverable meals, as the organization’s Official Meal Provider through 2024. ICON Meals is a nationwide healthy meal delivery company that offers simple, convenient, fresh and affordable meals...
February 7, 2022
USA Cycling Partners with Fast Talk Labs and Joe Friel for New Coaching Development and Education Platform
February 7, 2022 – Boulder, Colorado, USA /ENDURANCE SPORTSWIRE/ - USA Cycling and Fast Talk Laboratories have announced a new partnership to improve cycling coach development and education. Through this partnership, all active USA Cycling licensed coaches get free access to Fast Talk Laboratories and its growing knowledgebase that includes...
February 3, 2022
NYCRUNS Brooklyn Marathon Signs Multi-Year Agreement with adidas as Footwear and Apparel Partner
Brooklyn, New York, February 3, 2022 /ENDURANCE SPORTSWIRE/ - NYCRUNS, one of the fastest-growing endurance event businesses and the organizer of the 2022 NYCRUNS Brooklyn Marathon & Half Marathon, today announced that adidas has joined on as the first-ever official Footwear and Apparel Partner for the event, which will be...
February 3, 2022
Top U.S. Women’s Marathon Runners Emily Sisson and Emma Bates Join Team UCAN
/ENDURANCE SPORTSWIRE/ - Professional runners Emily Sisson and Emma Bates are chasing big goals in 2022 and with their nutrition well dialed in with UCAN, they’re able to ensure they get the most out of their training with a scientifically-proven source of energy. Sisson was the top American at the...
February 2, 2022
Walmart named title sponsor of 2022 Joe Martin Stage Race
The northwest Arkansas Joe Martin Stage Race celebrates its 45th anniversary and is on the calendar for May 19-22. Walmart has signed on as title sponsor for the 2022 edition. VeloNews
February 2, 2022
CarbBoom! Energy Gels® Named Official Energy Gel of the 2022 Los Angeles Marathon presented by ASICS
Los Angeles, CA (February 2, 2022) /ENDURANCE SPORTSWIRE/ - CarbBoom! Energy Gels®, great-tasting performance-oriented nutritional sports supplements made from real fruit, have been named the official energy gel partner of the 2022 Los Angeles Marathon presented by ASICS. The 37th running of the Los Angeles Marathon will be held on Sunday,...
February 2, 2022
ASICS Returns as Official Partner for Canada Running Series’ Top Three Races
[February 2, 2022 – Toronto, CAN] /ENDURANCE SPORTSWIRE/ - Today, ASICS and Canada Running Series (CRS) are thrilled to announce a partnership between the two brands which will see ASICS serve as the official partner for CRS's three largest events, the TCS Toronto Waterfront Marathon, 21K de Montréal, and Vancouver...
